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Company Brief
About Us
   Persona is founded in 2003 to address end users’ newly formed
    latent needs that are made possible by the undergoing ICT
    convergence.

   With the vision of this convergence and the recent advent of the
    social network revolution, we craft world-class innovative products
    that hasn’t been tried before yet address needs such that
    experiencing the products create a “wow!” effect.




                                                                     2
Our Vision
   The common theme among our products is:

    defining new ways of personalized information consumption
                         persona




                                                                3
Products



    (2004 vaka SmartMail: now being used as AkıllıMesaj)
    Works on top of email servers to filter and as SMS e-
       mails / meeting reminders while on the go
       according to individual’s own personalized
       smartmail rules.




                                                            4
Products



    A software platform that sits on top of mobile instant
       messaging medium to help content providers
       deliver content services like news, weather, sports
       just like SMS content services but in rich format
       (with pictures) and in real time nature.




                                                             5
Products



     (aka ideal-match: working with mobile instant
        messaging – im as the medium)
        Location based intelligent matchmaking service
        that uses real time mobile instant messaging
        service




                                                         6
Products



    First-in-class context-aware mobile, location based
       intelligent agent that suggests personalized mobile
       coupons based on individual’s long term movement
       characteristics in spatio-temporal dimensions




                                                             7
Supports & Acceptances Received for R&D Projects




                                                   8
Thank you…
Dr. Adnan Veysel Ertemel
PERSONA


adnan.ertemel@personailetisim.com

http://www.personailetisim.com




                                    9
Thank you…
Dr. Adnan Veysel Ertemel
PERSONA


adnan.ertemel@personailetisim.com

http://www.personailetisim.com




                                    9

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Persona company brief

  • 2. About Us  Persona is founded in 2003 to address end users’ newly formed latent needs that are made possible by the undergoing ICT convergence.  With the vision of this convergence and the recent advent of the social network revolution, we craft world-class innovative products that hasn’t been tried before yet address needs such that experiencing the products create a “wow!” effect. 2
  • 3. Our Vision  The common theme among our products is: defining new ways of personalized information consumption persona 3
  • 4. Products (2004 vaka SmartMail: now being used as AkıllıMesaj) Works on top of email servers to filter and as SMS e- mails / meeting reminders while on the go according to individual’s own personalized smartmail rules. 4
  • 5. Products A software platform that sits on top of mobile instant messaging medium to help content providers deliver content services like news, weather, sports just like SMS content services but in rich format (with pictures) and in real time nature. 5
  • 6. Products (aka ideal-match: working with mobile instant messaging – im as the medium) Location based intelligent matchmaking service that uses real time mobile instant messaging service 6
  • 7. Products First-in-class context-aware mobile, location based intelligent agent that suggests personalized mobile coupons based on individual’s long term movement characteristics in spatio-temporal dimensions 7
  • 8. Supports & Acceptances Received for R&D Projects 8
  • 9. Thank you… Dr. Adnan Veysel Ertemel PERSONA adnan.ertemel@personailetisim.com http://www.personailetisim.com 9
  • 10. Thank you… Dr. Adnan Veysel Ertemel PERSONA adnan.ertemel@personailetisim.com http://www.personailetisim.com 9