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1. Research Branding Motion Graphic for Nudge Design Studio Arturo Chacon
Research Branding motion Graphic for Nudge Design Studio
Research Branding motion
Graphic for Nudge Design
Studio
2. People leaving faucet on in Public Restrooms
Research Branding Motion Graphic for Nudge Design Studio Arturo Chacon
Current Behavior
3. Research Branding Motion Graphic for Nudge Design Studio Arturo Chacon
Not all of them turn off by themselves
Scenario
4. People leave the bathrooms without realizing that the water is still running
Research Branding Motion Graphic for Nudge Design Studio Arturo Chacon
People leave the bathrooms without
realizing that the water is still running
Scenario
5. Research Branding Motion Graphic for Nudge Design Studio Arturo Chacon
• people might turn the faucet off before
getting out of the bathrooms
Desired Behavior
6. Research Branding Motion Graphic for Nudge Design Studio Arturo Chacon
Designed tip Employed
• To encourage people to select a specific
option, make it the default; likewise to
discourage people from selecting an
option, don’t make it the default.
15. Research Branding Motion Graphic for Nudge Design Studio Arturo Chacon
Audio Track
Chosen instruments :
Latin Chajcha
Chinese Erhu
Dominican Republic Bongos
Final Audio