My updated CV

1. Vandit Panvelkar
I’m a Mobile-first Digital Strategist with proficiency in creative and strategy, and a mind for
planning and management. Across a 6+ year career,I’ve successfully deliveredin creative
ideation, account planning and other cross-functional roles for Indian and International clients. I
am a digital creative generalist having worked on social media and web in the past and a mobile
specialist presently as a part of the mobile rich media landscape. My experience letsme create
the right communications for the right media to be delivered at the right time for maximum
impact.
Portfolio Link: https://vanditwork.wordpress.com/
 Mobile-first Digital Strategy
 Rich Media Strategyand DeliveryManagement
 DeepUnderstanding of New Digital Media Creative Tools Like Bonzai, Celtra, Sizmek
DynamicCreative Among Others
 Strategic Account Management,India and International
 ‘Big idea’Generation, Planning and Delivery
 Creative Team Management
 Digital Content Authoring
 Creative Strategy and Copywriting
Ad Colony Pvt Limited
Role: Creative Strategy Manager
Bonzai Private Limited - Rich Media Ad Creation Platform
Role: Account Managerand SeniorCreative Strategist
 Providing best-in-class creative solutions for creative briefs based on a client’s
communication objectives and mobile/ desktop opportunities
 Monitor the set-upand implementation of campaigns for clients and provide regular
support
 Maintain strong communication with clients and internal team members to keep
everyone informed of campaign status, scope or timeline changes and manage client
expectations
 Maintain, expand and strengthen client relationships and be recognizedas a valued
extendedmemberof their team
 Maximize creative performance against client’sobjectives to identify opportunities for
creative optimizations
 Manage resourcesto fulfil requirementsin tight deadlines and limited resources
(Nov2013 – Mar 2017)
EXPERIENCE
KEY SKILLS
(Mar 2013 – Present)

2.  Daily account management of OMD Australia & New Zealand, OMD Singapore, GroupM,
etc.,including campaign briefings, monthly progress reports, follow ups, troubleshooting
issues, etc.
 Manage complete life cycle of ad campaign delivery from first briefing to ad tags delivery
 Reviewing client’s assets and matching them to the requirement/ storyboard to check
whether all working assets are available for ad creation
 Introduce the Bonzai platform to new clients through training sessions designed to
educate users on Bonzai studio, its features and best practices
 Collect client feedbackand communicate their needsto product development team
 Chalk out a detailed delivery timeline to make sure clients and internal teams are abreast
with deadlines
 Use Photoshop to provide additional support to team to extract assets, revise designs,
design simple layouts, etc.
 Provide additional support on ad operations and ad tag delivery by taking up functions
like ad replication, integration of click trackers, etc.
 Create white papers and case studies for successfulcampaigns in order to share
knowledge with teams, get industry recognition and compete for awards
 Noteworthy Achievement:DevelopedOMD account from SG to ANZand now Middle
East
Blink Solution - Digital Ad Agency
Role: Account Managementand Senior Copywriter
 Account managementfor KFC and vh1 including taking requirements, pitching ideas,
follow ups, feedbacksessions, among others
 Provide best-in-class creative solutions for brands across digital (web, social and mobile)
 Be responsible for managing and delivering campaign executions,social media content
plans, among others
 Create social media content plans for Facebook, Twitter, and blogs based on the brand’s
identity, communication objective,tone of voice and contemporary trends
 Proactively suggest ideas and solutions based on opportunities to further the brand’s
connection with consumers
 Blogging on industry trends, and innovative technologies and ad campaigns
 Create white papers and case studies for successfulcampaigns to get industry
recognition and compete for awards
Pinstorm - Digital Ad Agency
Role: Executive Copywriter
 Ideating and strategizing for various brands online
 Optimizing social media for brands
 Writing copy for websites, display ads, social media apps, etc.
 Meetingwith clients to take requirements and present ideas to brand managers
 Co-ordinating with designers and visual artists to bring an idea to life
 Create PowerPoint decks with ideas and visual mocks to present to clients
 Writing scripts for YouTube videos and other multimedia promotions
(Dec2011 – Nov2013)
(Nov2010 – Dec 2011)

3.  St. Andrew's College Bachelor of Mass Media and Advertising (2006 – 2009)
 Jasudben M.L.ICSE School (1991 – 2004)
Email: vandit.panvelkar@gmail.com
Phone: +91-9820244652
Portfolio: http://www.slideshare.net/VanditPanvelkar/ad-showcase-66663135
LinkedIn: http://lnkd.in/6FvQwP
EDUCATION
CONTACT