1. It’s Your Future…
Be There Healthy!
HS
HealthSource R
TM
Chiropractic & Progressive Wellness
Taking Initiative!
The future doesn’t just happen, it is created… our
destiny does not lie in the stars but within ourselves.
2. Our Mission
…. is to educate and adjust as many people
as possible toward optimal health through
Chiropractic and Progressive Wellness.
3. We know what isn’t working…
• 2500 people a day
die in this country
from heart disease.
• Every 20 seconds
somebody suffers a
heart attack.
• Every 30 seconds
somebody dies from
a heart attack.
4. We know what isn’t working…
“New cancer cases in the United
States will rise by 45 percent
over the next 20 years…”
“Most worrisome is that some of the
deadliest cancers — liver, stomach,
pancreatic and lung — are expected
to see some of the biggest increases.”
Dr. Ben Smith, Chief of Radiation Oncology Source: Journal of Clinical Oncology
Wilford Hall Medical Center
5. We know what isn’t working…
Diabetes
Total prevalence of diabetes…
Total: 25.8 million children and adults
have diabetes
79 million Americans are PRE-
diabetic
New Cases: 1.9 million new cases per
year
6. We know what isn’t working…
Diabetes
In 2007, killed more than 282,000 people
In 2010, killed more than 300,000 people
For every child born beginning 2015, 1 in
3 will develop diabetes in their lifetime.
7. “The Health care system is broken. It has become high
cost with poor outcomes.” Dr. James Dalen M.D.
Prescription drugs rank fourth only to cancer, diabetes
and heart disease in the cause of death.
16,000 Americans die each year from complications to
over the counter pain medication.
8. “The doctor of the future will give no medicine but
will interest his patients in the care of the human
frame, in diet and in the cause and prevention of
disease.”
Thomas A. Edison
10. The Amazing Human Body
• Scientists have estimated that your body is composed of
trillions of cells.
• Your skeleton, seemingly solid and rigid, is entirely new
every three months.
• You have a completely new organ of skin every five
weeks.
• Except for your brain cells, 50,000,000 of the cells in
your body will have died and been replaced with others,
all while you have been reading this sentence.
11. The Amazing Human Body
• The central nervous system, the master system in our
body, is connected to every part of the body by 43 pairs
of nerves. Twelve pairs go to and from the brain, with
31 pairs traveling from the spinal cord (spinal nerves).
There are nearly 45 miles of nerves running through our
bodies.
• Nerve impulses to and from the brain travel as fast as
270 miles per hour.
• As little as 4 mm Hg pressure reduces a nerves ability to
carry 50% of its electrical impulses.
12. It only takes a small
amount of pressure on a
nerve - about the same
pressure as the weight of
a quarter on the palm of
your hand - to cut out
50% of the nerves ability
to carry messages from
the brain.
18. How do you get a subluxation?
Accidents/Falls
Stress
Poor posture
Poor nutrition
Birth
Taking Initiative!
Taking Initiative!
Where we go and what we do is
ultimately up to us.
23. How Do You Know If You Have
A Subluxation?
“Pain is a very poor yardstick to measure
health!”
24. The Body Leaves Clues
Head Tilt
Shoulder Height
Pelvic Height
25. So, what do chiropractors do?
We move bones to where
they belong.
And get them moving like
they’re supposed to!
We adjust subluxations!
Taking Initiative!
Taking Initiative!
Where we go and what we do is
ultimately up to us.
32. It is much easier to fix
problems in the first stage
(Cause) before they get to be
BIG problems.
It is much easier to put out
small fires than to wait for
them to become BIG ones.
Taking Initiative!
Taking Initiative!
Where we go and what we do is
ultimately up to us.
33. Getting better… FASTER!
1. Proper Exercise
2. Proper Posture
3. Good Nutrition
4. Positive Mental Attitude
Taking Initiative!
Taking Initiative!
Where we go and what we do is
ultimately up to us.
34. Exercise and Rehabilitation
Muscles support spine and body
Progressive Wellness ™
Taking Initiative!
Taking Initiative!
Where we go and what we do is
ultimately up to us.
35. Getting better… FASTER!
1. Proper Exercise
2. Proper Posture
3. Good Nutrition
4. Positive Mental Attitude
Taking Initiative!
Taking Initiative!
Where we go and what we do is
ultimately up to us.
36. What is an Essential Nutrient?
An essential nutrient is a nutrient required for normal body
functioning that either cannot be synthesized by the body at
all or cannot be synthesized in amounts adequate for GOOD
health, and thus must be obtained from a dietary source or
supplemented.
42. Opportunity
Typical First Visit
Complete consultation
27
$200
Thorough chiropractic, orthopedic, physical,
and neurological exam
X-rays
43. Care To Share!
Taking Initiative!
Taking Initiative!
Where we go and what we do is
ultimately up to us.
44. It’s Your Future…
Be There Healthy!
HS
HealthSource R
TM
Chiropractic & Progressive Wellness
Taking Initiative!
The future doesn’t just happen, it is created… our
destiny does not lie in the stars but within ourselves.
Editor's Notes
* 07/16/96 * ## Good evening and welcome. It is nice that all of you have taken the time out of your busy schedules to spend what I consider the most important 35 minutes you can spend in this office. Tonight (or this afternoon…) during our short time together, I hope to accomplish two things: One, I hope to educate you, and two I hope to motivate you. I believe the content of information I have to share with you will educate you about your spine, your nerve system and health in ways that you haven’t ever heard before. And you will gain a greater appreciation for health. And the motivation part comes later in our talk because, at the end of our presentation, I’m going to give each of you an opportunity. An opportunity for you or someone you care about to receive a professional spine and nerve system check that I believe is one of the most powerful experiences that a person can have during their entire lifetime. In fact, if I deliver this message just right, you’ll not only understand why you WANT to be here but why you NEED to be here and what you can do to help yourself get better, faster and have a much better, brighter future… in good health
* 07/16/96 * ## Our mission at HealthSource is to educate and adjust as many people as possible toward optimal health through Chiropractic and Progressive Wellness. That’s what we do. And our motto at this clinic is - it’s your future…be there healthy! So with your future health in mind, let’s begin.
Why is our mission such a big deal and why does our motto end with the word HEALTHY? The reason is because we’re lacking health in this country. Every day, more than 2,500 people die from heart disease. Every 20 seconds somebody suffers a heart attack… every 30 seconds somebody DIES from a heart attack.
And even though we have the GREATEST technologies and some of the brightest medical doctors in the world, according to experts, new cancers are significantly on the rise AND… it’s the deadliest cancers that are expected to rise the most.
According to data from the National Diabetes Fact Sheet, almost 26 million children and adults in the United States have diabetes… THAT’S almost TEN percent of our population! And another 79 million Americans are PRE-DIABETIC. That’s more than one fourth of ALL people in this country that are just one step away from full blown, insulin dependent diabetes! There are 1.9 million new cases per year.
In 2007, 282,000 people died from diabetes. In 2010, more than 300,000 died. And finally, one of the most disturbing statistics to me…. is based on the present trend… for every child born beginning 2015… 1 in 3 will develop insulin dependent diabetes in their lifetime! And those children could be yours… YOUR children… or your grandchildren.
Dr. James Dalen who just so happens to be a medical doctor and professor at Harvard Medical University… said, “ The health care system is broken. It has become high cost with poor outcomes. ” Prescription drugs rank fourth only to cancer, diabetes and heart disease in the cause of death. And finally, did you know that over 16,000 Americans die per year… from supposedly safe over the counter pain medication including Tylenol, Advil, ibuprophen and aspirin?
*Something has to change. We can’t keep going on like this. Thomas Edison said that, “ The doctor of the future will give no medicine, but will interest his patients in the care of the human frame, in diet and in the cause and prevention of disease. ”
*Please understand that HEALING COMES FROM WITHIN! It doesn’t come from the outside in… it comes from the inside out.
Let’s talk about the AMAZING human body. Scientists have estimated that your body is composed of trillions of cells. Your skeleton, seemingly solid and rigid, is entirely new every three months. It’s the same with your muscles. Your muscle system is entirely new every three months. You see OLD cells die off much like your skin cells do, and NEW cells replace the old. You have a completely new organ of skin every five weeks. Except for your brain cells, 50,000,000 of the cells in your body will have died and been replaced with others, all while I have been reading this sentence.
And what’s in control of all of this? The central nervous system - the master system in our body - is connected to every part of the body by way of your nerves. There are nearly 45 miles of nerves running through our bodies. And these nerves carry nerve impulses to and from our brain to tell ALL of our body parts how to work. And if ANY of our body parts are injured, the brain tells it how to heal automatically … AS LONG AS the messages from the brain can get to the injured area. Scientists can even measure how fast the messages travel through your nerves. Nerve impulses to and from the brain travel as fast as 270 miles per hour. The problem is… as little as 4 mm Hg pressure -
- which is about the weight of a coin on top of your hand, is all the pressure required to reduce a nerves ability to carry 50% of its electrical impulses.
So what does this all mean to you? Some of you have already heard about this thing called subluxation. It’s important you understand this concept because subluxation is the silent killer of health and one of the major causes of sickness, disease and pain.
* 07/16/96 * ## This is a picture of a small section of your spine. This happens to be the lower back, and we’re looking at the spine from the side. These are your vertebrae… and these are the discs. It goes bone-disc-bone-disc-bone-disc. Nerves travel out between the vertebrae and travel to every cell, tissue and organ in the body. I said earlier that EVERYTHING has some sort of nerve connecting to it, carrying messages from the brain, telling that body parts how to work.
* 07/16/96 * ## What subluxation means is that instead of the vertebrae being “in place…
* 07/16/96 * ## … they’re out!” Look at what happens to the nerves when the vertebrae subluxates or shifts out of position and locks up. Can you see how this vertebra shifted out of position and changed the whole anatomy of the spine… including the size of the tunnel the nerves exit out from the spinal cord? What happened then to the nerve? Did it stay thick and healthy??? Or shrivel up and begin dying away? You see, that’s what happens when vertebrae in the spine subluxate. [Point to a healthy nerve.] [Name], (pick a person from the group), if you wanted to have a strong, healthy back, which nerve would you rather have connected to your back muscles… this thick, plump, juicy, healthy looking nerve…or this skinny, shriveled, sickly looking nerve? [They always pick the right one!]
But I’m not just talking about subluxations causing lower back problems, headaches or neck pain. I’m talking about subluxations causing heart problems, lung problems, asthma, emphysema, sinus problems, kidney problems, and bedwetting in children and adults. Some people think we should just stick to backs and necks. I disagree! [Refer to the autonomic chart on slide 22] Remember how I said that depending on where the nerves come from in your spine they go to different locations? So, subluxations in your upper neck can cause headaches, ear problems and sinus problems - anything dealing with your head. Subluxations in your lower neck affect your arms, your shoulders, your hands, your throat, lungs, and heart. Subluxations in your middle back affect the middle back muscles, your abdominal muscles, your stomach, pancreas, spleen, and anything located in the middle part of your body. What can subluxations in your lower back cause? Low back pain, leg pain, bladder weakness, intestinal problems, etc. See that’s what chiropractors do - we fix subluxations! Some of you have seen this chart that actually has the circled levels of subluxation related to YOUR spine. For those of you who are NOT patients here, what this chart says is that certain levels of your spine affect certain body parts. IF a subluxation occurs at specific levels of your spine then these body parts related to that level don’t work properly, so these are the symptoms a patient can have or will develop.
* 07/16/96 * ## How do you get a subluxation? Subluxations can come from accidents, falls, stress, poor posture, toxins from things you eat, drink or breath in and, yes, even birth . [If they do not mention the causes listed on the slide you can bring them up one at a time, but give them time to mention a few.]
It’s very interesting that one of you brings up the idea that birth can cause subluxations to a child! There have been MANY studies on the affects subluxations have on the health of babies from the birthing process. Even something as devastating as Sudden Infant Death Syndrome has direct implications from the subluxation. I’ve listed a few studies here. Think about it… in the past, when you’ve heard about a child dying from SIDS, what have been some of the explanations on why they died? Their heart just stopped beating? Their lungs weren’t mature enough? That’s right!
* 07/16/96 * ## What would happen to this light bulb if I cut out the current running from the light switch to the light? Would the light get stronger or weaker? Weaker! That’s why I’m telling you this now. It’s very important to have your kids checked. I don’t care whether they’re one day old, ten years old, or a teenager. Have their spines checked to make sure they don’t have a subluxation.
* 07/16/96 * ## How do you know if you have a subluxation? (The typical answer from attendees is usually… “ Pain ! ” If they don ’ t give you the PAIN answer right away, give them a clue. Tell them, “ I ’ ll give you a clue. It ’ s a four-letter word that begins with P and ends with N. Some one in the audience will shout out the word PAIN… IF they already haven ’ t said it in the beginning. ” ) You see that’s the most common response I get... PAIN! But, the truth is pain is usually the last thing that shows up when something wrong has been going on. And it’s the FIRST thing that goes away when your body starts to heal! Even though there are STILL parts of your body that need time to continue to heal.
* 07/16/96 * ## Our nerve system was never designed to focus on pain in the first place. This is a cross section of a real nerve under microscope, and this is an animated picture used to show how the nerve works. Only TEN percent (use your laser on the screen and circle just a small portion of the nerve indicating 10%) of a nerve has the ability to feel pain. NINETY percent of your nerves focus on function. For a muscle… when to contract and when to relax (flex your bicep and let it up). For your stomach… when to turn the acid on and when to turn it off. For your heart… when to beat faster and when to slow down. So, 80% of this nerve could be compromised because of the subluxation BUT because the 10% of the nerve that feels pain is NOT irritated… you feel no pain and so falsely assume everything is okay. The truth is…
* 07/16/96 * ## “ Pain is a very poor yardstick to measure health! ” Think about these two examples: [Pick another individual from the crowd and use that person’s name for this story.] Let’s say [Name] visited his doctor to have his annual check-up. Following the check-up, the doctor gave [Name] a GREAT report. He said, “You are the healthiest person I’ve checked in a LONG time. You’re doing great!” This makes [Name]very happy. Later that evening, [Name] stubs his big toe. Really hard! What does he feel? Pain. A little or a lot? A lot! Is he sick? Of course he’s not sick. Let’s take another example. Let’s say [Name] (use the name of somebody NOT in the audience) goes into see her medical doctor for a routine examination. During the examination, the doctor finds a small lump in [Name’s] breast. After further examination [Name] finds that the lump is cancerous. [Name] feels no pain. Is she healthy? No!
* 07/16/96 * ## So, if you can’t trust pain to indicate sickness or health… what can you trust? [Some people will actually say, “Your chiropractor.” While that is a nice thought, the main thing you want them to say is “You can trust your body.” If they say “Your chiropractor,” you reply...] Well that’s really nice of you to say, but the answer I was looking for is that you can trust your body because the body leaves clues. I’m here tonight to tell you that the body leaves clues. Chiropractors are great at checking posture because that gives us clues as to whether or not you have subluxations. We check things like head tilt, shoulder height and pelvic height. Let me show you how we do it. Typically, we do what is called a posture check. When we check for problems in posture, we check to see if the head is level or if it has a tilt. We check to see if the shoulders are level or if one is higher than the other. We also check to see if the hips are level or if one is higher than the other. Now, when we look at a patient from the side view we are able to look and see if the head sits directly over the shoulders or if there is a forward shift in the head over the shoulders. [Choose an individual from the audience and do a posture analysis or check. Make sure you check head tilt, shoulder height, and pelvic height. And get the audience involved by asking them if they can see what you see.]
* 07/16/96 * ## Once we, as chiropractors, find subluxations… what do we do with them? Well, we move the vertebrae back where they belong and get them moving properly like they’re supposed to. Basically.. We adjust subluxations.
Once the vertebrae are moving better and in a better place, your nerves have a chance to work the way they’re supposed to. When your nerves work better… ALL your body parts have the ability to heal and function at their best.
* 07/16/96 * ## But, it takes time to move the vertebrae back to their proper position. Some people say it’s much like how braces move crooked teeth; braces move teeth a little at a time. But the good news is, instead of it taking 1, 2 or 3 years to fix subluxations in the spine, it takes several months. I know months can seem like a long time but compared to years and how long most spines have been subluxated, it’s really quite amazing to watch how fast spines can heal.
* 07/16/96 * ## Something that gets in the way of faster spinal healing is Spinal Degeneration, which, in it’s most simple to understand term, is arthritis.
* 07/16/96 * ## Here we have a normal spine… looking at the neck from the side. This forward arch is actually a normal healthy curve. Following an accident, even what some might think is a minor injury to the neck, muscle spasms pull the spine out of it’s normal curve and, in many cases, the vertebrae lock in this abnormal position. This is stage one of spinal degeneration. In most cases, pain from this type of misaligned spine is minimized to stiffness and discomfort. The pain is minor enough that this patient usually decides to “live with it.”
* 07/16/96 * ## But because of the misalignment, the spine wears out much faster than normal. It is common to see a person progress to Stage 2 in even just two to three years. And just a few years later, Stage 3… And a few years later, Stage 4. Can you see how the vertebrae here develop arthritic spurs? How the discs wear out and become much more thin? A friend of mine had a patient named Larry and he shared this story with me. All chiropractors have a story like Larry’s. He came into the office for neck pain, headaches and sinus problems. He came in for 10, 11, or 12 visits and just as his pain subsided… he quit! One year later he came back with the same problem. He was x-rayed and even though just one year had past… because of the advancement of arthritis in his neck… his spine looked as if it aged TEN years. Once again… he came in for 10, 11 or 12 visits, and just as his pain subsided… he quit. One year later he returned and as part of his examination was x-rayed. Guess what… his spine looked as if it aged another TEN years, even though just a year had gone by on the calendar.
* 07/16/96 * ## All of this wearing out of the spine occurs at such a rapid speed because the alignment in the spine was never corrected. The subluxation was never completely corrected because Larry didn’t give it enough time and care to heal. The amazing thing is that we can still help people in stage 2, 3 and 4 of Spinal Degeneration. It’s just that it’s more difficult to do so, and it takes more time.
* 07/16/96 * ## It follows this same truth - it is much easier to put out a small fire than wait until it becomes a big one. It is much easier to fix problems in their early stages rather than wait until the later ones. Does that make sense?
* 07/16/96 * ## So that’s what we do and where our focus is. But what about you? What can YOU do to help yourself get better faster? There are four other areas that we will be addressing as you progress through your care. They are: proper exercise, proper posture, good nutrition and having a positive mental attitude. And I’m going to give you an overview tonight on these areas as we will speak more specifically and individually with each one of you as you progress through your care.
* 07/16/96 * ## As you improve under our care, we will be asking you to perform simple exercises at home. Walking is one of the best all-around exercises you can do. But we’ll guide you on those exercises as your body tells us it’s ready. And in most cases… most of you had some part of progressive wellness therapy added to your care plan because the muscles that support your spine are weaker because of the subluxation and by taking you through a specific rehabilitation program to strengthen those muscles, you will not only get results faster… you will stay better, longer… eventually moving to a progressive wellness phase of care.
* 07/16/96 * ## As you continue through your program of care, we will also be talking about the importance of proper posture, good nutrition and a positive mental attitude. But for now… and in keeping with my promise to keep this message to around thirty-five minutes or so… I’m going to focus on Good Nutrition. Some of you have already received your recommendations on these FOUR essential nutrients and there’s a reason they’re called essential.
An essential nutrient is a nutrient required for normal body function. And that nutrient, either cannot be synthesized by the body at all… or it cannot be synthesized in amounts adequate for GOOD health and thus must be obtained from your diet… OR… a supplement. For example… it is virtually impossible to get enough Omega 3 Fatty Acids (that’s fish oil), Vitamin D or Probiotics from even a GREAT diet eating whole foods. That’s why they MUST be supplemented to the foods you eat… so that why I’ve recommended it for most of you very early in your program of care. * 07/16/96 * ##
*I’m going to ask each one of you to spend some time researching information on these supplements by going to www.innatechoice.com . You will better understand why this nutrient supplement program is so important for you.. * 07/16/96 * ##
* 07/16/96 * ## People often ask me, “What do chiropractors treat?” And I tell them all the time… we don’t treat anything, we simply adjust subluxations because no matter what your condition is…
* 07/16/96 * ## You’re always better off with a bone in place than out. When subluxations are remove… your nerve system works well and this allows the power that made the body to be able to heal the body. Now we may be criticized for caring for people with things like breathing problems, asthma, emphysema, epilepsy, bedwetting and many other conditions, but that’s OK with me. It doesn’t bother me as long as I know we’re helping people. [Insert your story here. If you want to use and/or share my story during your Half Hour to Health message… here it is. We also have other amazing stories shared by other chiropractors so please feel free to use them. Just make sure you start off your story with the words… “A friend of mine and fellow chiropractor, CJ Mertz shared this wonderful story on the body’s amazing ability to heal itself when subluxations are detected and corrected, and I get to share it with you!” Or, “A friend of mine and fellow DC, David Neubauer shared this wonderful story on the body’s amazing ability to heal itself when subluxations are detected and corrected…”]
* 07/16/96 * ## And to give you a little background on this point, I’m going to share with you a story about a great little kid named Blair. I love to share our message on health throughout our community. I do talks for companies, businesses, parent organizations, schools and even private talks or classes in people’s homes where they have friends gathered to learn about new… or tried and true ways… to improve their health. One day, I was asked to do a talk for a fifth grade class on “ bones. ” All of the 30 children sat attentively for 30 minutes while I talked about bones. They were all sitting in their desks in front of me except for one individual, who was seated right next to me by the chalkboard. When I finished my talk and opened the floor to questions, all of them eagerly raise their hands to ask a question. Finally, this boy sitting next to me, Blair, raised his hand. When I turned to call on him, he acted as if he was almost stunned that I called on him. As I watched him, his face developed this sudden blank look. His eyes glazed over, his mouth dropped open, and for what seemed like an eternity, just stared in my direction. Finally he put his arm down, and as he did this slowly, shook his head back and forth. At this point, I thought Blair was either on drugs or was mentally handicapped. It didn’t really matter to me which one because (just to show you how I think)… my next thought was, “I wonder what his spine looks like!” I didn’t say anything to Blair about my thought. I didn’t mention my thought to his teacher, and she was a patient of mine. I didn’t say anything to his mother, and she was a patient of mine. Three days later, guess who showed up at my office? I just happened to see Blair with his mother at the front desk and walked over to say hi. I asked his mother what she was in for, and she said she wanted me to help Blair. He had epilepsy. When I asked her why she brought him to see me, she said that a friend of hers in Colorado took his daughter, who had epilepsy, to see a chiropractor, and his daughter stopped having seizures. She wanted the same for Blair. After she finished all her paperwork, she and Blair were taken to a room where I could complete my questioning and examination. She told me that he had eleven silent seizures a day. During the seizures he would just “go blank!” He was on two very strong seizure medications that obviously weren’t working. Every joint in his body hurt - his knees, ankles, lower back, middle back, neck… everything hurt! He walked all around very stiff legged so the kids in his class called him “Herman Munster!” He wet the bed every night, was in special reading class and, last but not least, was getting D’s and F’s in school. During my examination, I found Blair had subluxations all over his spine. Out of the 26 movable segments in the spine and pelvis that we check every visit… over 20 were stuck! The next day, after studying the rest of Blair’s examination and x-rays, I sat down with Blair and his mother and explained what I thought he needed for care. I told her he needed to be adjusted every day for two weeks, three times a week for one month, twice a week for one month and then once a week for several months thereafter. I gave her this long drawn out treatment plan because he really needed lots of work. His mother accepted my recommendations, and we began care. To make this long story a little shorter, I’d like to skip to six weeks down the road. At that time, we did a progress examination, and this is what we found: Blair’s joint pain had significantly subsided throughout his body. It was now November, a time when basketball usually begins, and he went out for the sport. He was the tallest in his class and could hold the ball way out of reach from most kids his same age. He became popular with the rest of his teammates. Instead of having eleven seizures a day, he was having one every three days. The medication he was taking was reduced to only 25% of what he was previously taking. He was not wetting the bed anymore, he was taken out of special reading class and, when his mother gave me his report card, she cried. He was now getting A’s and B’s in school. :) If I was a chiropractor who cared about what other people thought of me, and only cared for “necks and backs,” then I would not have served Blair. But because I believe that you’re always better off with a bone in place then out, I worked with Blair and it changed his life. And he, by the way, changed mine forever too because I grew even more committed to spreading the word on the devastating effects of subluxation. That is why, at the beginning of my message for you today, I talked about getting your spine and nerve system professionally checked. Maybe now it’s making more sense to you than ever before. Because maybe you DID have a significant slip or fall as a young child and never got checked. Maybe you HAVE been in a car accident or two or three and nobody ever said, “WOW! Look how much impact that had on your body. I wonder what it did to your spine and nerve system?” And encouraged you to be checked. Maybe you were the one who got sick two or three times a year because of a seemingly lowered immune system and never realized the strength or your nerve system directly affects the strength of your immune system. Or maybe you’re the one with a breathing issue or skin issue… or a chronic condition that’s bothered you for months… even years… and so maybe NOW you’re seeing the importance of having your spine professionally checked.
* 07/16/96 * ## You’re always better off with a bone in place than out. When subluxations are remove… your nerve system works well and this allows the power that made the body to be able to heal the body. Now we may be criticized for caring for people with things like breathing problems, asthma, emphysema, epilepsy, bedwetting and many other conditions, but that’s OK with me. It doesn’t bother me as long as I know we’re helping people. [Insert your story here. If you want to use and/or share my story during your Half Hour to Health message… here it is. We also have other amazing stories shared by other chiropractors so please feel free to use them. Just make sure you start off your story with the words… “A friend of mine and fellow chiropractor, CJ Mertz shared this wonderful story on the body’s amazing ability to heal itself when subluxations are detected and corrected, and I get to share it with you!” Or, “A friend of mine and fellow DC, David Neubauer shared this wonderful story on the body’s amazing ability to heal itself when subluxations are detected and corrected…”]
* 07/16/96 * ## Typically, when a patient comes in to our office, we perform what’s called a “ complete consultation. ” That ’ s where we talk to you about your health problems or concerns. We also do a thorough chiropractic, orthopedic, physical, and neurological examination. If x-rays are needed, we also recommend those be taken. We usually do. The total cost for the above procedures can be anywhere between two and three hundred dollars, depending on how many x-rays need to be taken. Now… if from anything I’ve shared tonight, you would like to come into our office and have your spine checked for subluxation, OR if you have any other family member, a child or a friend that you’d like to see come into our office and be checked, we underwrite this fee to twenty-seven. (Pause) But more important than the discount we offer is that if we think we can help you we tell you that. If we think we cannot… we’ll tell you that too. That’s just the way we work.
* 07/16/96 * ## That’s also why I asked [CA’s Name] to put the Care to Share Invitation under each one of your chairs so that you could write down the names of your friends or family members you’d like our help in improving their health through chiropractic. And I invite you to write down the name or one, two… even THREE people you know need to have their spine and nerve system checked. Oh, and one more thing… for every patient who signs up and receives this amazing, professional spinal examination… a portion of that fee goes directly to [Name of your HS clinic favorite charity].
* 07/16/96 * ## So once again… thank you for taking time out of your busy schedule to listen and learn from our message on health. I believe good health is a choice. You are the only one who can make that choice. So I leave you with the motto that we began our talk with… a very wise man shared with me years ago and I will continue to share it with you - “It’s your future… be there healthy!” Thank you
