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Welingkar’s Distance Learning Division
CHAPTER-16
CUSTOMER ETIQUETTE
We Learn – A Continuous Learning Forum
Welingkar’s Distance Learning Division
The importance of the customer has been
recognized.
Companies are today more customer
focused
Customer etiquette is what one does to make
the customer feel good
We Learn – A Continuous Learning Forum
Welingkar’s Distance Learning Division
It is important that…
• When a customer enters the office he should feel
comfortable. Therefore the place should be
• Clean
• Neat
• Pleasing to the eye
• Uncluttered
• Comfortable
• Pleasant ambience
We Learn – A Continuous Learning Forum
Welingkar’s Distance Learning Division
A few important amenities
• Comfortable chairs
• Waiting / Conference room next to the lobby
• Magazine and periodicals
• Washroom nearby
• Soft and pleasing music playing in the background
• Neatly dressed and properly groomed staff
We Learn – A Continuous Learning Forum
Welingkar’s Distance Learning Division
The reception area
A receptionist table creates the first impression (good or bad).
Therefore its important
• The table is uncluttered
• The receptionist is not busy attending to calls and computers
while the client waits
• Have a smile on her face
• Greet the client with pleasantries
• Enquire who he has come to visit
• That the client be made to wait comfortably
• Offered a refreshment while he waits
• Thank him for his patience
We Learn – A Continuous Learning Forum
Welingkar’s Distance Learning Division
At the meeting
• Be prepared to listen
• Listen attentively
• Ask appropriate questions
• Offer workable logical solutions
• Offer service more than what is perceived
• Use appropriate language
• Be proactive and helpful
• Treat him as the most important client you have
We Learn – A Continuous Learning Forum
Welingkar’s Distance Learning Division
Remember
Etiquette is caring for your clients and their
needs.
We Learn – A Continuous Learning Forum

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Customer Etiquette - Business Etiquette

  • 1. Welingkar’s Distance Learning Division CHAPTER-16 CUSTOMER ETIQUETTE We Learn – A Continuous Learning Forum
  • 2. Welingkar’s Distance Learning Division The importance of the customer has been recognized. Companies are today more customer focused Customer etiquette is what one does to make the customer feel good We Learn – A Continuous Learning Forum
  • 3. Welingkar’s Distance Learning Division It is important that… • When a customer enters the office he should feel comfortable. Therefore the place should be • Clean • Neat • Pleasing to the eye • Uncluttered • Comfortable • Pleasant ambience We Learn – A Continuous Learning Forum
  • 4. Welingkar’s Distance Learning Division A few important amenities • Comfortable chairs • Waiting / Conference room next to the lobby • Magazine and periodicals • Washroom nearby • Soft and pleasing music playing in the background • Neatly dressed and properly groomed staff We Learn – A Continuous Learning Forum
  • 5. Welingkar’s Distance Learning Division The reception area A receptionist table creates the first impression (good or bad). Therefore its important • The table is uncluttered • The receptionist is not busy attending to calls and computers while the client waits • Have a smile on her face • Greet the client with pleasantries • Enquire who he has come to visit • That the client be made to wait comfortably • Offered a refreshment while he waits • Thank him for his patience We Learn – A Continuous Learning Forum
  • 6. Welingkar’s Distance Learning Division At the meeting • Be prepared to listen • Listen attentively • Ask appropriate questions • Offer workable logical solutions • Offer service more than what is perceived • Use appropriate language • Be proactive and helpful • Treat him as the most important client you have We Learn – A Continuous Learning Forum
  • 7. Welingkar’s Distance Learning Division Remember Etiquette is caring for your clients and their needs. We Learn – A Continuous Learning Forum