Community Engagement, Relations & Advocacy Strategies
1. Community Engagement
Community Engagement refers to the process by which organizations and individuals build
ongoing, permanent relationships for the purpose of applying a collective vision for everyone’s
benefit. Community engagement primarily deals with the practice of moving communities
towards change, usually from a stalled position.
If your organization is wondering how to create change, engage the public, help others
understand your position or show the benefit you provide, we are here to help.
Community Relations
TBridges Communications excels in the area of Community Relations. We can assist in the
development and implementation of community outreach programs including social &
community awareness initiatives. We work with our clients to create or implement programs that
promote your organization's image in a positive and community-oriented way.
If you organization is in need of assistance with community relations to coordinate internal
events, community projects, and/or in need of creative ideas to integrate your organization into
the community, we are her to guide you.
Grass Roots Advocacy
Grassroots Advocacy is a public relations strategy used to raise the level of awareness regarding
causes, issues, or concerns in all levels of government. The purpose is often to influence public
perception or public policy. Unlike "direct lobbying," the grass roots advocacy process relies
almost entirely on community engagement strategies.
Strategic Communications Counseling
Strategic Communications Counseling is the process of giving advice and support to people or
organizations to assist them in dealing with the public, key stakeholders and all forms of media to
deal with difficulties, make important decisions, convey a complicated message, or face
unwanted and/or unexpected scrutiny.
TBridges Communications offers instruction to our clients regarding their judgment or conduct
when dealing with key stakeholders. We can review your messaging and provide the advice you
need to effectively stay on message and connect with your audience to get your desired results.
Relationship Building
Relationship Building is a public relations strategy considered a key practice and critical for
decision making for any organization. It involves engaging, building, and maintaining positive
relationships between organizations and its key stakeholders.
We work with our clients to build strategies that foster mutual understanding and agreements,
build trust among clients and stakeholders, and engage in collaborative decision making that
ensures that the needs of our client and your stakeholders are met.