Freemium Publishing:Can it work in the Western Market ?
What is the Freemium Business Model Stories initially offered for free When a Story gathers a following, a premium must be paid to read the next instalment
Pros and cons of Freemium Publishing PROS CONS- Control is given to the reader – they - The reader may not want to pay for a choose the story, genre, whether to service they have received for free continue reading, whether to pay a premium - Reading online literature could be a phase, tomorrow there could be- Allows first time authors to self publish something else and to be recognised for their work, if their work gathers a following then they - You need a lot of users, and a lot of will receive payment for their work repeats users to make a profit- Combats piracy as the story is a serial , - It takes a long time to make a profit as the next chapter is always to follow the story cannot be copied in its entirety - Online literature could flood the market with too many books, is there already too much content out there?
Data from CNNIC and ONS 77% of the UK uses the internet, 32% of China uses the internet 66% of the people who use the internet in China access it by mobile telephone, in the UK it 31% Those who use the internet in China spend at least twenty hours a week on it 60% of adults in the UK use the internet on a daily basis. 42.3% of those who use the internet in China use it for Network Literature Reading literature is not cited as a reason to use the internet in the UK statistic however 51% utilise the internet to read or download online news, newspapers or magazines
Other Company’s who utilise the Freemium Business Model Skype – Calls over the internet are free, but you pay for calls to landlines Flickr – Free photos up to a certain limit, people who upload a lot of photos have to pay. New York Times – casual readers, those reading twenty articles or less per month have free access. Anyone who reads more than twenty articles pays $15 to $35.