1. Market research
There’s a range of different
music magazines with different
genres available for sale in the
UK

2. Electronic dance music and DJs
• DJ Mag – monthly magazine dedicated to Electronic dance music and DJs.
Launched: 31st January 1991 published by DJ Mag.com Ltd. DJ Mag’s colour
scheme for it’s logo changes between red with a black outline or white with a
black outline
• Mixmag is a British electronic dance and clubbing magazine, published in London,
England. Launched: 1982 (first issue published 1 February 1983) published by DMC
Publishing

3. Rock
• Q Magazine - The magazine has an extensive review section, featuring: new
releases (music), reissues (music), music compilations, film and live concert
reviews, as well as radio and television reviews. Launched: October 1986. Sister
magazine = Mojo. Owned by Bauer. In the early years, the magazine was sub-titled
"The modern guide to music and more".
• Kerrang! - UK-based magazine devoted to rock music published by Bauer Media
Group. Launched: 6 June 1981 as a one-off supplement in the Sounds newspaper.
• NME - punk rock magazine, The New Musical Express, popularly known by the
initialism NME, is a music publication in the United Kingdom, published weekly
since March 1952. It started as a music newspaper, and gradually moved toward a
magazine format during the 1980s, changing from newsprint in 1998. It was the
first British paper to include a singles chart, in the 14 November 1952 edition.

4. Mission statements
• Kerrang:
Mission Statement
Kerrang! will ensure that we are constantly appealing to our spectrum of readers. From the younger teenage
readers who are more open to different genres of rock music – from emo to thrash etc., to the readers who
respect Kerrang! as an authority when it comes to our scene’s heritage bands. Each issue will include a balance
of bands and scenes to guarantee that we’re providing for our readers’ need for variety and their passionate
appetite for their favourite bands as well as their desire to be introduced to new music within our world. We
will focus on the BIGGEST things that are going on in our world each week, as well as guaranteeing that we are
giving our main base of younger readers everything they need to get into, on top of this the interest in older,
harder bands, cementing our role as an educator.
• Q:
Q is the magazine that brings music alive. It draws together the biggest stars, the most exciting
phenomena, the new artists that matter and a healthy dose of irreverence to create an unmissable
widescreen picture of what’s really happening in rock and roll right now.
Every issue features agenda-setting star interviews, the month’s biggest moments in music, and
fascinating investigations into the wider world of rock and roll. Each month Q’s comprehensive
reviews section gives the last word on all the most important new releases and reissues – and
feeds Q’s readers’ hunger for new music to enjoy.
Q’s reviews section is the ultimate critical overview of music. And magazine’s unrivalled access
brings its readers up close and personal with the stars who set the agenda. Q is the ultimate rock
and roll read.

5. Pop
• Most of the pop magazines available in the UK have an audience of mostly
young girls.
• Top of the Pops - monthly publication published by BBC Magazines. It features
chart information, star gossip, fashion and beauty advice, quizzes, song lyrics
and posters. It is a supplementary magazine for the TV show Top of the Pops.
Launched: February 1995
• We Love Pop – published by Egmont Publishing Group. The magazine includes
music, fashion, celebrities and gossip.
• Egmont Publishing Group produce magazines for young people starting from
under 7’s to teenagers.