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A STUDY ON PUBLIC OPINION TOWARDS ADVERTISING WITH
SPECIAL REFERENCE TO GEMPLAST INDUSTRIES LTD,
PALAYAD
Name: ...................................... Gender: ............................. Age: ..........
Occupation: .................................. Annual Income: ....................................
________________________________________________________________
1. Reason for selecting Gemplast products?
Necessity Durability High quality
2. Through which mode of advertisement did you come to know about
Gemplast products?
Banners Newspapers Magazines Radio
Internet Television
3. Whether the Advertisements provided by Gemplast products are
attractive?
Very Attractive Attractive Less Attractive
4. What is your satisfaction level with the Gemplast product’s
advertisement?
Very Satisfied Satisfied Not Satisfied
5. Which part of the Gemplast advertisement strategies impressed you?
Picturization Information Both of these
6. Did advertisement make changes in your perception on Gemplast
products?
Yes No
7. How do you rate Gemplast promoting themselves through their
advertisement?
5 4 3 2 ` 1
8. Does Gemplast advertisement convey you enough information?
Yes No
9. Do you consider Gemplast advertisement as realistic or fake?
Very realistic Realistic Fake Can’t says
10.How much satisfied are you with the content of the company’s
advertisement?
Very satisfied Satisfied Not satisfied
11.Are you looking for any other sources to know about Gemplast other than
their advertisement?
Yes No
12.Whether advertising is essential for Gemplast product?
Yes No
13.Does the advertisement motivate the customer to buy a product from
Gemplast?
Always Motivated Sometimes Motivated
Not at all Motivated
14.Which mode of advertisement provided by Gemplast attracted you more?
Newspaper Banners Radio Internet
15.What kind of suggestion would you like to give Gemplast for their
advertisement?
Provide informative advertisement
Provide attractive advertisement
Provide advertisement in social websites
All of the above
16.Whether the Gemplast advertising promotes undesirable value in our
society?
Yes No
17.Whether the advertisement of Gemplast results in better purchasing from
publics?
Yes No
18.Does the Gemplast advertisement help to keep the update about the
products and services available in the market place?
Yes No
19.Whether the Gemplast advertisement is misleading people?
Yes No
20.Whether Gemplast advertisement is a valuable source of information
about local sales?
Yes No
Suggestions...................................................................................................
......................................................................................................................
......................................................................................................................
......................................................................................................................
......................................................................................................................
Date: ........................
Place: ....................... Thank You,

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Questionnaire

  • 1. A STUDY ON PUBLIC OPINION TOWARDS ADVERTISING WITH SPECIAL REFERENCE TO GEMPLAST INDUSTRIES LTD, PALAYAD Name: ...................................... Gender: ............................. Age: .......... Occupation: .................................. Annual Income: .................................... ________________________________________________________________ 1. Reason for selecting Gemplast products? Necessity Durability High quality 2. Through which mode of advertisement did you come to know about Gemplast products? Banners Newspapers Magazines Radio Internet Television 3. Whether the Advertisements provided by Gemplast products are attractive? Very Attractive Attractive Less Attractive 4. What is your satisfaction level with the Gemplast product’s advertisement? Very Satisfied Satisfied Not Satisfied 5. Which part of the Gemplast advertisement strategies impressed you? Picturization Information Both of these 6. Did advertisement make changes in your perception on Gemplast products? Yes No 7. How do you rate Gemplast promoting themselves through their advertisement? 5 4 3 2 ` 1
  • 2. 8. Does Gemplast advertisement convey you enough information? Yes No 9. Do you consider Gemplast advertisement as realistic or fake? Very realistic Realistic Fake Can’t says 10.How much satisfied are you with the content of the company’s advertisement? Very satisfied Satisfied Not satisfied 11.Are you looking for any other sources to know about Gemplast other than their advertisement? Yes No 12.Whether advertising is essential for Gemplast product? Yes No 13.Does the advertisement motivate the customer to buy a product from Gemplast? Always Motivated Sometimes Motivated Not at all Motivated 14.Which mode of advertisement provided by Gemplast attracted you more? Newspaper Banners Radio Internet 15.What kind of suggestion would you like to give Gemplast for their advertisement? Provide informative advertisement Provide attractive advertisement Provide advertisement in social websites All of the above
  • 3. 16.Whether the Gemplast advertising promotes undesirable value in our society? Yes No 17.Whether the advertisement of Gemplast results in better purchasing from publics? Yes No 18.Does the Gemplast advertisement help to keep the update about the products and services available in the market place? Yes No 19.Whether the Gemplast advertisement is misleading people? Yes No 20.Whether Gemplast advertisement is a valuable source of information about local sales? Yes No Suggestions................................................................................................... ...................................................................................................................... ...................................................................................................................... ...................................................................................................................... ...................................................................................................................... Date: ........................ Place: ....................... Thank You,