Scaling API-first – The story of a global engineering organization
Getting to Mobile First: 5 Numbers to Consider!
1. Getting to Mobile First: 5 Numbers to Consider!
RUN MOBILE APPS FASTER, BETTER & SMARTER!
June 13, 2013!
Crittercism Solution Overview!
1!
2. What does Mobile-First mean?!
10%! $150M! 38%!
Mobile in-store
transactions!
Productivity savings from
mobile devices & apps!
Users on mobile!
$20B! 30%!
2013 Mobile
Revenue!
Ad Revenue comes
from mobile!
50%!
Revenue thru
mobile!
3. 5 Numbers to Consider as You Become a Mobile-First Organization!
1B!
Number of smartphones!
out there
!!
1
100M+!
Factors affect experience
and performance
!!
!!
1000!
User experience!
msec! bar
!!
CHANCE !
TO WOW!
100!
metrics
!!
June 13, 2013!
Crittercism Solution Overview!
3!
4. 1B Devices out there!
1B devices out there!
June 13, 2013!
Crittercism Solution Overview!
4!
5. 1B Devices out there!
10% of revenues !
through mobile devices/app!
June 13, 2013!
Crittercism Solution Overview!
5!
6. 1B Devices out there!
US consumer 2.5 hrs!
on mobile apps/day !
June 13, 2013!
Crittercism Solution Overview!
6!
9. 1,000 Milliseconds Bar for Engagement!
Delay!
!
User Reaction!
!
0-100ms!
Instant!
0-300ms!
Slight perceptible delay!
300-1000ms!
Task focus, perceptible delay!
1s+!
Mental context switch!
10s+!
!
!
!
!
!
I’ll come back later!
10. 100s of Metrics to Consider!
ENTERPRISE!
ENTERPRISE SERVICES!
✔ Star
CARRIERS, NETWORKS!
DEVICES, CLIENTS, OS!
USERS!
rating!
✔ Transaction volume!
✔ Transaction ASP!
✔ Downloads!
✔ Churn etc.!
11. 100s of Metrics to Consider!
ENTERPRISE!
ENTERPRISE SERVICES!
✔ Apps!
✔ Geo!
CARRIERS, NETWORKS!
✔ Latency!
✔ Error
rates!
✔ Data volumes (in/out)!
DEVICES, CLIENTS, OS!
USERS!
12. 100s of Metrics to Consider!
ENTERPRISE!
ENTERPRISE SERVICES!
✔ APIs
CARRIERS, NETWORKS!
DEVICES, CLIENTS, OS!
USERS!
used!
✔ Data in/out API!
✔ API errors!
✔ APIs per geo!
13. 100s of Metrics to Consider!
ENTERPRISE!
ENTERPRISE SERVICES!
✔ App
CARRIERS, NETWORKS!
DEVICES, CLIENTS, OS!
USERS!
per OS, Apps per
device, users per OS/
Device!
✔ Errors per OS, Errors per
Device!
14. 100s of Metrics to Consider!
ENTERPRISE!
ENTERPRISE SERVICES!
✔ MAU,
CARRIERS, NETWORKS!
DEVICES, CLIENTS, OS!
USERS!
DAU!
✔ Users per geo!
✔ Users per app & version!
15. 1 Chance to WOW !
90%!
of users delete app after
the first bad experience!
41!
apps average; 2M apps!
In App Stores!
8
June 13, 2013!
apps launched!
per day!
Crittercism Solution Overview!
15!
16. Mobile application performance monitoring !
(APM) technologies help enterprises !
understand application usage patterns,
performance and user frustration with
applications deployed internally to enterprise
users and externally to customers.!
June 13, 2013!
16!
17. Crittercism Mobile App Performance Management!
Complete Real-User monitoring!
•
•
•
•
Cloud, network, crashes & errors metrics!
Discover, alerts, real-time & trend reports!
Impact based prioritization!
Deep diagnostics and Breadcrumbs!
Proven Scale!
Ground-up mobile support!
•
•
Actionable Data & Insights !
•
•
iOS, Android, windows 8, HTML 5!
Wifi and Cellular networks!
Scales to hundreds of millions of apps and devices!
Highly reliable SaaS service!
Integrated to Ops/IT systems & workflows!
July 22, 2013!
Crittercism Solution Overview!
17!
18. We make sure that people can
buy and sell on eBay!
19. We make sure Yahoo! Weather
users know when to bring an umbrella!
20. The Leading Performance Management Solution!
Built for Mobile Apps!
TRY IT FOR FREE NOW: CRITTERCISM.COM!
June 13, 2013!
Crittercism Solution Overview!
20!