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The results of the 2010 IGDA demographic survey of the alternate reality games player and developer communities. Also salary survey results for ARG professionals.
Transmedia Experience Designer
at
Deus Ex Machinatio
The results of the 2010 IGDA demographic survey of the alternate reality games player and developer communities. Also salary survey results for ARG professionals.
6.
Ethnicity
White
Black/African
Asian/Pacific Islander
Hispanic
Rather not say
3% 3%
3% 3%5%
3%
2%
92% 87%
ARG Players ARG Developers
7.
Player Countries
Australia
United Kingdom
United States
Other
11% 5% 5%
One response each from:
Canada
Chile
France 78%
Germany
8.
Developer Countries
Australia
Brazil
Canada
Germany
United Kingdom
8% 3%3%
United States 8%
Other
3%
7%
One response each from:
Argentina
Italy
France 67%
Norway
South Africa
9.
Developer Primary Roles
Game Design
Narrative design
Puzzle design
Art/web design
Writing
7%
Programming/technical support 4%
Production/project management 11% 33%
Consulting
Other
9%
16% 11%
Other responses include: 5% 5%
Audio/video production
Acting
Concepting
PR
10.
Additional Dev. Roles
Game Design
Narrative design
Puzzle design
Art/web design 70
Audio/video production
Writing 52.5
Acting
Programming/technical support
Production/project management 35
Event management/ground support
Consulting
17.5
Other
0
Other responses include: Response Percent
PR/Marketing
11.
Prior Background
Games
Film/video
Social/new media
Marketing
Theater/performance art
6%
Print media 6% 23%
Other
13%
Other responses include:
12% 14%
Education
Journalism
Music 26%
Student
None of the above
12.
Memberships
Yes No
20%
42%
58%
80%
IGDA Member ARG SIG Member
13.
Professional Status
Yes No
Have you ever received
43%
money to create or
contribute to the
57%
production of an ARG?
14.
Paid vs. Unpaid Work
100
75
50
25
0
% Work Paid
45%
55%
Paid
Unpaid
15.
2009 Payment Methods
Hourly/day rate
Flat fee per project
Salary (may include non-ARG responsibilities)
Other
60
45
Other responses include:
Award honorarium 30
Merchandise sales
15
0
Response Percent
17.
2009 Hours Billed
50 hours or less
50 to 250 hours
250 to 500 hours 40
500 to 1000 hours
1000 to 1500 hours
1500 hours or more 30
20
10
0
Response Percent
18.
ARG-Related Work
100
75
50
25
0
5%
% Work ARG Related Untitled 2
ARG Work
95%
Non-ARG Work
19.
Employee vs. Freelancer
100
75
50
25
0
% Work Freelance Untitled 2
48%
52%
Freelance
Employee
20.
Ownership
Yes No
35%
Do you own your own
studio, agency, or other
legal entity?
65%