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Our Artist:
Demolisher
Song: Last Hope
Demolisher
 GCSE,  Year 11 student
 Rap/ Hip-Hop / Grime artist
 Recorded several songs
 Has a unprofessional music video
 No image yet
 Anticipates boosting his musical career
Demolisher
We selected this artist because he is the
embodiment of a blank canvas whereby we can
collectively create an image specifically for his first
professional quality video. We also liked the idea of
being able to work with fresh, raw UK produced
talent and in our video we plan to celebrate this by
using iconic London landmarks and locations. The
artist was open to our ideas and anticipated working
on his first official video. He had a range of songs
recorded however we settled for ‘Last Hope’
because as soon as we heard It we had loads of
creative potential concepts buzzing through our
minds.
Similar artists
 Eminem   – Rap and Hip-hop
 J.Cole – Hip-hop
 Drake - Hip-hop/ Rap and R&B
 Wretch 32 – Grime and Rap
Ideologies and values
 Lifeis full of struggles
 Loyalty to the ‘hood’
 Family and friend oriented
 Lack of trust in the state and not relying
  on anyone
 believe in working hard for what you want
 No stress on education
Album art of similar artist
The artist appears in the middle
with his hands together looking             In the background we
serious and solemn. This suggests           can see gym lockers with
that his struggles are genuine              reflecting lights, this
and that he has had to                      symbolizes the shedding
overcome them to be successful              of light onto physical
today                                       struggles.

                                              We know that he is
                                              successful because
                                              of his costume, he is
                                              wearing a diamond
                                              chain with designer
                                              trainers and baseball
                                              jacket.
                                              The descending light
                                              reflection represents
                                              the idea of a light
                                              being at the end of
                                              every tunnel.
COLE WORLD: SIDELINE
                                     STORY

His name appears quite small on the bottom
right hand corner with devil horns appearing on
top of the ‘O’ and a halo on the top of the ‘E’
suggesting that struggles about what is good
and what is bad and the conscience as an
inner driving force influences his decisions.

                                   The colors used on the cover are
                                   red and black. These colors give
                                   a feeling of warmth to a rap
                                   album, which conventionally
                                   isn’t perceived as warm and
                                   welcoming, therefore entices
                                   the listener. The cover gives the
                                   impression that the album is less
                                   about the success, money and
                                   fame and more about realizing
                                   the struggles you have to face in
                                   order to get the desired end
                                   result.
Eminem
The chain in the
                       Lack of color may represent the idea that
front cover is very
                       people from harsh backgrounds have
symbolic. It
                       nothing to look forward to. The
suggests that he is
                       background looks like a run down new
tied to the struggle
                       york suburbs. Suggesting that he could be
and cannot break
                       a ‘tied’ to this crime ridden community.
free from it.
                                                  Black, White and
                                                  grey color scheme to
                                                  represent the ‘dark’
The artist                                        background many
appears solemn                                    hip-hop and rap
and                                               artists emerge from.
vulnerable, perh
aps this could                                   Being tied to a railing
be because of                                    could also symbolise
societies                                        his restrictions in the
expectations.                                    rap and hip hop
                                                 industry as a white
                                                 male rapper.

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GCSE Student Rapper Demolisher Gets Professional Music Video Boost

  • 2. Demolisher  GCSE, Year 11 student  Rap/ Hip-Hop / Grime artist  Recorded several songs  Has a unprofessional music video  No image yet  Anticipates boosting his musical career
  • 3. Demolisher We selected this artist because he is the embodiment of a blank canvas whereby we can collectively create an image specifically for his first professional quality video. We also liked the idea of being able to work with fresh, raw UK produced talent and in our video we plan to celebrate this by using iconic London landmarks and locations. The artist was open to our ideas and anticipated working on his first official video. He had a range of songs recorded however we settled for ‘Last Hope’ because as soon as we heard It we had loads of creative potential concepts buzzing through our minds.
  • 4. Similar artists  Eminem – Rap and Hip-hop  J.Cole – Hip-hop  Drake - Hip-hop/ Rap and R&B  Wretch 32 – Grime and Rap
  • 5. Ideologies and values  Lifeis full of struggles  Loyalty to the ‘hood’  Family and friend oriented  Lack of trust in the state and not relying on anyone  believe in working hard for what you want  No stress on education
  • 6. Album art of similar artist The artist appears in the middle with his hands together looking In the background we serious and solemn. This suggests can see gym lockers with that his struggles are genuine reflecting lights, this and that he has had to symbolizes the shedding overcome them to be successful of light onto physical today struggles. We know that he is successful because of his costume, he is wearing a diamond chain with designer trainers and baseball jacket. The descending light reflection represents the idea of a light being at the end of every tunnel.
  • 7. COLE WORLD: SIDELINE STORY His name appears quite small on the bottom right hand corner with devil horns appearing on top of the ‘O’ and a halo on the top of the ‘E’ suggesting that struggles about what is good and what is bad and the conscience as an inner driving force influences his decisions. The colors used on the cover are red and black. These colors give a feeling of warmth to a rap album, which conventionally isn’t perceived as warm and welcoming, therefore entices the listener. The cover gives the impression that the album is less about the success, money and fame and more about realizing the struggles you have to face in order to get the desired end result.
  • 8. Eminem The chain in the Lack of color may represent the idea that front cover is very people from harsh backgrounds have symbolic. It nothing to look forward to. The suggests that he is background looks like a run down new tied to the struggle york suburbs. Suggesting that he could be and cannot break a ‘tied’ to this crime ridden community. free from it. Black, White and grey color scheme to represent the ‘dark’ The artist background many appears solemn hip-hop and rap and artists emerge from. vulnerable, perh aps this could Being tied to a railing be because of could also symbolise societies his restrictions in the expectations. rap and hip hop industry as a white male rapper.