2. BUSINESS DETAILS
COMPANY AND BRAND INFORMATION
MAJORITY VENTURES is a Multi-business enterprise spearheading in the Food and technology
business domains. Based in Chennai, the company is now focusing on spreading its business
units across this city to cater to the growing customer need for quality food and beverages at
an affordable cost.
Buy The Way – The Take Away Café is a brand under the Majority Umbrella which was started
in 2014 as a start-up and now serving Alwarthirunagar. Buy The Way is one of its kind
neighbourhood food stores serving a hybrid menu of South Indian and western food products
at its own make. Through its extensive marketing campaign the brand has set a position for
itself in the competitive Café Business.
BTW NEXT
BTW NEXT is a hyper fast branding and store expansion plan. We are looking at spreading our
service stores across 9 other locations in Chennai, in areas such as Porur, Vadapalani, West
Mambalam, Nanganallur, Pallavaram, Tambaram, Velachery, and OMR.
OPPORTUNITY TO PARTNER WITH US
Of this, we are in the process of offering 3 outlets to potential investors with whom we can
create a better business.
WHO IS THIS FOR?
We are providing a Mutual growth opportunity [MUTUALSEE] to working professional who
are passionate of business and are someone who love to cater to the food requirements of
the neighbourhood. This would be excellent opportunity where you can continue your current
profession/ business and the returns from this investment reach your bank accounts.
WHY BECOME A BTW FRANCHISEE?
A time tested Unique Business model.
Easy and Standardized Operating Procedure to be followed.
Delivery of major goods at the door step.
Continuous Introduction of new products.
Easy to make Dishes and almost no wastages.
Initial training for the franchisee.
Continuous marketing support and brand building.
3. Product menu for all season sales.
Continuous appearance in social media.
Proven and tested Delicious taste to increase the foot falls.
FRANCHISE FACTS:
Area Required: Minimum 300 Sq. Ft. – 400 Sq. Ft.
Investment: Rs. 8 lakhs - Rs. 10 lakhs
Franchise/Brand Fee: Rs. 3,00,000
THIS CONCEPT IS FOR YOU ONLY IF YOU ARE:
Passionate about food.
If you love serving quality food.
If you feel happy when your food is being appreciated.
If you have the zeal to work towards your passion.
WHAT FRANCHISEE GETS?
Franchisee training at our Company outlet
Field assistance and expert guidance is also there for franchisee
Site selection assistance will be there for franchisee.
A to Z outlet setup and management support until first day opening.
Launch day event planning and execution.
Continuous management support for your outlet in case you want us to manage the
outlet for you
Marketing & advertisement support.
Door Delivery – Mobile and website ordering application for franchisee outlet.
It’s affordable plus it gives good return on investment.
You do not need any business knowledge nor invest your time to run the outlet.
We will manage your outlet while you continue your job or business. This would be an
excellent opportunity where you can continue your current profession and the returns reach
your bank accounts.
Grab this golden opportunity to be a successful business owner now!
Thanks & Regards
BTW Foods Team
4. FREQUENTLY ASKED QUESTIONS
INVESTMENT DETAILS
1. Unit Area Investment – (Store Wise) Rs. 8 lakhs - Rs. 10 lakhs
2. Franchise/Brand Fee - Rs 3,00,000/- (one-time fee non-refundable)
3. Royalty/Commission – 5% on Monthly Sales
4. What areas are available for Unit franchise? Chennai – Porur, Vadapalani, Nanganallur,
Velachery, OMR, Mylapore, West Mambalam, Pallavaram, Tambaram.
5. Is there exclusive territorial rights given to a unit franchise? Yes
6. Are any performance guarantees given to unit franchisee? Yes
7. What is the anticipated percentage return on investment? 60 to 70%
8. What is the likely payback period of capital for a unit franchise? 1 Year 6 Months
9. Are there other investment requirements? No
PROPERTY DETAILS
10. What type of property is required for this franchise opportunity? It can be Leased, Rented or
Owned
11. Floor area requirement? Minimum 250 Sq. Ft.
12. Preferred location of unit franchised outlet: Approaching side roads to Main Market area,, Bus
Stands, Railway Stations, College/ School Area, Malls or Crowded Residential Area
TRAINING DETAILS
13. Do you currently have detailed operating manuals for franchisees? Yes
14. Where is franchisee training provided? Alwarthirunagar Outlet
15. Is field assistance available for franchisee? Yes
16. Will you provides assistance to franchisee in opening the franchise? Yes
17. Will IT systems do you presently have that will be included in the franchise? Yes
OTHER DETAILS
18. Do you have a standard franchise agreement? Yes
19. How long is the franchise term for? 3 years
20. Is the term renewable? Yes
See to our user friendly financial presentation which explains the best deal.