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2.  What Is Social Media Marketing ?
 Importance of Social Media Marketing ?
 Steps Of Some Social Media Marketing platforms ?
 Career Scope In Digital Marketing ?

3. Digital Skills valley providing advanced digital marketing course
in Indore. Where you can learn more advance level study about
Their training programme like as SEO Training Course, SMO
Training Course, PPC & ORM Course, and YouTube Advertising.

4.  Social Media Marketing (SMM) is a
type of internet marketing which
refers to the process of gaining
traffic or attention through social
media sites. Like as facebook,
Twitter, Insta etc.
 Facebook, in contrast is a full-
blown social networking site that
allows for sharing updates, photos,
joining events and a variety of
other activities.
 Twitter is a social site designed to
let people share short messages or
“updates” with others.

5.  Increase brand awareness
 Cost-effective
 Better Customer Satisfaction
 Higher Conversion Rates
 Promote Your Content

6. Social media is one of the most stress-free and profitable
digital marketing platforms that can be used to increase
your business visibility. To get started, create social
media profiles for your business and start networking
with others. By applying a social media strategy, it will
help you significantly increase your brand recognition.

7. For an advertising strategy, social media marketing is
possibly the most cost-effective way. Creating an account
and signing up is free for almost all social networking
platforms. But if you decide to use paid advertising on
social media, always start small to see what you should
expect. Being cost-effective is important as it helps you
attain a greater return on investment and hold a bigger
budget for other marketing and business payments.

8. Social media is a networking and communication platform. Creating a
voice for your company through these platforms is important in
humanizing your company. Customers appreciate knowing that when
they post comments on your pages, they will receive a personalized
response rather than an automated message. Being able to
acknowledge each comment shows that you are attentive of your
visitors’ needs and aim to provide the best experience.
“When You Interact with customers on a one-to-one basis
on social media, it makes them more loyal. Loyal
customer spend more with you, stay with you longer and
tell their friends about you.”

9. With increased visibility, your business gains more
opportunities for conversion. Every blog post, image,
video, or comment may lead viewers to your company’s
website and increase traffic. Social media marketing
allows your business to give a positive impression
through a humanization factor. When brands are
interactive by sharing content, commenting, and posting
statuses on social media, it personifies a brand. People
prefer to do business with other people, rather than
companies.

10. With the help of social media platforms you can
promote your content and all information about your
services and products. If you want more traffic and
engaging on your business so share your quality and
unique content.

11.  FACEBOOK
 TWITTER
 LINKEDIN
 INSTRAGRAM

12. Facebook is an American online social media and Social
networking service company based in Menlo Park,California.
Founded: February 2004
CEO: Mark Zuckerberg

13. Twitter is an online news and social networking
Service on which users post and interacts with
messages known as "tweets".
Founded: 21 March 2006
CEO: Jack Dorsey

14. LinkedIn is a business and employment-oriented
service that operates via websites and mobile apps.
Founded on December 28, 2002, and launched on
May 5, 2003, it is mainly used for professional
networking.
Founded: 2002, Mountain View, California
United States
CEO: Jeff Weiner

15. Instagram is a photo and video-sharing social
networking service owned by Facebook, Inc. It was
created by Kevin Systrom and Mike Krieger, and
launched in October 2010 exclusively on iOS
Date launched: 6 October 2010
Owner: Facebook, Inc.

16. In today's world, every business are Going
online to generate more and more income. So,
there are lots of Job opportunities in India and
abroad for social media marketers.
social media marketing is growing in India, job
Opportunities are also growing. In this
era, where everything going online, marketing
also has to be done digitally leaving back that
traditional way. As people are becoming more
active on social media, it has become a great
way to show case your work. Definitely it has
more job opportunities in social media
marketing.

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