Communications of internal success of the CoPilot product.

1. EOP]L?Tt
Weltrrme to the llrst issue ofthe CoPilot Qunrterly
Thisnewsletterwill providelou trith a bmadrangeof usefulinfornation aboutCoPilotincludingne$,features,statistics
andhighlights. Belowyou'llfnd statisticsfromtheTop15statiotlsusingCoPilot.
Takea lookandseeifvou'reon thelist!
COPII./OT GOl]S INTERN,{TION,TI./
Thefirst two quartersof2005 werebusyfor CoPilot. TheJanuarylaunchofcoPilot
wasanoutstandingsuccessandtheJuly Intemationalupgade gavedomesticshippers
accessto Pilot's onlineservicesfor their U,S.controlledintemationalexports,imports,
and3rdpartyshipments.CoPilot'sexpandedairbill oITersmanytime-savingfeatur€s,
intemationalservic€opfions,andtheability to accessandprint intemationaldocuments.
TheprintableonlineCoPilotUserGuidenowcontainsanoverviewofhow to useCoPi-
lot for anintemationalshipment,andphone-inor emailsupportarealsoavailable.
In additionto SummerandFallCoPilotmarketingcampaigns,look for ngwsalessupportmaterialsalongwith
anadcampaignthattakesDuketo theEiffel Tower,theLeaningTowerofPisa, andBuckinghamPalace!
Station
TotalCoPilot
Shipments
CoPilotRevenue
Generated
DFW 19492 $3,809,066
12329 62,702,776
SAN 4039 $1,702,391
5464 $1,405,526
I4KE 2718 $1,243,402
3747 $1,0't9,732
2339 $976,557
2253 $812,868
I,IEM 1508 $653,8't5
sLc '1123 $479,559
JFK 1749 $430,082
lf,AX 2107 $414,136
PDX 1034 $381,135
t4co 985 $330,897
CMH 1051 $268,089
-{NOTHER SATISFIED CUSTOMI'R
1n ThursdayJuly 7'h,thefv{ shipperto use
f lCoPilot InrernarionalwasBradNicholsof
J ScholasticBookfairs,a custoheroJRebecco
Brudleyal Pilot Orlando. Brad rcceivedtheJune1!
CoPilotdirectmailpackageondRebeccaconsistently
Jbllowedupu,)ithhith to maintaintherelationshipand
ehsurethatPilot . tasat thetopof thelist whenthey
neededafreightforwarder Thistestimonialcorfies
from Brud:
"ScholasticBookfairsin LakeMary,FL needed
to shipseleniumrocksto Chinafor insertioninto
childrcn'spackets.Thecompletedpacketsarethen
shippedbackto Floddafor distributior all overthe
US. Formy fiIst time usingIntemationalCoPilotthe
proc€sswentrcmarkablysmooth.I wasexfemely
pleasedwith thenewIntemationalCoPilotfeatue and
s/ill continueto us€it whenbookingimportsandex-
ports. I ama fanof theimprovedCoPilotonlinetool,
andof PilotAir Freightall around."- Brrd Nichols,
LogisticsAnalyst, Schol.stic Bookfrirs
ashipnent count prcfided by the LT- Depa4nent au.l rctenue cal.ltloted
bose.lon eachstation's@eroae.evetueper shipne lor thisperio.l

2. CoPilot rcrcioed uational publicifu h 'In6ound I'ogittiu" nogaeine't June 2()(M isnte.
Ontheheelsofa successful2004directmailcampaignwhich
trackedthreequatersof amillion dollarsof businessfrom newor
inactiveaccounts,the marketingteamis involvedin acampaign
featuing our CoPilotonlineshippingtool. Localmaxketingbudgets
arebeingusedto sendpotentialcustomeGtheCoPilotdirectmail
kit featuringaplushDukethe
Bloodhound,aswell asaper-
sonalizedletterftom thepartici-
patingsalesrep,anda CoPilot
brochule. CustomeNcaneam
a MagellanGPSfor shipping
$2500in fteightor Bushnellbin-
oculaxsfor $1000in shipments.
TheJuncpromotioninvolved
11stationsandll00 potential
customers,andtheSeptemberpromotion,nowincludesover20
stationsand 1500contactsl Th€insidesalesteamof RitaJohnston,
Jo€Richter,RamonaWelsh,andLisa Hellandprovidessupportfor
eachrepparticipatingin thispromotionby contactingeverypotential
customerontheirmail list - giving a corpoiate"touch" to enhance
thesaleseffort. CustomeNarreencoumgedbutnotr€quircdto use
CoPilotto participatein thepromotion.
Hereis a sampleof howtheonlineshippingarticlelooked. Youcanaccessthecom-
plet€infomation attheWeb-CiteCity sectionat www.inboundlogistics.con/webcity,
M46@c@doihdFt{
.mi(fu|'ru1'qn|hiEd.dl}e
pifu* rq@!dd*ihv&wwtrdi(m
CoPilot Itcms Available at
Pilot's Company Store
Visit - store.apexadv.com/pilot
MOUSEPAD- Makesureall
ofyour customenknow about
CoPilot.This
fabric mousepad
is anecessity
for onlin€Pilot
customers.Great
for promotional
events- $2.75
DONUT BOX - Customersalways
rememb€rwhobroughtin the
goodieswhen
youusethe
newCoPilot
donutbox.
Thisversatile
box is pedect
for sales
visits,trad€shows,gift givingand
boxlunches.Everyboxincludesa
slotfor yourbusinesscard.Also,
greatfor carying productsamples
or literature.- $2.95
PLUSHDUKI DOG- No one
canresistasoftcuddlymascotlike
Duke!
Perfect
for sales
callsand
customer
ev€nts,as
featured
in our
directmail piece. With a friend
like Dukeontheirdesk,CoPilot
is neverfar ftom yourcustomers'
mind- $3.50
,C4W.TI