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XD Immersive: Andrew McHugh, "Making the Transition to VR / AR Experience Design"

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XD Immersive: Andrew McHugh, "Making the Transition to VR / AR Experience Design"

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XD Immersive: Andrew McHugh, "Making the Transition to VR / AR Experience Design"

  1. 1. From 2D to 3D product design A kind-of personal adventure Andrew R McHugh Designer, Samsung Research America XD Immersive October 26, 2018
  2. 2. Steven Johnson
  3. 3. Steven Johnson Stuart Kauffman
  4. 4. – Steven Johnson on the “adjacent possible” Good ideas are not conjured out of thin air; they are built on a collection of existing parts, the composition of which expands (and, occasionally, contracts) over time.” “
  5. 5. Scrollable list
  6. 6. Tappable element
  7. 7. Tappable element (Button)
  8. 8. Tappable element (Button) Button
  9. 9. Tappable element (Button) Button Adjacentpossibilities
  10. 10. Tappable element (Button) Button Button Button Button Adjacentpossibilities
  11. 11. Scrollable list PerfectWriter manual via NewRepublic article
  12. 12. F I V E ST E P S TO G O F R O M F L AT D E S I G N TO S PAT I A L D E S I G N
  13. 13. F I V E ST E P S 1. Understand your constraints 2. Learn some tools 3. Build (anything) 4. Luck 5. Profit TO G O F R O M F L AT D E S I G N TO S PAT I A L D E S I G N
  14. 14. F I V E ST E P S 1. Understand your constraints 2. Learn some tools 3. Build (anything) 4. Luck 5. Profit ➡
  15. 15. – Designers, developers, journalists, & me " and # let us do so many new things.” “ VR AR
  16. 16. Neilson Usability Heuristics
  17. 17. Neilson Usability Heuristics Case Principles of Calm Technology
  18. 18. Neilson Usability Heuristics Case Principles of Calm Technology Rams Principles for Good Design
  19. 19. Neilson Usability Heuristics Case Principles of Calm Technology Rams Principles for Good Design Maeda Laws of Simplicity
  20. 20. We still have to make shit people care about.
  21. 21. S O M E STA RT E R Q U E ST I O N S
  22. 22. Allumette Penrose Studios
  23. 23. AR & VR now: one app at a time
  24. 24. AR & VR soon: many apps at a time
  25. 25. AR & VR soon: superpowers as a service
  26. 26. Fullscene Windows/Slates/Prisms/Widgets Background services
  27. 27. Laser pointer Direct manipulation Voice
  28. 28. M AT E R I A L I T Y
  29. 29. 10
  30. 30. 0
  31. 31. People
  32. 32. People HVAC
  33. 33. People HVAC Laptops
  34. 34. Luna luna.funomena.com
  35. 35. The user is in control
  36. 36. B I G S M A L L
  37. 37. C L E A N M E S S Y
  38. 38. …not for tracking Nice & fancy
  39. 39. T H E R I G H T A M O U N T O F 3 D
  40. 40. Too little
  41. 41. Too much Terrain Andrew R McHugh, Andrew Novotny, Joel Rodriguez, Rachel Ng
  42. 42. Too … wrong Fyn Ng instagram.com/fyn.ng/
  43. 43. D I S C L A I M E R When I show work from other designers, I’m commenting on them with the context of 3D product design. I entirely recognize they have different goals and constraints.
  44. 44. H A R DWA R E I S E X P E N S I V E B U T N E C E S SA RY
  45. 45. Rift: $400 + $1,000 Vive: $500 + $1,000 GearVR: $130 + phone Cardboard: $15 + phone Magic Leap One: $2,300 Hololens: $3,000
  46. 46. AS S O RT E D T E C H N I C A L B I T S
  47. 47. Isil Uzum dribbble.com/shots/3816277-AR-Run-Concept
  48. 48. Isil Uzum dribbble.com/shots/3816277-AR-Run-Concept
  49. 49. Isil Uzum dribbble.com/shots/3816277-AR-Run-Concept Field of View++
  50. 50. Isil Uzum dribbble.com/shots/3816277-AR-Run-Concept Field of View++ Blurring the background ++
  51. 51. Isil Uzum dribbble.com/shots/3816277-AR-Run-Concept
  52. 52. Isil Uzum dribbble.com/shots/3816277-AR-Run-Concept Eye tracking & selection --
  53. 53. Isil Uzum dribbble.com/shots/3816277-AR-Run-Concept
  54. 54. Isil Uzum dribbble.com/shots/3816277-AR-Run-Concept Use of black --
  55. 55. Isil Uzum dribbble.com/shots/3816277-AR-Run-Concept Use of black -- Shadow +/-
  56. 56. Isil Uzum dribbble.com/shots/3816277-AR-Run-Concept Use of black -- Shadow +/- Background UI blurring --
  57. 57. Isil Uzum dribbble.com/shots/3816277-AR-Run-Concept Use of black -- Shadow +/- Background UI blurring -- HUD UI +/-
  58. 58. F I V E ST E P S 1. Understand your constraints 2. Learn some tools 3. Build (anything) 4. Luck 5. Profit ➡
  59. 59. F I V E ST E P S 1. Understand your constraints 2. Learn some tools 3. Build (anything) 4. Luck 5. Profit ➡
  60. 60. Unity Unreal Blender Maya Cinema 4D T R A D I T I O N A L
  61. 61. Unity Unreal Blender Maya Cinema 4D A-Frame ReactVR ThreeJS BabylonJS X3DOM T R A D I T I O N A L W E BV R
  62. 62. Unity Unreal Blender Maya Cinema 4D A-Frame ReactVR ThreeJS BabylonJS X3DOM Tiltbrush Quill Blocks Tvori Sketchbox Mindshow Unity EditorXR Unreal VR T R A D I T I O N A L W E BV R N AT I V E
  63. 63. F I V E ST E P S 1. Understand your constraints 2. Learn some tools 3. Build (anything) 4. Luck 5. Profit ➡
  64. 64. F I V E ST E P S 1. Understand your constraints 2. Learn some tools 3. Build (anything) 4. Luck 5. Profit ➡
  65. 65. sketching
  66. 66. sketching paper prototypes
  67. 67. sketching paper prototypes pantomiming
  68. 68. sketching paper prototypes pantomiming Sketch
  69. 69. sketching paper prototypes pantomiming Sketch Framer
  70. 70. sketching paper prototypes pantomiming Sketch Framer Premier
  71. 71. sketching paper prototypes pantomiming Sketch Framer Premier Blender
  72. 72. sketching paper prototypes pantomiming Sketch Framer Premier Blender A-Frame
  73. 73. sketching paper prototypes pantomiming Sketch Framer Premier Blender A-Frame Unity
  74. 74. sketching paper prototypes pantomiming Sketch Framer Premier Blender A-Frame Unity Quill
  75. 75. sketching paper prototypes pantomiming Sketch Framer Premier Blender A-Frame Unity Quill Blocks
  76. 76. sketching paper prototypes pantomiming Sketch Framer Premier Blender A-Frame Unity Quill Blocks Tvori
  77. 77. sketching paper prototypes pantomiming Sketch Framer Premier Blender A-Frame Unity Quill Blocks Tvori Torch
  78. 78. sketching paper prototypes pantomiming Sketch Framer Premier Blender A-Frame Unity Quill Blocks Tvori Torch WHATEVER
  79. 79. Sketch with clarity
  80. 80. F L AT TO O L S WA N T TO M A K E F L AT T H I N G S
  81. 81. – Nietzsche Our writing equipment takes part in the forming of our thoughts.” “
  82. 82. F I V E ST E P S 1. Understand your constraints 2. Learn some tools 3. Build (anything) 4. Luck 5. Profit ➡
  83. 83. F I V E ST E P S 1. Understand your constraints 2. Learn some tools 3. Build (anything) 4. Luck 5. Profit ➡
  84. 84. F I V E ST E P S 1. Understand your constraints 2. Learn some tools 3. Build (anything) 4. Luck 5. Profit H I R I N G 1. Do they have good ideas? 2. Learned tools? 3. Built something? 4. Complement team? 5. Are they hired?
  85. 85. F I V E ST E P S 1. Understand your constraints 2. Learn some tools 3. Build (anything) 4. Luck 5. Profit H I R I N G 1. Do they have good ideas? 2. Learned tools? 3. Built something? 4. Complement team? 5. Are they hired?
  86. 86. F I V E ST E P S 1. Understand your constraints 2. Learn some tools 3. Build (anything) 4. Luck 5. Profit H I R I N G 1. Do they have good ideas? 2. Learned tools? 3. Built something? 4. Complement team? 5. Are they hired?
  87. 87. F I V E ST E P S 1. Understand your constraints 2. Learn some tools 3. Build (anything) 4. Luck 5. Profit H I R I N G 1. Do they have good ideas? 2. Learned tools? 3. Built something? 4. Complement team? 5. Are they hired?
  88. 88. F I V E ST E P S 1. Understand your constraints 2. Learn some tools 3. Build (anything) 4. Luck 5. Profit H I R I N G 1. Do they have good ideas? 2. Learned tools? 3. Built something? 4. Complement team? 5. Are they hired?
  89. 89. F I V E ST E P S 1. Understand your constraints 2. Learn some tools 3. Build (anything) 4. Luck 5. Profit H I R I N G 1. Do they have good ideas? 2. Learned tools? 3. Built something? 4. Complement team? 5. Are they hired?
  90. 90. F I V E ST E P S 1. Understand your constraints 2. Learn some tools 3. Build (anything) 4. Luck 5. Profit H I R I N G 1. Do they have good ideas? 2. Learned tools? 3. Built something? 4. Complement team? 5. Are they hired?
  91. 91. C O N C LU S I O N
  92. 92. Half of the setup working
  93. 93. G R A D S C H O O L
  94. 94. G R A D S C H O O L
  95. 95. H U M A N E V I RT UA L I T Y
  96. 96. H U M A N E V I RT UA L I T Y
  97. 97. B I G T E C H C O I N T E R V I E W
  98. 98. … A S A N I N T E R NSA M S U N G
  99. 99. SA M S U N G
  100. 100. C O N C LU S I O N
  101. 101. C O N C LU S I O N for realzies
  102. 102. – Steven Johnson What the adjacent possible tells us is that at any moment the world is capable of extraordinary change, but only certain changes can happen.” “
  103. 103. H T T P : / / B I T. LY / L E T S 3 D For links to referenced works and additional resources Capitalization matters after the last / Andrew R McHugh Designer, Samsung Research America XD Immersive October 26, 2018

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