vijay dilip somase @ kopargaon 8888577394

1. S.W.O.T ANALYSIS OF
Submitted by Guided bySubmitted by Guided by
Vijay Somase Prof Mahale .S. SirVijay Somase Prof Mahale .S. Sir

2. Company profileCompany profile
TypesTypes
ManufactureManufacture
Country of originCountry of origin
FlavorFlavor
Soft drink
The pepsi-cola company
United states
Cola, cola cherry, cola vanilla, cola green tea, cola
lemon, cola orange, and cola

3. Company profileCompany profile
 Asia's faith largest soft drink company with a turnover of
Rs 44.33 billion
The company operates in 12countries and has 5
manufacturing facilities in the word
The present MD & CEO of the company is Inder K.
Nooyi
pepsi created employment for 32000 people in India

4. Company historyCompany history
pepsi was invented in May 27 1867 by Caleb BradhamCaleb Bradham
 the pepsi got approval from the government of India in
July 1999 for setting up company
The company has stepped forward for reaching 265
millions soft drinks consumer through 550000 retail
outlets in India

5. Brands under pepsi-colaBrands under pepsi-cola

6. StrengthStrength
Largest market shareLargest market share
Distribution networkDistribution network
Strong marketing strategiesStrong marketing strategies
Company valuationCompany valuation
Vast global presenceVast global presence
Word largest brandWord largest brand

7. WeaknessWeakness
Negative publicityNegative publicity
Competition with pepsiCompetition with pepsi
Water managementWater management
Absence in health beveragesAbsence in health beverages

8. OpportunityOpportunity
Supply chain improvementSupply chain improvement
Demand for healthy food & beverageDemand for healthy food & beverage
Working capital managementWorking capital management
Growing bottled water marketGrowing bottled water market
Has sufficient capital to expandHas sufficient capital to expand

9. ThreatsThreats
Water scarcityWater scarcity
CompetitorsCompetitors
Coca-colaCoca-cola
Mountain dewMountain dew
Dr pepperDr pepper
Parle argoParle argo

10. THANK YOUTHANK YOU