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Mahatma
Gandhi Institute
of Technical
Education and
Research
Centre, Navsari
Prepared By: Tanvi Patel
Assistant Professor
Computer Department
Technical
Writing
Subject: Effective Technical
Communication
Subject Code: 3130004
Outline
– Technical Proposal
MGITER/CE/TANVI PATEL
3
Technical Proposal
– A technical proposal is a
document where you
introduce your product,
explain how it can help
solve the recipient's issue,
identify the company's plan
for execution and
provide technical details of
the deal.
MGITER/CE/TANVI PATEL
4
Example
– For example: In public
work departments,
different constructing
companies send their
proposals about
construction estimate
in government
department.
MGITER/CE/TANVI PATEL
5
Purpose of Technical Proposal
– To initiative (lead) a new project.
– To provide fresh ideas.
– To solve problems.
– To reinforce (support) innovative strategies.
– To influence the customer to purchase goods or services.
– To conduct the basic research before developing a new plan.
– To modernize the office procedures of an organization.
MGITER/CE/TANVI PATEL
6
Characteristics of a good proposal
– Characteristics which make the proposal effective and impressive are:
– Be neat, clean and attractive.
– Include summary, background, objective, and description of the problem,
methods and cost estimate.
– Anticipate any possible reasons for rejection and provide suggestions for
overcoming them.
– Follow the requirement of the solicitor.
– Contain all elements of structure according to the purpose, usefulness and
requirements.
MGITER/CE/TANVI PATEL
7
Continue…
– Use plain, direct and
unambiguous language.
– Have evidence that supports
the arguments.
– Provide the factual information.
MGITER/CE/TANVI PATEL
8
Style and Appearance of Proposal
– One should keep in mind that style and outlook of the proposal
makes it effective, accessible and interesting.
– The reader of the proposal considers the structure, outlook, style,
etc. while reading proposal.
– Style and Appearance matters the most in writing any type of
proposal.
MGITER/CE/TANVI PATEL
9
Continue…
– Following points should be kept in
mind while preparing a proposal:
– A proposal should be neat, clean
and well managed.
– Its binding should be strong and
attractive.
– Illustrations like pictures, graphs,
charts and tables, etc. used
according to the structure of the
proposal.
MGITER/CE/TANVI PATEL
10
Continue…
– The cover page should be attractive and suggestive.
– A proposal must have structure: prefatory part, main text and
supplementary part.
– Font size, color, brightness of words, pictures and pages should be
appropriate.
MGITER/CE/TANVI PATEL
11
Structure/elements of the
proposal
– The structure of the proposal
is made up of three parts:
prefatory part, main text and
supplementary part.
– These parts contain elements
of the proposal.
MGITER/CE/TANVI PATEL
12
Continue…
– Title Page: the title page of a
proposal contains, the title of
the proposal, that name of
the person or organization to
whom the proposal is being
submitted, the name of the
proposal writer, and the date
– Table of Content: This
section provides the reader
an overall view of the
proposal by listing the main
headings and the sub
headings in the proposal,
with their page numbers.
MGITER/CE/TANVI PATEL
13
Continue…
– List of Figures: This section
include a list of tables,
graphs, figures and charts
used in the proposal, with
their page numbers.
– Abstract or Summary: An
abstract or a summary is a
condensed version of the
proposal as it summarises
and highlights its major
points.
MGITER/CE/TANVI PATEL
14
Continue…
– Methodology: This section
on methodology summarise
the proposed method of data
collection and the procedure
for investigating the
situation/problem.
– Introduction: This section
introduces readers to the
proposal. It gives the
background, states the
purpose, and discusses the
scope.
MGITER/CE/TANVI PATEL
15
Continue…
– Statement of the problem:
This section contains an
objective description of the
problem or situation that the
proposal intends to address.
– Proposed plan and schedule:
This section presents a
schedule of activities
highlighting the main course
of action.
MGITER/CE/TANVI PATEL
16
Continue…
– Advantages/Disadvantages:
This section reinforces that the
proposal has more advantages
than disadvantages by making
realistic comparisons. It links
benefits to the needs of the
situation.
– Recommendations/Proposed
solutions: This is the main section of
proposal as it discusses the plan to
solve the problems.
– It is the most persuasive section of a
proposal. It is usually the longest
section of proposal, and is logically
structured into small manageable sub-
sections with suitable headings.
MGITER/CE/TANVI PATEL
17
Continue…
– Conclusion: This section
presents the final summary
of the proposal and focuses
on main points, and the key
benefits and advantages.
– It influences readers with a
final appeal.
– Appendix: Secondary
materials are put as
appendices in a proposal.
– This maintains continuity
of logical progression and
avoids distractions.
MGITER/CE/TANVI PATEL
18
Types of Proposals
– Most proposals can be
divided into several
categories:
– Internal, External
– Solicited, Unsolicited
– Non-formal, Formal
MGITER/CE/TANVI PATEL
19
Continue…
– Internal: A proposal to
someone within your
organization (a business, a
government agency, etc.) is an
internal proposal. With internal
proposals, you may not have to
include certain sections (such
as qualifications) or as much
information in them.
– External: An external
proposal is one written from
one separate, independent
organization or individual to
another such entity. The
typical example is the
independent consultant
proposing to do a project for
another firm.
MGITER/CE/TANVI PATEL
20
Continue…
– Solicited Proposal: A proposal
written in response of a particular
request from a client is known as
solicited proposal.
– Unsolicited Proposal: Unsolicited
proposals are those in which the
recipient has not requested
proposals.
– Non-formal: It does not require
lengthy descriptions and
discussions. They are brief and
written to initiate small projects
and so mostly they are in printed
form, letter or memo format.
– Formal: they are lengthy and
written to initiate big projects.
They require descriptions and
discussions and written in
manuscript format.
MGITER/CE/TANVI PATEL
21
MGITER/CE/TANVI PATEL
22

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Technical Writing

  • 1. Mahatma Gandhi Institute of Technical Education and Research Centre, Navsari Prepared By: Tanvi Patel Assistant Professor Computer Department
  • 4. Technical Proposal – A technical proposal is a document where you introduce your product, explain how it can help solve the recipient's issue, identify the company's plan for execution and provide technical details of the deal. MGITER/CE/TANVI PATEL 4
  • 5. Example – For example: In public work departments, different constructing companies send their proposals about construction estimate in government department. MGITER/CE/TANVI PATEL 5
  • 6. Purpose of Technical Proposal – To initiative (lead) a new project. – To provide fresh ideas. – To solve problems. – To reinforce (support) innovative strategies. – To influence the customer to purchase goods or services. – To conduct the basic research before developing a new plan. – To modernize the office procedures of an organization. MGITER/CE/TANVI PATEL 6
  • 7. Characteristics of a good proposal – Characteristics which make the proposal effective and impressive are: – Be neat, clean and attractive. – Include summary, background, objective, and description of the problem, methods and cost estimate. – Anticipate any possible reasons for rejection and provide suggestions for overcoming them. – Follow the requirement of the solicitor. – Contain all elements of structure according to the purpose, usefulness and requirements. MGITER/CE/TANVI PATEL 7
  • 8. Continue… – Use plain, direct and unambiguous language. – Have evidence that supports the arguments. – Provide the factual information. MGITER/CE/TANVI PATEL 8
  • 9. Style and Appearance of Proposal – One should keep in mind that style and outlook of the proposal makes it effective, accessible and interesting. – The reader of the proposal considers the structure, outlook, style, etc. while reading proposal. – Style and Appearance matters the most in writing any type of proposal. MGITER/CE/TANVI PATEL 9
  • 10. Continue… – Following points should be kept in mind while preparing a proposal: – A proposal should be neat, clean and well managed. – Its binding should be strong and attractive. – Illustrations like pictures, graphs, charts and tables, etc. used according to the structure of the proposal. MGITER/CE/TANVI PATEL 10
  • 11. Continue… – The cover page should be attractive and suggestive. – A proposal must have structure: prefatory part, main text and supplementary part. – Font size, color, brightness of words, pictures and pages should be appropriate. MGITER/CE/TANVI PATEL 11
  • 12. Structure/elements of the proposal – The structure of the proposal is made up of three parts: prefatory part, main text and supplementary part. – These parts contain elements of the proposal. MGITER/CE/TANVI PATEL 12
  • 13. Continue… – Title Page: the title page of a proposal contains, the title of the proposal, that name of the person or organization to whom the proposal is being submitted, the name of the proposal writer, and the date – Table of Content: This section provides the reader an overall view of the proposal by listing the main headings and the sub headings in the proposal, with their page numbers. MGITER/CE/TANVI PATEL 13
  • 14. Continue… – List of Figures: This section include a list of tables, graphs, figures and charts used in the proposal, with their page numbers. – Abstract or Summary: An abstract or a summary is a condensed version of the proposal as it summarises and highlights its major points. MGITER/CE/TANVI PATEL 14
  • 15. Continue… – Methodology: This section on methodology summarise the proposed method of data collection and the procedure for investigating the situation/problem. – Introduction: This section introduces readers to the proposal. It gives the background, states the purpose, and discusses the scope. MGITER/CE/TANVI PATEL 15
  • 16. Continue… – Statement of the problem: This section contains an objective description of the problem or situation that the proposal intends to address. – Proposed plan and schedule: This section presents a schedule of activities highlighting the main course of action. MGITER/CE/TANVI PATEL 16
  • 17. Continue… – Advantages/Disadvantages: This section reinforces that the proposal has more advantages than disadvantages by making realistic comparisons. It links benefits to the needs of the situation. – Recommendations/Proposed solutions: This is the main section of proposal as it discusses the plan to solve the problems. – It is the most persuasive section of a proposal. It is usually the longest section of proposal, and is logically structured into small manageable sub- sections with suitable headings. MGITER/CE/TANVI PATEL 17
  • 18. Continue… – Conclusion: This section presents the final summary of the proposal and focuses on main points, and the key benefits and advantages. – It influences readers with a final appeal. – Appendix: Secondary materials are put as appendices in a proposal. – This maintains continuity of logical progression and avoids distractions. MGITER/CE/TANVI PATEL 18
  • 19. Types of Proposals – Most proposals can be divided into several categories: – Internal, External – Solicited, Unsolicited – Non-formal, Formal MGITER/CE/TANVI PATEL 19
  • 20. Continue… – Internal: A proposal to someone within your organization (a business, a government agency, etc.) is an internal proposal. With internal proposals, you may not have to include certain sections (such as qualifications) or as much information in them. – External: An external proposal is one written from one separate, independent organization or individual to another such entity. The typical example is the independent consultant proposing to do a project for another firm. MGITER/CE/TANVI PATEL 20
  • 21. Continue… – Solicited Proposal: A proposal written in response of a particular request from a client is known as solicited proposal. – Unsolicited Proposal: Unsolicited proposals are those in which the recipient has not requested proposals. – Non-formal: It does not require lengthy descriptions and discussions. They are brief and written to initiate small projects and so mostly they are in printed form, letter or memo format. – Formal: they are lengthy and written to initiate big projects. They require descriptions and discussions and written in manuscript format. MGITER/CE/TANVI PATEL 21