SEG MSquared brand transition plan

1. Brand Transition Guide
Brand Architecture
SolomonEdwardsisincorporatingMSquaredConsultingintothe SolomonEdwardsBrandArchitecture asoutlinedbythe SolomonEdwardsBrandStrategy.ThisBrandTransitionGuide isanillustrative overview
of the transitions,andall activitiesregardingthe brandtransitionprocessislaidoutonthe Brand TransitionChecklist.
Legacy M Squared Logo Interim Phase 1
(Q4 ’13 – Q2 ’14)
Interim Phase 2
(Q2 ’14 – Q4 ‘14)
Interim Phase 3
(Q4 ’14 – Q2 ’15)
Brand Turnover

2. Brand Collateral
Interim Phase 1
(Q4 ’13 – Q2 ’14)
Interim Phase 2
(Q2 ’14 – Q4 ‘14)
Interim Phase 3
(Q4 ’14 – Q215)
Brand Turnover