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Development of YOUR  Mediation 
Practice
Who am I?
What do you do?
For Whom?
What do you do?
What do you do?
First identify the problem. 
Then reveal the solution
What do you do?
Name who you work with: I help (or 
work with or assist)
Name the benefit or solution you 
provide:
What do you do?
I help Human Resource Managers 
stay out of court, by resolving 
employment disputes in house. 
Why Me?
Why Me?
Why Me?
Background
Training
Experience 
Specific skills
Who Wants to know?
Who Wants to know?
Who Wants to know?
How do we tell them?
Speak
Write 
Read
Network
To 
What Audience?
READ! READ! READ!
Recommended Readings for Mediators
to be provided separately
Social Media
Marketing
8 Simple Keys to Building and 
Growing 
a Successful Mediation or 
Arbitration Practice Paperback 
by Diana Mercer J.D. , and James 
Michael Davis B.M.E.
Marketing
Mediation Career Guide: A 
Strategic Approach to Building a 
Successful Practice Paperback 
by Forrest S. Mosten
Marketing
Making Mediation Your Day Job: 
How to Market Your ADR 
Business Using Mediation 
Principles You Already Know 
Paperback 
by Tammy Lenski Ed.D.
Marketing
How To Make Money as a 
Mediator (And Create Value for 
Everyone): 30 Top Mediators 
Share Secrets to Building a 
Successful Practice Hardcover 
by Jeffrey Krivis
Marketing
Success as a Mediator For 
Dummies Paperback 
by Victoria Pynchon
PROMOTE MEDIATION
What can you do alone and with your 
colleagues?
Thomas P. Valenti
Attorney, Arbitrator (ACIArb), Mediator, 
Facilitator
Thomas P. Valenti, P.C.
300 N. LaSalle St.
Suite 4925
Chicago, IL 60654‐3406
T: 312‐803‐0472
F: 888‐667‐2485
email: tpv@valentilaw.com

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Final tom valenti adr group june 14 2014 discussion on marketing mediation practices in Greece