SlideShare a Scribd company logo
1 of 40
Download to read offline
GROW
SAFE
FOOD
GROW
SAFE
FOOD
EMPOWERINGFARMERSONSCIENTIFICUSEOF
CROPPROTECTIONCHEMICALS-PESTICIDES
FORMAXIMIZATIONOFYIELD
A Report on
July, 2017
Knowledge and Strategy Partner
GROW
SAFE
FOOD
GROW
SAFE
FOOD
EMPOWERINGFARMERSONSCIENTIFICUSEOF
CROPPROTECTIONCHEMICALS-PESTICIDES
FORMAXIMIZATIONOFYIELD
A Report on
July, 2017
Knowledge and Strategy Partner
Federation of
Indian Chambers
of Commerce and Industry
Federation House
Tansen Marg
New Delhi 110001
+91 11 2373 8760 (11 Lines)T
+91 11 2332 0714 / 2372 1504F
ficci@ficci.comE
www.ficci.com
CIN: U99999DL1956NPL002635
Mr. Vinay Mathur
Deputy Secretary General
Message
Supporting nearly 18% of the global human population and 16 % of Cattle
Population with only 2.4% land and 4% of water being available, is indeed a
challenging preposition, which is faced by the Indian farmers. Judicious usage of
Pesticides/ agrochemicals coupled with best farm practices is very important for
thesustainedgrowthofIndianagricultureandeconomy. Theyprovidepreandpost
harvestprotectiontofarmoutput.
There is need to facilitate national food and nutrition security. For that to happen,
we must empower farmers with knowledge about role of crop protection
chemicals, by bringing to their notice the good initiatives of the Government,
industry, latest in scientific/technological developments as also best practices
whicharesustainableandenvironmentfriendly.
I am sure, the deliberations at this Seminar will bring out good results. I wish it all
thesuccess.
VinayMathur
As Chairman, Crop Protection Chemicals Committee of FICCI, I am delighted to
congratulate the Department of Agriculture Cooperation & Farmers Welfare and the
Department of Chemicals and Petrochemicals, Government of India for the initiative to
collaborate with FICCI to organise the Seminar on Empowering Farmers on scientific use of
cropprotectionchemicals.
In June 2017, the world's population stands at 7.5 billion and is estimated to rise to 9 billion
by2038.Thiswillrequireglobalfoodproductiontobeincreasedby70%overthese21years
in order to meet the demand. A major challenge in this process is that 25% to 40% of world
crop output is lost due to the attack of pests, weeds and diseases. Without the beneficial
effect of crop protection chemicals, around 20% of the entire world's agricultural produce
would be lost to post-harvest pest attacks. To minimize these losses and to enhance yields,
itisessentialtousecropprotectionchemicals.
Judicious use of crop protection chemicals helps to protect crops and increases crop
productivity by 20-50%. It is the responsibility of agriculture companies and other
stakeholders to adequately educate farmers and empower them with knowledge about
the correct usage and application of crop protection chemicals for best results. Further,
they must be educated on all new technology solutions that are available to them along
withguidelinesonsafehandling,safeusageandsafestorageofagrochemicals.
I am confident that the deliberations in the conference will facilitate the overall growth of
thisimportantsegmentofournation'seconomy.
Dr. Ram K Mudholkar
Chairman, Crop Protection Chemicals
Federation of
Indian Chambers
of Commerce and Industry
Federation House
Tansen Marg
New Delhi 110001
+91 11 23738760 (11 Lines)T
+91 11 23320714 - 23721504F
ficci@ficci.comE
www.ficci.com
CIN: U99999DL 1956NPL002635
Dr. Ram K Mudholkar
Chairman FICCI Crop Protection Sub Committee
President- DuPont South Asia &
Business Director- Crop Protection, South Asia
Message
1. Foreword 2
2. Executive Summary 3
3. Introduction 5
4. Need for Agrochemicals in Indian agriculture 8
5. Challenges for Indian Agrochemicals industry 11
6. Addressing Challenges through scientific usage of agrochemicals 13
7. Way forward 21
8. References 25
9. About Tata Strategic 26
10. About FICCI 28
Table of Contents
Knowledge and Strategy Partner
1
List of Figures
Figure 1: Structure of Indian Agriculture (FY15) 5
Figure 2: Food grains and Horticulture trends in India (Mn of tonnes) 6
Figure 3: Yields of major crops, 2015 (tonnes/hectare) 8
Figure 4: Per capita consumption of pesticides (Kg/ha), 2015 9
Figure 5: Domestic Market split by type of pesticides, FY15 10
Figure 6: Challenges for Indian Agrochemical industry 11
Figure 7: Integrated Pest management 15
P. S. Singh
Head-Chemicals &
Petrochemicals Division
FICCI
Manish Panchal
Sr. Practice Head - Chemical & SCM
Tata Strategic Management Group
manish.panchal@tsmg.com
Charu Kapoor
Principal - Chemicals
Tata Strategic Management Group
charu.kapoor@tsmg.com
This report provides an overview of Indian agriculture, the Indian agrochemical
industry, challenges with respect to usage of agrochemicals, and also discusses
measuresthatneedtobetakentoensurethatpesticidesareusedinascientificand
judiciousmannersoastobeeffective.
The rising population, increasing food demand, shrinking agriculture land area and
loss of crops due to the attack of pests and diseases will require us to increase
productivity of crops in coming years. To achieve higher yields, crop protection
chemicals are expected to play a significant role. Simultaneously, it will also be
critical to use them judiciously in order to maximize benefits and minimize the
impactonnon-targetedspecies.
In order to achieve these objectives, farmers need to be made aware of the right
pesticides to be used for specific crops, the dosage levels and the mechanism of
applying these pesticides on crops. Farmers also need to be educated about
implications of using spurious and cheaper pesticides. There's also a need to
implementmodernpracticesinAgriculturetolimituseoftoxicagrochemicals.
The Industry and the government both have a critical role to play in ensuring that
pesticides used by farmers are not only genuine but are also in required dosage
levels leaving behind minimum possible residues, and thus ensuring that the food
chainasawholedoesn'tgetaffected.
1. Foreword
Knowledge and Strategy Partner
2
Agriculture is the backbone of the Indian economy which along with its allied
activities contributes to about 17% of India's GDP. It not only helps meet the
needs of a population of 1.34 Bn, but also plays a significant role in India's exports.
Supporting nearly 18% of the world population along with approx. 16 % of Cattle
Population and with only 2.4% land and 4% of water being available, is indeed a
challenging preposition, which is faced by the Indian farmers. Judicious usage of
Pesticides/crop protection chemicals coupled with best farm practices is very
important for the sustained growth of Indian agriculture and economy. They
provide pre and post-harvest protection to farm output. The aim of this Paper is
to empower farmers with knowledge about positive role of crop protection
chemicals, by bringing to their notice the good initiatives of the Government,
industry, latest in scientific/technological developments as also best practices
which are sustainable and environment friendly. Increasing urbanization and
growing income levels are expected to increase demand for agriculture
considerably which means the crop productivity in India which is lower as
compared to most other economies, needs to be increased. This will necessitate
use of crop protection chemicals to keep down the menace of pests in Indian
agricultureandincreasecropyields.
India currently has one of the lowest per capita consumption of crop protection
chemicals in the world. While insecticides contribute to a major share in Indian
agrochemicals consumption, herbicides are emerging as the fastest growing
segment. While there's definitely a need to increase usage of crop protection
chemicals, care needs to be taken to ensure that these chemicals are used in a
scientific and judicious manner to ensure their effectiveness, and avoid any ill-
effects not only to the crops, soil and water, but also the consumers in the form of
humanbeingsoranimals.
2
Executive Summary
Knowledge and Strategy Partner
3
Scientific use of pesticides implies using the right product, with correct dosage and
with correct application methodology. When used judiciously, the products deliver
maximum impact on the target species. Indian agrochemical industry is also
plagued with the menace of spurious pesticides which contribute to about 30% of
the total value of pesticides consumed in the country. It is, therefore, essential that
farmers be educated about differentiation of spurious pesticides from genuine
ones,andalsoabouttheimplicationsofusingspuriousandcheaperpesticides.
There's also a need to implement modern practices in Agriculture like Integrated
pest management which recommends use of agrochemicals only after other
control mechanisms fail to deter pest attacks. The process of Mulching also offers
sustained protection against the menace of weeds. Use of biocides, which are
actually pathogenic microorganisms, can provide an ecologically sound and
effective solution to problem of pests. Use of Bio-pesticides, seed treatment and
development of genetically modified crops are some of the other methods for
reducingpesticideusageorimprovingcropyields.
The Industry and the Government both have a critical role to play in ensuring
scientific use of pesticides in the country. Agrochemical manufacturers need to
focus on research and development to produce safer formulations for agriculture.
Manufacturersalsoneedtoconductauditstoensurethattheirexistingproductsdo
nothaveanyimpactontheenvironment.
Farmers, on their part, need to keep themselves informed and updated about the
agrochemicals available in the market for their crops, and use only those pesticides
that are recommended by genuine agrochemicals companies, experts and
governmentagencies.
Farmers initiating use of modern techniques like integrated pest management and
mulching should be suitably incentivized to encourage use of such techniques. The
government needs to work closely with farmers and farmers associations to
educate them on safe and judicious use of existing pesticides as well as
advancements happening in products on a regular basis. It is also necessary to keep
the farmers informed about the implications associated with overuse of pesticides
or use of spurious pesticides. Sellers of spurious pesticides should be severely
punished to set a precedent and deter others from indulging in sale of fake
pesticides.
The government should also empower farmers by providing them direct access to
theend-consumersbyeliminatingtheintermediaries,andthroughdigitization.
With the government's intent to double the farmers' income in the next five years,
it becomes imperative for the government to provide special support to agriculture
andscientificusageofagrochemicalstoenableittoachieveitstruepotential.
Knowledge and Strategy Partner
4
Agriculture holds a prime importance in the socio-economic fabric of India.
Agriculture and allied sectors have remained the backbone of the Indian
economy and account for ~17% of the country's GDP. India, with a second largest
agriculturallandintheworld(157Mnhectares),isalsoranked2ndgloballyinterms
of agricultural output (USD 382 Bn) behind China (USD 1,005 Bn). Agriculture in
India employs more than 50% of India's working population. A split of major
Agricultural produce in India (FY15) is provided in the graph below. Sugarcane and
Fruits&vegetablecontributedto57%ofthetotalvolumeof1,080Milliontonnes
3
Introduction
Knowledge and Strategy Partner
5
Source: IASRI, TATA Strategic Research
Figure 1: Structure of Indian Agriculture
Sugarcane, 33%
Fruits & Vegetables,
24%
Foodgrains, 23%
Milk, 13%
Oilseeds, 2%
Plantation crops,
2%
Fish, 1% Cotton, 1% Spices, 1%
Total: 1,080 Mn tonnes
Split of Agricultural produce (Millions of tonnes)
Knowledge and Strategy Partner
6
The trend has slowly shifted from production of food grains to horticulture, with
production of horticulture consistently exceeding the production of food grains
from FY13 to FY16 as more and more land came under irrigation (Ref: Figure 2 ). Of
the total, fruits and vegetables together contribute to 91% of the total horticulture
productioninIndia
India is also among the leading exporters of agricultural products globally. The total
agricultural exports from India have grown at 28% from USD 11.3 Bn in FY10 to USD
38.7 Bn in FY15. The major agricultural products exported from India include Rice,
wheat, cotton, pulses, cereals, fruits and vegetables. India is also emerging as a
globalhubforexportsoforganicproducts.
Also, with our economy expected to become the 3rd largest economy in the world
by 2030, accompanied by a rise in urbanization levels, there will be changes seen in
the dietary patterns.With growingincome levels,a large share of population below
poverty line is expected to move out of it and spend more on food. This is expected
tocreateahugedemandforIndianagriculturedomestically.
Apart from increase in demand, the composition of the Indian food intake per thali
is changing. Hence now we see less dependence on Cereals and more focus on
Fruits & Vegetables, Milk and other forms of protein. This trend is expected to
continue in the coming decades with growth of income levels and change in dietary
Figure 2: Food grains and Horticulture trends in India
245
259
256
265
252 252
241
257
269
281 284 284
FY11 FY12 FY13 FY14 FY15 FY16*
Foodgrain Horticulture
Food grain & horticulture produce (Millions of tonnes)
Source: IACR, TATA Strategic Research
Knowledge and Strategy Partner
7
patterns. This will create a diverse set of demand for Indian Agriculture. The
estimated requirement of food grains in India in 2030 to meet the needs of an ever
increasing population is expected to reach 355 Million MT from the current 253
MillionMTwhichnecessitatesasignificantimprovementinproductivity.
In order to meet an increasing demand for Indian agriculture, there are certain
challengesfacingIndianagriculturewhichneedtobetackledurgently
l Reductioninarableland(from0.34hectaresin1951to0.13hectaresin2011)
l Lowercropyields(Ref:Figure3)
l Overdependenceofmonsoonsandincreasingunpredictability
l Riseinpestattacksowingtolowerconsumptionofpesticides(Ref:Figure4)
With a continual reduction in arable land, the production of food grains may not be
able to catch up with the increase in demand. One of the other reasons for lower
productivity in India is the loss of crops caused by pest attacks. The total number of
pests attacking major crops has increased significantly from 1940s. For instance,
the number of pest attacks in rice and wheat has increased in large proportions.
Every year in India pests and diseases eat away on an average 15-25% of food
produced by the farmers. The increased damage to crops from pests and
subsequent losses poses a serious threat to food security and further underscores
the importance of agrochemicals. The most recent example is the large scale
whiteflyinfestationofBtcottoncropinNorthIndialastyear.Duetothis,cottonarea
in Punjab & Haryana has declined by 27% to 7.56 lakh hectares in this year (FY 17
crop year) as farmers shifted to other crops after incurring huge losses owing to
whiteflypestattack.
Difficulties in adopting modern farming technologies and lack of knowhow about
modernfarmingprocessesandagri-inputsaresomeoftheotherproblemsfacedby
Indianagriculture.
Knowledge and Strategy Partner
8
While India stands second in terms of global output of agricultural producer
behind only China, per hectare yields in India have been on a lower side as
compared to their global counterparts. (Ref: Figure 3). However, to meet the
increasing and varying demands of food from the country, crop yields need to be
improved from the current situation and therefore measures to boost crop
productivityneedtobeadopted.
4
Need for Agrochemicals
in Indian Agriculture
Figure 3: Yields of major crops
Yields of major crops (tonnes/ hectare)
5.3
2.4
10.6
5
2.6
12.4
6.3
2.9 3.2
4
5.4 5.7
2.7 2.8
5.8
5.4 5.2
4.7
4 3.7
2.4
3.2
1.9 1.7 1.8
2.5
3.1
0.6
Wheat Rice Maize Soyabean
USA South Korea Japan China EU (28 countries) Brazil India
Source: OECD
Knowledge and Strategy Partner
9
Agrochemicals play a major role in enhancing productivity and crop protection
post-harvest. They are diluted in recommended doses and applied on seeds, soil,
irrigation water and crops to prevent damage from pests, weeds and diseases. As
per industry estimates, use of agrochemicals helps mitigate 20-40% of crop loss
from pest attacks, and increases crop productivity by 20-50%. Reducing crop losses
and judicious use of crop protection products can significantly boost productivity.
Thus, crop protection chemicals are very essential to ensure food and nutritional
security.
CurrentconsumptionofpesticidesinIndia
The per capita consumption of crop protection products in India is amongst the
lowest in the world. Currently the per capita consumption of pesticides in India
stands at0.6kg/ ha as comparedto 5kg/ha inUKand 7kg/ ha inUSA(Ref:Figure4).
On the other hand the per capita consumption in other Asian countries like Japan,
China and Taiwan is almost 50 times as compared to the Indian consumption. Lack
of funds and lack of awareness amongst the farmers are some of the reasons for
lowerconsumptionofpesticidesinIndia,thuscreatingtremendousopportunityfor
thegrowthofcropprotectionindustryinIndia.
Low consumption can be attributed to fragmented land holdings, lower level of
irrigation, dependence on monsoons, low awareness among farmers about the
benefitsofusageofpesticidesetc.
Figure 4: Per capita consumption of pesticides
Per capita consumption of pesticides (Kg/ Ha), 2015
17
12.5
3.7 3.7 2.8
0.6
China Japan Germany France UK India
Source: TATA Strategic Estimates
Knowledge and Strategy Partner
10
DistributionofAgrochemicalsbyProductcategory
Insecticides dominate the Indian crop protection market and form almost 55% of
the domestic crop protection chemicals market (~ USD 2.3 Bn). The major
applications of pesticides in India are found in rice and cotton. Herbicides are,
however,emergingasthefastestgrowingsegmentamongsttheagrochemicals.
Figure 5: Market split by type of pesticides
Domestic market split by type of pesticides (Kg/ Ha), FY15
Insec cides,
55%
Herbicides, 22%
Fungicides,
15%
Biopesticides,
5%
Others, 3%
Total: USD 2.3 Bn
Source: TATA Strategic Estimates
Knowledge and Strategy Partner
11
The Indian crop protection industry faces numerous challenges. Some of the
criticalchallengesarehighlightedbelow:
5
Challenges for Indian
Agrochemicals industry
Problemofpesticideresidues
India's compliant levels are in line with compliance standards globally with only 2%
of the 113,744 samples tested from FY09 to FY15 observed to have residues of crop
protectionabovetheMaximumresidueslevel.
Figure 6 : Challenges for Indian Agrochemical industry
Source: TATA Strategic Research
Knowledge and Strategy Partner
12
However, one needs to be wary of the fact that there would be certain pockets
within the country where injudicious use of crop protection chemicals may be
practiced, largely owing to unawareness in crop protection chemical dosage levels
amongstfarmers.InIndiatheresidueprobleminfood products ismainlyduetouse
of persistent pesticide as well as unscientific use of pesticides i.e. injudicious use of
chemical pesticides, non-observance of prescribed waiting period, use of sub-
standard pesticides, improper advice and supply of pesticides to the farmers by
pesticide dealers, effluents from pesticide manufacturing units, improper disposal
of left-over pesticides, treatment of fruits and vegetables with persistent and non-
recommendedpesticides.
Knowledge and Strategy Partner
13
Despite their significant benefits, if agrochemicals are not used as directed or
not handled with due care, loss of yield and /or environmental and health
challenges emerge. Therefore, it is essential for the farmers to be well educated
aboutthevariousprosandconsoftheproductsthattheyuse.
To successfully reap the benefits of crop protection products without
compromising the environment and human health, it is essential that farmers and
usersofcropprotectionproductsfocusonthefollowingelements:
l Scientificuseofagrochemicals
l UseofBiopesticides
l Seedtreatment
l Developmentofgeneticallymodifiedcrops
ScientificuseofAgrochemicals
Pesticides are substances that act as medicine for agriculture; hence they need to
be used after proper selection and advice. If not applied appropriately, it may
provide partial results, and could also end up affecting harmful water and soil.
Overuse of pesticides could also result in traces of pesticides being consumed by
human beings and animals, thus leading to several health hazards. An unscientific
useofpesticidescouldthusendupaffectingtheentireecosystem.
6
Addressing Challenges through
scientific usage of agrochemicals
Knowledge and Strategy Partner
14
Development of resistance in insect-pests against pesticides, pest resurgence,
secondary pest out-break and increase in cost of production due to high cost of
pesticidesareotherdisadvantagesassociatedwithinjudicioususeofpesticides.
Therefore, it is essential that crop protection products be used in a scientific
mannerintermsofrightproduct,correctdosageandapplicationmethodology.
PesticideSelection
l Identificationoftargetpests
l Selection of a pesticide that would control the pest with minimum effect on
otherorganisms
l Pesticide should be approved and registered under Central insecticide board
andregistrationcommittee(CIBRC)
l Only the required quantity of pesticide should be bought and storage should
beavoided
l Pesticide should be bought from authentic vendors to avoid purchase of
counterfeitproducts
DosageandApplicationMethodology
l Exactdosageasprescribedshouldbeused
l Formulation/dilutionratiosshouldnotbealtered
l Pesticideshouldbeappliedexactlyasdescribed
l Noexperimentationshouldbedoneonfarmbyend-usersoutofcuriosity
Minimizingcontactwithnon-targetspecies
l Correctsprayingsystemsshouldonlybeused
l Unused pesticide water should not be drained or mixed with fresh water. It
shouldbekeptseparatelyandusedassoonaspossible
l Proper personal protective equipment (PPE) such as gloves, masks etc.
shouldbeusedwhilehandlingpesticides
l Anyspillageofpesticidesshouldbecleanedproperlyandimmediately
Modern technologies are available to optimize usage of pesticides which include
injection syringes, GPS and weed-eye technology. Compared to conventional
sprayers, the injection syringes help farmers in selecting different mixtures of
Knowledge and Strategy Partner
15
pesticides for different fields. The injection syringes also help farmers in changing
concentrationofasinglepesticide.Thishelpsinreductionofpesticideusage.
The GPS technology can reduce the pesticide consumption by up to 10% by
preventing double treatment, mapping of pest populations and by helping in
calculating the amount of pesticide required and time of application. The GPS
technology also helps in selective spraying of pesticides. Similarly, the weed-eye
technology is a recognition technology which uses infrared light to distinguish
betweenthedifferentweedspeciesandaccordinglytargetthedesiredspecies.
Along with the government the manufacturers must continuously advise the
farming community to make safe and judicious use of pesticides. It should be
emphasized that farmers adhere to the set of guidelines recommended by
scientists and the experts and should only buy pesticides from well established
companiesagainstreceiptsofpurchases.
Several other methodologies, which are still at their nascent stage in India, need to
beimplementedonawarfootinginordertoproducecropsinasustainablemanner.
Selectmethodologieswhichcanbeadoptedarehighlightedbelow:
A. Integrated Pest Management: Integrated Pest Management (IPM) is a
sustainable approach to pest management using a combination of techniques like
Biological control, habitat manipulation, modification of cultural practices, and use
of resistant varieties. In this process, Pesticides are used only after ensuring their
necessity as per established guidelines, and treatments are made with the goal of
removing only the target organism. Pest control materials are selected and applied
in a manner that minimizes risks to human health, beneficial and non-target
organisms,andtheenvironment
Source: TATA Strategic Research
Basic Components of Integrated Pest Management
1.
Acceptable
pest levels
2.
Preventive
Practices
6.
Chemical
Controls
5.
Biological
Controls
4.
Mechanicals
Controls
3.
Monitoring
IPM
Figure 7: Integrated Pest management
Knowledge and Strategy Partner
16
The most effective, long-term way to manage pests is by using a combination of
methods that work better together than separately. Approaches for managing
pestscanbegroupedinthefollowingcategories.
l Biologicalcontrol
Biological control is the beneficial action of parasites, pathogens, and predators in
managing pests and their damage. Bio-control provided by these living organisms,
collectively called natural enemies is important for reducing the numbers of pest
insectsandmites
l Culturalcontrols
Cultural controls are preventive practices that reduce pest establishment,
reproduction,dispersal,andsurvival
Therearefourmainstrategiesforculturalcontrolofpestinsects:
1. Reduceand/ordisruptpesthabitatinandaroundcrop
2. Adjustcropplantingtodisruptpesthabitatandnutritionrequirements
3. Divertpestpopulationawayfromcrop
4. Reduceyieldlossfrominsectinjury
l Mechanicalandphysicalcontrols
Mechanical and physical controls kill a pest directly, block pests out, or make the
environment unsuitable for it. Traps for rodents are examples of mechanical
control. Physical controls include mulches for weed management, steam
sterilization of the soil for disease management, or barriers such as screens to keep
birdsorinsectsout.
l Chemicalcontrol
Chemical control involves use of Crop protection chemicals (pesticides) to control a
range of insect and vertebrate pests, diseases and weeds. In IPM, pesticides are
used only when needed and in combination with other approaches for more
effective, long-term control. Pesticides are selected and applied in a way that
minimizes their possible harm to people, non-target organisms, and the
environment.
Application of an Integrated Pest Management program offer following long-term
benefits:
v Areducedamountofbroad-spectrumpesticideuseintheenvironment
v Areducedchanceofpestsdevelopingresistancetowardsaspecificpesticide
v Areducedhealthrisktohumans
v Areducedhealthrisktopestsandorganismsthatarenotthetarget
v Lessharmfultotheenvironment
B. Mulching, groundcover, and manual control: Mulching is the process of
spreading organic or mineral material to manually control the growth of weeds.
Groundcovers are mostly plants that are grown close to the ground below the main
crop in order to control weeds. Weeds and insects can also be prevented by manual
control, though it is a highly labor-intensive process. Where a mulch layer is
sufficiently deep, few weeds will grow. In addition to controlling weeds, mulches
also aid the optimum development of the plants that grow in the mulched areas.
Otheradvantagesincludethefollowing:
l By retarding the amount of soil-water evaporation, mulches conserve moisture,
whichisparticularlyimportantduringdroughtyperiodsofthegrowingseason.
l Mulches help maintain a uniform soil temperature. They act as insulation to keep
the soil warmer during cool spells and cooler during the warm months of the
year. By maintaining uniform soil temperatures, they retard freeze-thaw cycles
during winter and reduce heaving of perennial plants. Strawberries, for example,
should always be mulched in the winter to help them survive the extreme cold
temperatures. In the spring, the straw used to cover the plant can be pulled back
betweentherowstoserveasanadditionalmulchtofacilitateharvesting.
l As mulch materials gradually become mixed with the soil, they increase the
water-holdingcapacityoflightsandysoilsandincreasetheaerationofheavyclay
soils.
l Organic mulches serve as "food" for many microorganisms in the soil. During
decomposition of the organic material, soil microorganisms secrete a sticky
material that promotes the granulation of the soil. The mulch also maintains
Knowledge and Strategy Partner
17
Knowledge and Strategy Partner
18
morestabletemperatures,sotheactivityofthemicroorganismscanprevailatan
evenrate.
UseofBio-pesticides
l Bio-pesticides, also called as biological pesticides provide an ecofriendly
alternative to the traditional pesticides. These pesticides are based on
pathogenic microorganisms specific to a target pest, thereby providing an
ecologically sound and effective solution to pest problems. The commonly used
bio-pesticides are living organisms, which are pathogenic for the pest of interest
like biofungicides (Trichoderma), bioherbicides (Phytopthora), bioinsecticides
(Bacillus thuringiensis), Bio nematicide (Paecilomyces Lilacinus), Entomophilic
nematodesandBiorationals.
l The Bio-pesticides market in India, valued at ~USD 24 Mn in 2015, is expected to
grow by 20% over the next five years. The key growth drivers for the increase in
demandofbio-pesticidesare:
l Increasingdemandforresiduefreecropprotectionproducts
l Growthinorganicfoodmarket
l Easyregistrationscomparedtoconventionalpesticides
l Increasingconcernaboutsafetyandtoxicityoftraditionalpesticides
l Thekeybenefitsofthebio-pesticidesare:
l Costeffectiveness:Costlierbutreducednumberofapplications
l Lowresidualeffectandmostlybiodegradable
l Lowpestresurgence
l Targetspecificandlessharmfulonbeneficialpests
Seedtreatment
Seed treatment involves application of biological and chemical agents that control
or contain primary soil and seed borne infestation of insects and diseases which
pose devastating consequences to crop production, and helps in improving crop
safety leading to healthy plants resulting better yields. Seed treatment chemicals
can help optimize yields by allowing the seeds to be more accurately placed,
reducing the seed dormancy potential and helping seeds germinate more easily in
hostileconditions.
Seedtreatmentcomplexitycanrangefromabasicdressingtocoatingandpelleting.
1. Seed dressing: This is the most common method of seed treatment. The seed is
dressed with either a dry formulation or wet treated with a slurry or liquid
formulation.Dressingscanbeappliedatbothfarmandindustries.
2. Seed coating: A special binder is used with a formulation to enhance adherence
totheseed.Coatingrequiresadvancedtreatmenttechnology,bytheindustry.
3. Seed pelleting: The most sophisticated Seed Treatment Technology, resulting in
changingphysicalshapeofaseedtoenhancepelletibilityandhandling.Pelleting
requires specialized application machinery and techniques and is the most
expensiveapplication.
Seed treatments are an effective way to apply anti-pest products for a number of
reasons.Afewofthebenefitsofseedtreatmentsinclude:
l Applyingtheproductdirectlyonthetarget,notthesoil,air,ormatureplant
l Usingaminimumamountoftoxicant
l Minimizingtheexposureofwildlifeandbeneficialorganisms
l Reducingtheenvironmentalimpact
l Significantlyreduceonandofffarmtransportationandhandlingofchemicals
Developmentofgeneticallymodifiedcrops
Crop biotechnology broadly includes areas of development of transgenic crops,
structural and functional genomics and market-assisted breeding. Sequences from
varied sources like bacteria, viruses and eukaryotic systems can be transferred to
plantstodeveloptransgeniccropvarieties.
A Genetically modified (GM) or transgenic crop is a plant that has a novel
combination of genetic material obtained through the use of modern
Knowledge and Strategy Partner
19
Knowledge and Strategy Partner
20
biotechnology. For example, a GM crop can contain a gene(s) that has been
artificially inserted instead of the plant acquiring it through pollination. The
resulting plant is said to be "genetically modified" although in reality all crops have
been "genetically modified" from their original wild state by domestication,
selection,andcontrolledbreedingoverlongperiodsoftime.
Presence of the desired gene that controls the trait can be tested for at any stage of
growth. The precision and versatility of today's biotechnology enable
improvements in food quality and production to take place more rapidly than when
usingtraditionalbreeding
ModernBio-Technologyoffersthefollowingbenefits-
v In some cases, an effective transgenic crop-protection technology can control
pestsbetterandmorecheaplythanexistingtechnologies
v It can endow crops with tolerance to abiotic stress such as drought, salinity, high
andlowtemperaturethusenablingproductioneveninunfavourableconditions
v It may help in enhancing the yield and quality with higher photosynthesis,
control of maturity and nutritional value thus resulting in increased food
securityandreducedmalnutrition
v It helps adding value and diversifying the use of crops other than food and feed
suchasmedicalandindustrialpurposes.
Knowledge and Strategy Partner
21
Thegovernment,farmerandtheindustryneedtoworkintandemtoensurethat
pesticides are used scientifically in such a way that Indian agriculture as a
wholebenefitswiththeresultantfallincropattacksandincreaseincropyields.
RoleofIndustry
It is important for the agrochemical companies to innovate products which can
improve the effectiveness of pesticide usage as well as reduce the negative impacts
on environment. Currently the Indian companies invest 1-2% of their turnover in
R&D as compared to 5-10 % spend by the multinational companies. It is therefore
essential for the Indian companies to invest in R&D activities. Some of the focus
areascanbe:
l Developingwaterbasedformulations
l Developingmoregreeenagrochemicals
l DevelopingTargetspecificchemicalsinsteadofbroadspecificchemicals
l Greenerroutesofchemicalsynthesis
l Reducethenumberofstepsinvolvedinproductsynthesis
l Development of lower dosage molecules leading to lesser volume
implementationandreducedquantityofactiveingredientsgoinginatmosphere
7
Way forward
Knowledge and Strategy Partner
22
Through Research & Development, the industry should focus on building products
that are less toxic and safer and avoid pesticides are extremely toxic. In addition, for
a sustainable growth it is imperative for agrochemical manufacturers to adopt
green chemistry processes, and develop new products which are nearly 100%
green. The companies should also perform a process and environmental impact
audit of their existing products. This would help the companies to perform an
environmental audit of their current products and processes, evaluate the
potential impacts of their products, and take actions to develop greener products
andprocesses.
The industry should educate farmers regarding the labels published on the
packageshighlightingthetoxicityoftheproduct(BrightRed:Extremelytoxic,Bright
Yellow: Highly toxic, Bright Blue: Moderately toxic, Bright green: Less toxic or safe).
The industry, along with the government, also needs to play an active role in
educating farmers about the right pesticides, the dosage levels and MRL
requirements.Manufacturersofagrochemicalsalsoneedtoconductstrictauditsto
ensurethattheirdistributorsdonotofferspuriousorcounterfeitproducts.
RoleofGovernment
The Government, by far, has the most important role to play in ensuring that
farmers use good agricultural practices, procure genuine pesticides and ensure
scientific use of these pesticides. Following steps need to be taken by the
GovernmentofIndiatopromotejudicioususeofpesticides:
l Educate farmers on usage of crop protection and other inputs: Crop
protection usage is essential for food security. However to improve the
compliance level on residues, government needs to work with Industry to
create awareness on Good agricultural practices (GAP). GAP would ensure
right dosage and timing of application, even further reducing the residue levels
on food produced in India. Also at the same time, Government needs to take
actions against vendor supplying spurious crop protection chemicals. Even
though the regulations are in place against these vendors, stronger
enforcementcandoalongwayinimprovingusageofsuchchemicals.
l Promote healthy mix of organic and non-organic production: Considering
concerns on availability of organic inputs for ensuring food security of India,
government needs to balance share of organic and non-organic food.
Knowledge and Strategy Partner
23
Moreover, the process for organic registration needs to be clearly defined to
ensureveracityoforganicproductsandremoveunethicalbranding.
l Tackle menace of spurious pesticides: Government should look to curb the
menace of spurious pesticides in India by educating farmers about the harmful
effects of using spurious pesticides, and also by taking strict actions against
thosesellingcounterfeitorspuriousproducts
l Promote Digitization: The Government should continue to encourage
digitization in Indian Agriculture, Through various portals like M-Kisan, the
government should focus on dissemination of information related to weather
patterns, crop cycles, crop protection chemicals, their appropriate usages, etc
sothatthefarmeriswell-informedaboutgoodagriculturalpractices
l Empower farmers: Indian government needs to implement measures to
empower the farmers, and help them modernize and procure good quality
agrochemicals that are safer and yield good results. To empower and motivate
farmers,governmentneedstotakefollowingactions:
Ensure swift and complete implementation of its plans to doublem
farmers'incomeby2022
Make funding available and provide subsidies to farmers for usingm
modern practices like integrated pest management or mulching which
reduceoreliminateuseofharmfulpesticide
Allow farmers a direct access to end-consumers, and remove them
intermediaries in between. This will help farmers sell their produce
directly in the market, and would help them fetch appropriate prices for
theirproductswithoutanycommissionstobedisbursed.
With Government's current campaign on 'Make in India' which has a special focus
on the chemical industry and aims to turn the country into a global manufacturing
hub, good growth in the agrochemical sector can be achieved if better
infrastructureandfavorablepoliciesareprovidedfor.
Roleoffarmers
Farmers need to keep themselves informed and updated about the agrochemicals
thatareavailableinthemarketfortheircrops.Theyshouldalsodevelopacapability
Knowledge and Strategy Partner
24
to discern a real pesticide from a fake or spurious one. Farmers need to understand
the implications of using cheap and spurious pesticides, and use only those
pesticides that are recommended by genuine agrochemicals companies, experts
andgovernmentagencies.
One of the most important reasons for higher residue levels is over usage of
pesticides. Farmers should avoid the temptation of using more pesticides or a
higher dosage of pesticides in case of crop failure, as this could result in disastrous
consequences. In the event of a crop going out of hand, farmers should seek
support from various agricultural institutes and forums made available by the
Government of India and agro chemical companies to voice their concerns and get
appropriate solutions for their problems pertaining to crop protection. Farmers
these days can also use their cell phones and send a message or use various Apps
initiated by the Government or various farming related start-ups to get immediate
solutions for their queries regarding crop protection. Such avenues should be
leveraged.
Concerted efforts from all the stakeholders are required to ensure scientific usage
of crop protection chemicals and will help our country remain self-sufficient and
possibly become a large exporter in agricultural with high quality crop produce and
setanexamplefortherestoftheworld.
Knowledge and Strategy Partner
25
1. ReportbyNationalBureauofPlantGeneticResourcesPusaCampus,NewDelhi
2. Agropageswebsite
3. CentralInsecticidesBoardandRegistrationcommittee
4. CentreforAgricultureandBioscienceInternational
5. OrganizationforEconomicco-operation&Development(OECD)
6. IndianCouncilofAgriculturalResearch
7. IndianAgriculturalStatisticsResearchInstitute
8. CompanywebsitesandAnnualreports
9. IPMinpractice:PrinciplesandMethodsofIntegratedPestManagement
10.CentreforIndianKnowledgesystemsarticleonSeedtreatment
8
References
Knowledge and Strategy Partner
26
Founded in 1991 as a division
of Tata Industries Ltd, Tata
Strategic Management Group
is the largest Indian own
management consulting firm.
Tata Strategic has undertaken
1000+ engagements, with over
300 clients, across countries
andsectors.
It has a growing client base
outside India with increasing
presence outside the Tata
Group. A majority of revenues
now come from outside the
group and more than 20%
revenues from clients outside
India.
9. About Tata Strategic
Drive Implementation & Change
l Revenue
l Market Share
l Profit
l Lead Time
l Cost
l Throughput
l Key Milestones
l Organization Structure
l Work Force Optimization
l Talent Management
l Culture & HR
Transformation
l Go to Market
l Market Share Gain
l Rural Expansions
l Alternate Channels
l Supply Chain
l Delivery
l Cost Reduction
Organization OperationsSales & Marketingl Competitive Strategy:
Entry/Growth
l India Entry
l M & A Support
l Alliances
Develop Solutions for Strategic PrioritiesFormulate Strategy
TataStrategicoffersacomprehensiverangeofsolutionscoveringDirectionSetting,
DrivingStrategicInitiativesandImplementationSupport
Our Offerings
Knowledge and Strategy Partner
27
ManishPanchal
Sr. Practice Head – Chemicals, Energy & Logistics
E-mail: manish.panchal@tsmg.com
Phone: +91 22 6637 6713
Charu Kapoor
Principal – Chemicals
E-mail: charu.kapoor@tsmg.com
Phone: +91 22 6637 6756
Report co-authored by Amogh Joshi, Associate Consultant (amogh.joshi@tsmg.com)
Tata Strategic Contacts
Knowledge and Strategy Partner
28
Established in 1927, FICCI is the largest and oldest apex business organisation in India. Its
history is closely interwoven with India's struggle for independence, its industrialization,
anditsemergenceasoneofthemostrapidlygrowingglobaleconomies.
A non-government, not-for-profit organisation, FICCI is the voice of India's business and
industry. From influencing policy to encouraging debate, engaging with policy makers and
civilsociety,FICCIarticulatestheviewsandconcernsofindustry.Itservesitsmembersfrom
the Indian private and public corporate sectors and multinational companies, drawing its
strength from diverse regional chambers of commerce and industry across states, reaching
outtoover2,50,000companies.
FICCI provides a platform for networking and consensus building within and across sectors
and is the first port of call for Indian industry, policy makers and the international business
community.
FICCI Contacts
Mr. P. S. Singh
Head-Chemicals & Petrochemicals Division
FICCI
Federation House, 1 Tansen Marg,
New Delhi-110001
Tel: +91-11-23316540 (Dir)
Email: prabhsharan.singh@ficci.com
Ms. Rinky Sharma
Assistant Director
Chemicals & Petrochemicals FICCI
Federation House, 1 Tansen Marg,
New Delhi -110001
Tel: +91-11-23487473 (Ext: 473)
Email: rinky.sharma@ficci.com
10. About FICCI (Federation of Indian Chamber
of Commerce and Industry)
Notes
Notes
Report:  EMPOWERING FARMERS ON SCIENTIFIC USE OF CROP PROTECTION CHEMICALS-PESTICIDES FOR MAXIMIZATION OF YIELD
Report:  EMPOWERING FARMERS ON SCIENTIFIC USE OF CROP PROTECTION CHEMICALS-PESTICIDES FOR MAXIMIZATION OF YIELD

More Related Content

What's hot

tof_december_2015_for_web
tof_december_2015_for_webtof_december_2015_for_web
tof_december_2015_for_web
Lumiti Trotsky
 
Knowledge and Practice of Pesticides use among Small Holder farmers in Zambia
Knowledge and Practice of Pesticides use among Small Holder farmers in ZambiaKnowledge and Practice of Pesticides use among Small Holder farmers in Zambia
Knowledge and Practice of Pesticides use among Small Holder farmers in Zambia
AI Publications
 

What's hot (19)

Promoting startups in agriculture
Promoting startups in agriculturePromoting startups in agriculture
Promoting startups in agriculture
 
Technological improvement in agriculture
Technological improvement in agricultureTechnological improvement in agriculture
Technological improvement in agriculture
 
Think Grain Think Feed March issue
Think Grain Think Feed March issueThink Grain Think Feed March issue
Think Grain Think Feed March issue
 
Sustainable Agriculture and Food Security in Thailand: National Government Pe...
Sustainable Agriculture and Food Security in Thailand: National Government Pe...Sustainable Agriculture and Food Security in Thailand: National Government Pe...
Sustainable Agriculture and Food Security in Thailand: National Government Pe...
 
tof_december_2015_for_web
tof_december_2015_for_webtof_december_2015_for_web
tof_december_2015_for_web
 
Peanuts: Organic Production
Peanuts: Organic ProductionPeanuts: Organic Production
Peanuts: Organic Production
 
agro-chemicals & fertilizerr
agro-chemicals & fertilizerragro-chemicals & fertilizerr
agro-chemicals & fertilizerr
 
Entomology pesticide v copy
Entomology pesticide v   copyEntomology pesticide v   copy
Entomology pesticide v copy
 
An overview of genetically modified crops
An overview of genetically modified cropsAn overview of genetically modified crops
An overview of genetically modified crops
 
Country Status Reports on Agricultural Biotechnology - Iran
Country Status Reports on Agricultural Biotechnology - IranCountry Status Reports on Agricultural Biotechnology - Iran
Country Status Reports on Agricultural Biotechnology - Iran
 
IMPACT OF GLOBALIZATION ON AGRICULTURE
IMPACT OF GLOBALIZATION ON AGRICULTUREIMPACT OF GLOBALIZATION ON AGRICULTURE
IMPACT OF GLOBALIZATION ON AGRICULTURE
 
Knowledge and Practice of Pesticides use among Small Holder farmers in Zambia
Knowledge and Practice of Pesticides use among Small Holder farmers in ZambiaKnowledge and Practice of Pesticides use among Small Holder farmers in Zambia
Knowledge and Practice of Pesticides use among Small Holder farmers in Zambia
 
Organic rice
Organic rice Organic rice
Organic rice
 
12th march,2015 daily global rice e newsletter by riceplus magazine
12th march,2015 daily global rice e newsletter by riceplus magazine12th march,2015 daily global rice e newsletter by riceplus magazine
12th march,2015 daily global rice e newsletter by riceplus magazine
 
Organic Agriculture Worldwide 2017:Current Statistics
Organic Agriculture Worldwide 2017:Current StatisticsOrganic Agriculture Worldwide 2017:Current Statistics
Organic Agriculture Worldwide 2017:Current Statistics
 
9th july 2020 daily global regional and local rice e newsletter
9th july  2020 daily global regional and local rice e newsletter9th july  2020 daily global regional and local rice e newsletter
9th july 2020 daily global regional and local rice e newsletter
 
July 30 (thursday),2015 ,daily global rice e newsletter by riceplus magazine
July 30 (thursday),2015 ,daily global rice e newsletter by riceplus magazineJuly 30 (thursday),2015 ,daily global rice e newsletter by riceplus magazine
July 30 (thursday),2015 ,daily global rice e newsletter by riceplus magazine
 
Scope and significance of food processing industry in India
Scope and significance of food processing industry in IndiaScope and significance of food processing industry in India
Scope and significance of food processing industry in India
 
Think Grain Think Feed October issue 19
Think Grain Think Feed October issue 19Think Grain Think Feed October issue 19
Think Grain Think Feed October issue 19
 

Similar to Report: EMPOWERING FARMERS ON SCIENTIFIC USE OF CROP PROTECTION CHEMICALS-PESTICIDES FOR MAXIMIZATION OF YIELD

Current-Status-and-Guidelines-for-Safe-Use-of-Pesticides-in- Agriculture.pdf
Current-Status-and-Guidelines-for-Safe-Use-of-Pesticides-in- Agriculture.pdfCurrent-Status-and-Guidelines-for-Safe-Use-of-Pesticides-in- Agriculture.pdf
Current-Status-and-Guidelines-for-Safe-Use-of-Pesticides-in- Agriculture.pdf
RajeshKumarRapolu
 
Report on Indian Chemical Industry- Ushering in the 2nd Green Revolution: Rol...
Report on Indian Chemical Industry- Ushering in the 2nd Green Revolution: Rol...Report on Indian Chemical Industry- Ushering in the 2nd Green Revolution: Rol...
Report on Indian Chemical Industry- Ushering in the 2nd Green Revolution: Rol...
TATA Strategic Management Group- Chemicals Vertical
 
Integrated pest management under Indian conditions
Integrated pest management under Indian conditionsIntegrated pest management under Indian conditions
Integrated pest management under Indian conditions
Abhinav Vivek
 
Agricultural inputs, plant protection, electricity and diesel
Agricultural inputs, plant protection, electricity and dieselAgricultural inputs, plant protection, electricity and diesel
Agricultural inputs, plant protection, electricity and diesel
Ajit Majumder
 
Implementing Integrated Pest Management Strategies for Sustainable Agricultur...
Implementing Integrated Pest Management Strategies for Sustainable Agricultur...Implementing Integrated Pest Management Strategies for Sustainable Agricultur...
Implementing Integrated Pest Management Strategies for Sustainable Agricultur...
Trust Pest Control Melbourne
 

Similar to Report: EMPOWERING FARMERS ON SCIENTIFIC USE OF CROP PROTECTION CHEMICALS-PESTICIDES FOR MAXIMIZATION OF YIELD (20)

Current-Status-and-Guidelines-for-Safe-Use-of-Pesticides-in- Agriculture.pdf
Current-Status-and-Guidelines-for-Safe-Use-of-Pesticides-in- Agriculture.pdfCurrent-Status-and-Guidelines-for-Safe-Use-of-Pesticides-in- Agriculture.pdf
Current-Status-and-Guidelines-for-Safe-Use-of-Pesticides-in- Agriculture.pdf
 
Report on Indian Chemical Industry- Ushering in the 2nd Green Revolution: Rol...
Report on Indian Chemical Industry- Ushering in the 2nd Green Revolution: Rol...Report on Indian Chemical Industry- Ushering in the 2nd Green Revolution: Rol...
Report on Indian Chemical Industry- Ushering in the 2nd Green Revolution: Rol...
 
Report on Indian Agrochemical Industry: Next Generation Indian Agriculture - ...
Report on Indian Agrochemical Industry: Next Generation Indian Agriculture - ...Report on Indian Agrochemical Industry: Next Generation Indian Agriculture - ...
Report on Indian Agrochemical Industry: Next Generation Indian Agriculture - ...
 
Consumer Awareness and Satisfaction towards Organic Products in Palakkad Dist...
Consumer Awareness and Satisfaction towards Organic Products in Palakkad Dist...Consumer Awareness and Satisfaction towards Organic Products in Palakkad Dist...
Consumer Awareness and Satisfaction towards Organic Products in Palakkad Dist...
 
Seminar on Safer & Judicious use of Crop Protection Chemicals and Application...
Seminar on Safer & Judicious use of Crop Protection Chemicals and Application...Seminar on Safer & Judicious use of Crop Protection Chemicals and Application...
Seminar on Safer & Judicious use of Crop Protection Chemicals and Application...
 
Indian Agriculture
Indian AgricultureIndian Agriculture
Indian Agriculture
 
Role of IPM in Sustainable Agriculture
Role of IPM in Sustainable AgricultureRole of IPM in Sustainable Agriculture
Role of IPM in Sustainable Agriculture
 
FACTS FOR LIQUID BIOFERTILSER
FACTS FOR LIQUID BIOFERTILSERFACTS FOR LIQUID BIOFERTILSER
FACTS FOR LIQUID BIOFERTILSER
 
Implementation and impact of IPM. Safety issues in pesticide use. Political, ...
Implementation and impact of IPM. Safety issues in pesticide use. Political, ...Implementation and impact of IPM. Safety issues in pesticide use. Political, ...
Implementation and impact of IPM. Safety issues in pesticide use. Political, ...
 
HAND BOOK ON AGRICULTURE PESTICIDES 2018 BY DR MUHAMMAD ANJUM ALI
HAND BOOK ON AGRICULTURE PESTICIDES 2018 BY DR MUHAMMAD ANJUM ALI HAND BOOK ON AGRICULTURE PESTICIDES 2018 BY DR MUHAMMAD ANJUM ALI
HAND BOOK ON AGRICULTURE PESTICIDES 2018 BY DR MUHAMMAD ANJUM ALI
 
Abstract
AbstractAbstract
Abstract
 
cemtura chemical india
cemtura chemical indiacemtura chemical india
cemtura chemical india
 
Integrated pest management under Indian conditions
Integrated pest management under Indian conditionsIntegrated pest management under Indian conditions
Integrated pest management under Indian conditions
 
Integrated pest management
Integrated pest managementIntegrated pest management
Integrated pest management
 
Agricultural inputs, plant protection, electricity and diesel
Agricultural inputs, plant protection, electricity and dieselAgricultural inputs, plant protection, electricity and diesel
Agricultural inputs, plant protection, electricity and diesel
 
Indian Farmers Suffering from Toxic Pesticides
Indian Farmers Suffering from Toxic Pesticides Indian Farmers Suffering from Toxic Pesticides
Indian Farmers Suffering from Toxic Pesticides
 
Integrated Pest Management (IPM)
Integrated Pest Management (IPM)Integrated Pest Management (IPM)
Integrated Pest Management (IPM)
 
(XIMB) Sustainability pesticides and agrochemicals
(XIMB) Sustainability pesticides and agrochemicals(XIMB) Sustainability pesticides and agrochemicals
(XIMB) Sustainability pesticides and agrochemicals
 
Sustainble Agriculture
Sustainble AgricultureSustainble Agriculture
Sustainble Agriculture
 
Implementing Integrated Pest Management Strategies for Sustainable Agricultur...
Implementing Integrated Pest Management Strategies for Sustainable Agricultur...Implementing Integrated Pest Management Strategies for Sustainable Agricultur...
Implementing Integrated Pest Management Strategies for Sustainable Agricultur...
 

More from TATA Strategic Management Group- Chemicals Vertical

More from TATA Strategic Management Group- Chemicals Vertical (20)

Acquisition Route to Growth in Indian Specialty Chemicals
Acquisition  Route to Growth in Indian Specialty ChemicalsAcquisition  Route to Growth in Indian Specialty Chemicals
Acquisition Route to Growth in Indian Specialty Chemicals
 
2016 gst impact on business strategy of pharmaceutical companies
2016 gst impact on business strategy of pharmaceutical companies2016 gst impact on business strategy of pharmaceutical companies
2016 gst impact on business strategy of pharmaceutical companies
 
Chemical Industry Digest- Opportunity Areas in Chemicals for Make in India
Chemical Industry Digest- Opportunity Areas in Chemicals for Make in IndiaChemical Industry Digest- Opportunity Areas in Chemicals for Make in India
Chemical Industry Digest- Opportunity Areas in Chemicals for Make in India
 
Fuel Cells- A Potential Solution for Telecommunications Backup Power
Fuel Cells- A Potential Solution for Telecommunications Backup PowerFuel Cells- A Potential Solution for Telecommunications Backup Power
Fuel Cells- A Potential Solution for Telecommunications Backup Power
 
Supply Chain Efficiency – A Lever for Enhanced Competitiveness
Supply Chain Efficiency – A Lever for Enhanced CompetitivenessSupply Chain Efficiency – A Lever for Enhanced Competitiveness
Supply Chain Efficiency – A Lever for Enhanced Competitiveness
 
CII Gujarat 2014- Securing Our Water Future
CII Gujarat 2014- Securing Our Water FutureCII Gujarat 2014- Securing Our Water Future
CII Gujarat 2014- Securing Our Water Future
 
O&M Strategies for Superior Performance
O&M Strategies for Superior PerformanceO&M Strategies for Superior Performance
O&M Strategies for Superior Performance
 
Solar PV Sector in India: Challenges & Way Ahead
Solar PV Sector in India: Challenges & Way AheadSolar PV Sector in India: Challenges & Way Ahead
Solar PV Sector in India: Challenges & Way Ahead
 
Report Energy Efficiency in India: PAT Scheme - The Way Ahead
Report Energy Efficiency in India: PAT Scheme - The Way AheadReport Energy Efficiency in India: PAT Scheme - The Way Ahead
Report Energy Efficiency in India: PAT Scheme - The Way Ahead
 
National Conference on Potential of Plastic Industry in NORTHERN INDIA ‘PLAST...
National Conference on Potential of Plastic Industry in NORTHERN INDIA ‘PLAST...National Conference on Potential of Plastic Industry in NORTHERN INDIA ‘PLAST...
National Conference on Potential of Plastic Industry in NORTHERN INDIA ‘PLAST...
 
Indian Liquid Bulk Storage Report 2017: Enduring support to trade and industr...
Indian Liquid Bulk Storage Report 2017: Enduring support to trade and industr...Indian Liquid Bulk Storage Report 2017: Enduring support to trade and industr...
Indian Liquid Bulk Storage Report 2017: Enduring support to trade and industr...
 
Sustainable Infrastructure with Plastics: Knowledge Paper on Plastic Industry...
Sustainable Infrastructure with Plastics: Knowledge Paper on Plastic Industry...Sustainable Infrastructure with Plastics: Knowledge Paper on Plastic Industry...
Sustainable Infrastructure with Plastics: Knowledge Paper on Plastic Industry...
 
India Chem Gujarat, 2017- Chemical Industry with focus to Gujarat & Specialit...
India Chem Gujarat, 2017- Chemical Industry with focus to Gujarat & Specialit...India Chem Gujarat, 2017- Chemical Industry with focus to Gujarat & Specialit...
India Chem Gujarat, 2017- Chemical Industry with focus to Gujarat & Specialit...
 
Report: Chemicals and Petrochemicals Supply Chain Strategies in the New Age I...
Report: Chemicals and Petrochemicals Supply Chain Strategies in the New Age I...Report: Chemicals and Petrochemicals Supply Chain Strategies in the New Age I...
Report: Chemicals and Petrochemicals Supply Chain Strategies in the New Age I...
 
7th Asian Pacific Congress on Catalysis (APCAT), 2017: Catalysis for Sustaina...
7th Asian Pacific Congress on Catalysis (APCAT), 2017: Catalysis for Sustaina...7th Asian Pacific Congress on Catalysis (APCAT), 2017: Catalysis for Sustaina...
7th Asian Pacific Congress on Catalysis (APCAT), 2017: Catalysis for Sustaina...
 
Indian Plastic Industry: Challenges & Opportunities
Indian Plastic Industry: Challenges & OpportunitiesIndian Plastic Industry: Challenges & Opportunities
Indian Plastic Industry: Challenges & Opportunities
 
ICC Cheminar 2016- Sustainable Chemistry: India’s Future Growth Story
ICC Cheminar 2016- Sustainable Chemistry: India’s Future Growth StoryICC Cheminar 2016- Sustainable Chemistry: India’s Future Growth Story
ICC Cheminar 2016- Sustainable Chemistry: India’s Future Growth Story
 
Chemical Logistics in India- Challenges and Opportunities
Chemical Logistics in India- Challenges and OpportunitiesChemical Logistics in India- Challenges and Opportunities
Chemical Logistics in India- Challenges and Opportunities
 
REPORT: ROLE OF PLASTICULTURE IN NEXT GENERATION AGRICULTURE
REPORT: ROLE OF PLASTICULTURE IN NEXT GENERATION AGRICULTUREREPORT: ROLE OF PLASTICULTURE IN NEXT GENERATION AGRICULTURE
REPORT: ROLE OF PLASTICULTURE IN NEXT GENERATION AGRICULTURE
 
India Chem Knowledge Paper 2016-FICCI
India Chem Knowledge Paper 2016-FICCIIndia Chem Knowledge Paper 2016-FICCI
India Chem Knowledge Paper 2016-FICCI
 

Recently uploaded

Contact +971581248768 for 100% original and safe abortion pills available for...
Contact +971581248768 for 100% original and safe abortion pills available for...Contact +971581248768 for 100% original and safe abortion pills available for...
Contact +971581248768 for 100% original and safe abortion pills available for...
DUBAI (+971)581248768 BUY ABORTION PILLS IN ABU dhabi...Qatar
 
Abortion pills in Jeddah ! +27737758557, cytotec pill riyadh. Saudi Arabia" A...
Abortion pills in Jeddah ! +27737758557, cytotec pill riyadh. Saudi Arabia" A...Abortion pills in Jeddah ! +27737758557, cytotec pill riyadh. Saudi Arabia" A...
Abortion pills in Jeddah ! +27737758557, cytotec pill riyadh. Saudi Arabia" A...
bleessingsbender
 
Jual obat aborsi Hongkong ( 085657271886 ) Cytote pil telat bulan penggugur k...
Jual obat aborsi Hongkong ( 085657271886 ) Cytote pil telat bulan penggugur k...Jual obat aborsi Hongkong ( 085657271886 ) Cytote pil telat bulan penggugur k...
Jual obat aborsi Hongkong ( 085657271886 ) Cytote pil telat bulan penggugur k...
Klinik kandungan
 
Shots fired Budget Presentation.pdf12312
Shots fired Budget Presentation.pdf12312Shots fired Budget Presentation.pdf12312
Shots fired Budget Presentation.pdf12312
LR1709MUSIC
 
2024 May - Clearbit Integration with Hubspot - Greenville HUG.pptx
2024 May - Clearbit Integration with Hubspot  - Greenville HUG.pptx2024 May - Clearbit Integration with Hubspot  - Greenville HUG.pptx
2024 May - Clearbit Integration with Hubspot - Greenville HUG.pptx
Boundify
 

Recently uploaded (20)

Contact +971581248768 for 100% original and safe abortion pills available for...
Contact +971581248768 for 100% original and safe abortion pills available for...Contact +971581248768 for 100% original and safe abortion pills available for...
Contact +971581248768 for 100% original and safe abortion pills available for...
 
Abortion pills in Jeddah ! +27737758557, cytotec pill riyadh. Saudi Arabia" A...
Abortion pills in Jeddah ! +27737758557, cytotec pill riyadh. Saudi Arabia" A...Abortion pills in Jeddah ! +27737758557, cytotec pill riyadh. Saudi Arabia" A...
Abortion pills in Jeddah ! +27737758557, cytotec pill riyadh. Saudi Arabia" A...
 
Understanding Financial Accounting 3rd Canadian Edition by Christopher D. Bur...
Understanding Financial Accounting 3rd Canadian Edition by Christopher D. Bur...Understanding Financial Accounting 3rd Canadian Edition by Christopher D. Bur...
Understanding Financial Accounting 3rd Canadian Edition by Christopher D. Bur...
 
10 Influential Leaders Defining the Future of Digital Banking in 2024.pdf
10 Influential Leaders Defining the Future of Digital Banking in 2024.pdf10 Influential Leaders Defining the Future of Digital Banking in 2024.pdf
10 Influential Leaders Defining the Future of Digital Banking in 2024.pdf
 
JIND CALL GIRL ❤ 8272964427❤ CALL GIRLS IN JIND ESCORTS SERVICE PROVIDE
JIND CALL GIRL ❤ 8272964427❤ CALL GIRLS IN JIND ESCORTS SERVICE PROVIDEJIND CALL GIRL ❤ 8272964427❤ CALL GIRLS IN JIND ESCORTS SERVICE PROVIDE
JIND CALL GIRL ❤ 8272964427❤ CALL GIRLS IN JIND ESCORTS SERVICE PROVIDE
 
Jual obat aborsi Hongkong ( 085657271886 ) Cytote pil telat bulan penggugur k...
Jual obat aborsi Hongkong ( 085657271886 ) Cytote pil telat bulan penggugur k...Jual obat aborsi Hongkong ( 085657271886 ) Cytote pil telat bulan penggugur k...
Jual obat aborsi Hongkong ( 085657271886 ) Cytote pil telat bulan penggugur k...
 
Ital Liptz - all about Itai Liptz. news.
Ital Liptz - all about Itai Liptz. news.Ital Liptz - all about Itai Liptz. news.
Ital Liptz - all about Itai Liptz. news.
 
Top Quality adbb 5cl-a-d-b Best precursor raw material
Top Quality adbb 5cl-a-d-b Best precursor raw materialTop Quality adbb 5cl-a-d-b Best precursor raw material
Top Quality adbb 5cl-a-d-b Best precursor raw material
 
Progress Report - Oracle's OCI Analyst Summit 2024
Progress Report - Oracle's OCI Analyst Summit 2024Progress Report - Oracle's OCI Analyst Summit 2024
Progress Report - Oracle's OCI Analyst Summit 2024
 
The Vietnam Believer Newsletter_May 13th, 2024_ENVol. 007.pdf
The Vietnam Believer Newsletter_May 13th, 2024_ENVol. 007.pdfThe Vietnam Believer Newsletter_May 13th, 2024_ENVol. 007.pdf
The Vietnam Believer Newsletter_May 13th, 2024_ENVol. 007.pdf
 
Shots fired Budget Presentation.pdf12312
Shots fired Budget Presentation.pdf12312Shots fired Budget Presentation.pdf12312
Shots fired Budget Presentation.pdf12312
 
HomeRoots Pitch Deck | Investor Insights | April 2024
HomeRoots Pitch Deck | Investor Insights | April 2024HomeRoots Pitch Deck | Investor Insights | April 2024
HomeRoots Pitch Deck | Investor Insights | April 2024
 
Managerial Accounting 5th Edition by Stacey Whitecotton test bank.docx
Managerial Accounting 5th Edition by Stacey Whitecotton test bank.docxManagerial Accounting 5th Edition by Stacey Whitecotton test bank.docx
Managerial Accounting 5th Edition by Stacey Whitecotton test bank.docx
 
GURGAON CALL GIRL ❤ 8272964427❤ CALL GIRLS IN GURGAON ESCORTS SERVICE PROVIDE
GURGAON CALL GIRL ❤ 8272964427❤ CALL GIRLS IN GURGAON  ESCORTS SERVICE PROVIDEGURGAON CALL GIRL ❤ 8272964427❤ CALL GIRLS IN GURGAON  ESCORTS SERVICE PROVIDE
GURGAON CALL GIRL ❤ 8272964427❤ CALL GIRLS IN GURGAON ESCORTS SERVICE PROVIDE
 
Arti Languages Pre Seed Teaser Deck 2024.pdf
Arti Languages Pre Seed Teaser Deck 2024.pdfArti Languages Pre Seed Teaser Deck 2024.pdf
Arti Languages Pre Seed Teaser Deck 2024.pdf
 
Lundin Gold - Q1 2024 Conference Call Presentation (Revised)
Lundin Gold - Q1 2024 Conference Call Presentation (Revised)Lundin Gold - Q1 2024 Conference Call Presentation (Revised)
Lundin Gold - Q1 2024 Conference Call Presentation (Revised)
 
The Art of Decision-Making: Navigating Complexity and Uncertainty
The Art of Decision-Making: Navigating Complexity and UncertaintyThe Art of Decision-Making: Navigating Complexity and Uncertainty
The Art of Decision-Making: Navigating Complexity and Uncertainty
 
A DAY IN THE LIFE OF A SALESPERSON .pptx
A DAY IN THE LIFE OF A SALESPERSON .pptxA DAY IN THE LIFE OF A SALESPERSON .pptx
A DAY IN THE LIFE OF A SALESPERSON .pptx
 
2024 May - Clearbit Integration with Hubspot - Greenville HUG.pptx
2024 May - Clearbit Integration with Hubspot  - Greenville HUG.pptx2024 May - Clearbit Integration with Hubspot  - Greenville HUG.pptx
2024 May - Clearbit Integration with Hubspot - Greenville HUG.pptx
 
Buy gmail accounts.pdf buy Old Gmail Accounts
Buy gmail accounts.pdf buy Old Gmail AccountsBuy gmail accounts.pdf buy Old Gmail Accounts
Buy gmail accounts.pdf buy Old Gmail Accounts
 

Report: EMPOWERING FARMERS ON SCIENTIFIC USE OF CROP PROTECTION CHEMICALS-PESTICIDES FOR MAXIMIZATION OF YIELD

  • 2.
  • 4.
  • 5. Federation of Indian Chambers of Commerce and Industry Federation House Tansen Marg New Delhi 110001 +91 11 2373 8760 (11 Lines)T +91 11 2332 0714 / 2372 1504F ficci@ficci.comE www.ficci.com CIN: U99999DL1956NPL002635 Mr. Vinay Mathur Deputy Secretary General Message Supporting nearly 18% of the global human population and 16 % of Cattle Population with only 2.4% land and 4% of water being available, is indeed a challenging preposition, which is faced by the Indian farmers. Judicious usage of Pesticides/ agrochemicals coupled with best farm practices is very important for thesustainedgrowthofIndianagricultureandeconomy. Theyprovidepreandpost harvestprotectiontofarmoutput. There is need to facilitate national food and nutrition security. For that to happen, we must empower farmers with knowledge about role of crop protection chemicals, by bringing to their notice the good initiatives of the Government, industry, latest in scientific/technological developments as also best practices whicharesustainableandenvironmentfriendly. I am sure, the deliberations at this Seminar will bring out good results. I wish it all thesuccess. VinayMathur
  • 6.
  • 7. As Chairman, Crop Protection Chemicals Committee of FICCI, I am delighted to congratulate the Department of Agriculture Cooperation & Farmers Welfare and the Department of Chemicals and Petrochemicals, Government of India for the initiative to collaborate with FICCI to organise the Seminar on Empowering Farmers on scientific use of cropprotectionchemicals. In June 2017, the world's population stands at 7.5 billion and is estimated to rise to 9 billion by2038.Thiswillrequireglobalfoodproductiontobeincreasedby70%overthese21years in order to meet the demand. A major challenge in this process is that 25% to 40% of world crop output is lost due to the attack of pests, weeds and diseases. Without the beneficial effect of crop protection chemicals, around 20% of the entire world's agricultural produce would be lost to post-harvest pest attacks. To minimize these losses and to enhance yields, itisessentialtousecropprotectionchemicals. Judicious use of crop protection chemicals helps to protect crops and increases crop productivity by 20-50%. It is the responsibility of agriculture companies and other stakeholders to adequately educate farmers and empower them with knowledge about the correct usage and application of crop protection chemicals for best results. Further, they must be educated on all new technology solutions that are available to them along withguidelinesonsafehandling,safeusageandsafestorageofagrochemicals. I am confident that the deliberations in the conference will facilitate the overall growth of thisimportantsegmentofournation'seconomy. Dr. Ram K Mudholkar Chairman, Crop Protection Chemicals Federation of Indian Chambers of Commerce and Industry Federation House Tansen Marg New Delhi 110001 +91 11 23738760 (11 Lines)T +91 11 23320714 - 23721504F ficci@ficci.comE www.ficci.com CIN: U99999DL 1956NPL002635 Dr. Ram K Mudholkar Chairman FICCI Crop Protection Sub Committee President- DuPont South Asia & Business Director- Crop Protection, South Asia Message
  • 8.
  • 9. 1. Foreword 2 2. Executive Summary 3 3. Introduction 5 4. Need for Agrochemicals in Indian agriculture 8 5. Challenges for Indian Agrochemicals industry 11 6. Addressing Challenges through scientific usage of agrochemicals 13 7. Way forward 21 8. References 25 9. About Tata Strategic 26 10. About FICCI 28 Table of Contents Knowledge and Strategy Partner 1 List of Figures Figure 1: Structure of Indian Agriculture (FY15) 5 Figure 2: Food grains and Horticulture trends in India (Mn of tonnes) 6 Figure 3: Yields of major crops, 2015 (tonnes/hectare) 8 Figure 4: Per capita consumption of pesticides (Kg/ha), 2015 9 Figure 5: Domestic Market split by type of pesticides, FY15 10 Figure 6: Challenges for Indian Agrochemical industry 11 Figure 7: Integrated Pest management 15
  • 10. P. S. Singh Head-Chemicals & Petrochemicals Division FICCI Manish Panchal Sr. Practice Head - Chemical & SCM Tata Strategic Management Group manish.panchal@tsmg.com Charu Kapoor Principal - Chemicals Tata Strategic Management Group charu.kapoor@tsmg.com This report provides an overview of Indian agriculture, the Indian agrochemical industry, challenges with respect to usage of agrochemicals, and also discusses measuresthatneedtobetakentoensurethatpesticidesareusedinascientificand judiciousmannersoastobeeffective. The rising population, increasing food demand, shrinking agriculture land area and loss of crops due to the attack of pests and diseases will require us to increase productivity of crops in coming years. To achieve higher yields, crop protection chemicals are expected to play a significant role. Simultaneously, it will also be critical to use them judiciously in order to maximize benefits and minimize the impactonnon-targetedspecies. In order to achieve these objectives, farmers need to be made aware of the right pesticides to be used for specific crops, the dosage levels and the mechanism of applying these pesticides on crops. Farmers also need to be educated about implications of using spurious and cheaper pesticides. There's also a need to implementmodernpracticesinAgriculturetolimituseoftoxicagrochemicals. The Industry and the government both have a critical role to play in ensuring that pesticides used by farmers are not only genuine but are also in required dosage levels leaving behind minimum possible residues, and thus ensuring that the food chainasawholedoesn'tgetaffected. 1. Foreword Knowledge and Strategy Partner 2
  • 11. Agriculture is the backbone of the Indian economy which along with its allied activities contributes to about 17% of India's GDP. It not only helps meet the needs of a population of 1.34 Bn, but also plays a significant role in India's exports. Supporting nearly 18% of the world population along with approx. 16 % of Cattle Population and with only 2.4% land and 4% of water being available, is indeed a challenging preposition, which is faced by the Indian farmers. Judicious usage of Pesticides/crop protection chemicals coupled with best farm practices is very important for the sustained growth of Indian agriculture and economy. They provide pre and post-harvest protection to farm output. The aim of this Paper is to empower farmers with knowledge about positive role of crop protection chemicals, by bringing to their notice the good initiatives of the Government, industry, latest in scientific/technological developments as also best practices which are sustainable and environment friendly. Increasing urbanization and growing income levels are expected to increase demand for agriculture considerably which means the crop productivity in India which is lower as compared to most other economies, needs to be increased. This will necessitate use of crop protection chemicals to keep down the menace of pests in Indian agricultureandincreasecropyields. India currently has one of the lowest per capita consumption of crop protection chemicals in the world. While insecticides contribute to a major share in Indian agrochemicals consumption, herbicides are emerging as the fastest growing segment. While there's definitely a need to increase usage of crop protection chemicals, care needs to be taken to ensure that these chemicals are used in a scientific and judicious manner to ensure their effectiveness, and avoid any ill- effects not only to the crops, soil and water, but also the consumers in the form of humanbeingsoranimals. 2 Executive Summary Knowledge and Strategy Partner 3
  • 12. Scientific use of pesticides implies using the right product, with correct dosage and with correct application methodology. When used judiciously, the products deliver maximum impact on the target species. Indian agrochemical industry is also plagued with the menace of spurious pesticides which contribute to about 30% of the total value of pesticides consumed in the country. It is, therefore, essential that farmers be educated about differentiation of spurious pesticides from genuine ones,andalsoabouttheimplicationsofusingspuriousandcheaperpesticides. There's also a need to implement modern practices in Agriculture like Integrated pest management which recommends use of agrochemicals only after other control mechanisms fail to deter pest attacks. The process of Mulching also offers sustained protection against the menace of weeds. Use of biocides, which are actually pathogenic microorganisms, can provide an ecologically sound and effective solution to problem of pests. Use of Bio-pesticides, seed treatment and development of genetically modified crops are some of the other methods for reducingpesticideusageorimprovingcropyields. The Industry and the Government both have a critical role to play in ensuring scientific use of pesticides in the country. Agrochemical manufacturers need to focus on research and development to produce safer formulations for agriculture. Manufacturersalsoneedtoconductauditstoensurethattheirexistingproductsdo nothaveanyimpactontheenvironment. Farmers, on their part, need to keep themselves informed and updated about the agrochemicals available in the market for their crops, and use only those pesticides that are recommended by genuine agrochemicals companies, experts and governmentagencies. Farmers initiating use of modern techniques like integrated pest management and mulching should be suitably incentivized to encourage use of such techniques. The government needs to work closely with farmers and farmers associations to educate them on safe and judicious use of existing pesticides as well as advancements happening in products on a regular basis. It is also necessary to keep the farmers informed about the implications associated with overuse of pesticides or use of spurious pesticides. Sellers of spurious pesticides should be severely punished to set a precedent and deter others from indulging in sale of fake pesticides. The government should also empower farmers by providing them direct access to theend-consumersbyeliminatingtheintermediaries,andthroughdigitization. With the government's intent to double the farmers' income in the next five years, it becomes imperative for the government to provide special support to agriculture andscientificusageofagrochemicalstoenableittoachieveitstruepotential. Knowledge and Strategy Partner 4
  • 13. Agriculture holds a prime importance in the socio-economic fabric of India. Agriculture and allied sectors have remained the backbone of the Indian economy and account for ~17% of the country's GDP. India, with a second largest agriculturallandintheworld(157Mnhectares),isalsoranked2ndgloballyinterms of agricultural output (USD 382 Bn) behind China (USD 1,005 Bn). Agriculture in India employs more than 50% of India's working population. A split of major Agricultural produce in India (FY15) is provided in the graph below. Sugarcane and Fruits&vegetablecontributedto57%ofthetotalvolumeof1,080Milliontonnes 3 Introduction Knowledge and Strategy Partner 5 Source: IASRI, TATA Strategic Research Figure 1: Structure of Indian Agriculture Sugarcane, 33% Fruits & Vegetables, 24% Foodgrains, 23% Milk, 13% Oilseeds, 2% Plantation crops, 2% Fish, 1% Cotton, 1% Spices, 1% Total: 1,080 Mn tonnes Split of Agricultural produce (Millions of tonnes)
  • 14. Knowledge and Strategy Partner 6 The trend has slowly shifted from production of food grains to horticulture, with production of horticulture consistently exceeding the production of food grains from FY13 to FY16 as more and more land came under irrigation (Ref: Figure 2 ). Of the total, fruits and vegetables together contribute to 91% of the total horticulture productioninIndia India is also among the leading exporters of agricultural products globally. The total agricultural exports from India have grown at 28% from USD 11.3 Bn in FY10 to USD 38.7 Bn in FY15. The major agricultural products exported from India include Rice, wheat, cotton, pulses, cereals, fruits and vegetables. India is also emerging as a globalhubforexportsoforganicproducts. Also, with our economy expected to become the 3rd largest economy in the world by 2030, accompanied by a rise in urbanization levels, there will be changes seen in the dietary patterns.With growingincome levels,a large share of population below poverty line is expected to move out of it and spend more on food. This is expected tocreateahugedemandforIndianagriculturedomestically. Apart from increase in demand, the composition of the Indian food intake per thali is changing. Hence now we see less dependence on Cereals and more focus on Fruits & Vegetables, Milk and other forms of protein. This trend is expected to continue in the coming decades with growth of income levels and change in dietary Figure 2: Food grains and Horticulture trends in India 245 259 256 265 252 252 241 257 269 281 284 284 FY11 FY12 FY13 FY14 FY15 FY16* Foodgrain Horticulture Food grain & horticulture produce (Millions of tonnes) Source: IACR, TATA Strategic Research
  • 15. Knowledge and Strategy Partner 7 patterns. This will create a diverse set of demand for Indian Agriculture. The estimated requirement of food grains in India in 2030 to meet the needs of an ever increasing population is expected to reach 355 Million MT from the current 253 MillionMTwhichnecessitatesasignificantimprovementinproductivity. In order to meet an increasing demand for Indian agriculture, there are certain challengesfacingIndianagriculturewhichneedtobetackledurgently l Reductioninarableland(from0.34hectaresin1951to0.13hectaresin2011) l Lowercropyields(Ref:Figure3) l Overdependenceofmonsoonsandincreasingunpredictability l Riseinpestattacksowingtolowerconsumptionofpesticides(Ref:Figure4) With a continual reduction in arable land, the production of food grains may not be able to catch up with the increase in demand. One of the other reasons for lower productivity in India is the loss of crops caused by pest attacks. The total number of pests attacking major crops has increased significantly from 1940s. For instance, the number of pest attacks in rice and wheat has increased in large proportions. Every year in India pests and diseases eat away on an average 15-25% of food produced by the farmers. The increased damage to crops from pests and subsequent losses poses a serious threat to food security and further underscores the importance of agrochemicals. The most recent example is the large scale whiteflyinfestationofBtcottoncropinNorthIndialastyear.Duetothis,cottonarea in Punjab & Haryana has declined by 27% to 7.56 lakh hectares in this year (FY 17 crop year) as farmers shifted to other crops after incurring huge losses owing to whiteflypestattack. Difficulties in adopting modern farming technologies and lack of knowhow about modernfarmingprocessesandagri-inputsaresomeoftheotherproblemsfacedby Indianagriculture.
  • 16. Knowledge and Strategy Partner 8 While India stands second in terms of global output of agricultural producer behind only China, per hectare yields in India have been on a lower side as compared to their global counterparts. (Ref: Figure 3). However, to meet the increasing and varying demands of food from the country, crop yields need to be improved from the current situation and therefore measures to boost crop productivityneedtobeadopted. 4 Need for Agrochemicals in Indian Agriculture Figure 3: Yields of major crops Yields of major crops (tonnes/ hectare) 5.3 2.4 10.6 5 2.6 12.4 6.3 2.9 3.2 4 5.4 5.7 2.7 2.8 5.8 5.4 5.2 4.7 4 3.7 2.4 3.2 1.9 1.7 1.8 2.5 3.1 0.6 Wheat Rice Maize Soyabean USA South Korea Japan China EU (28 countries) Brazil India Source: OECD
  • 17. Knowledge and Strategy Partner 9 Agrochemicals play a major role in enhancing productivity and crop protection post-harvest. They are diluted in recommended doses and applied on seeds, soil, irrigation water and crops to prevent damage from pests, weeds and diseases. As per industry estimates, use of agrochemicals helps mitigate 20-40% of crop loss from pest attacks, and increases crop productivity by 20-50%. Reducing crop losses and judicious use of crop protection products can significantly boost productivity. Thus, crop protection chemicals are very essential to ensure food and nutritional security. CurrentconsumptionofpesticidesinIndia The per capita consumption of crop protection products in India is amongst the lowest in the world. Currently the per capita consumption of pesticides in India stands at0.6kg/ ha as comparedto 5kg/ha inUKand 7kg/ ha inUSA(Ref:Figure4). On the other hand the per capita consumption in other Asian countries like Japan, China and Taiwan is almost 50 times as compared to the Indian consumption. Lack of funds and lack of awareness amongst the farmers are some of the reasons for lowerconsumptionofpesticidesinIndia,thuscreatingtremendousopportunityfor thegrowthofcropprotectionindustryinIndia. Low consumption can be attributed to fragmented land holdings, lower level of irrigation, dependence on monsoons, low awareness among farmers about the benefitsofusageofpesticidesetc. Figure 4: Per capita consumption of pesticides Per capita consumption of pesticides (Kg/ Ha), 2015 17 12.5 3.7 3.7 2.8 0.6 China Japan Germany France UK India Source: TATA Strategic Estimates
  • 18. Knowledge and Strategy Partner 10 DistributionofAgrochemicalsbyProductcategory Insecticides dominate the Indian crop protection market and form almost 55% of the domestic crop protection chemicals market (~ USD 2.3 Bn). The major applications of pesticides in India are found in rice and cotton. Herbicides are, however,emergingasthefastestgrowingsegmentamongsttheagrochemicals. Figure 5: Market split by type of pesticides Domestic market split by type of pesticides (Kg/ Ha), FY15 Insec cides, 55% Herbicides, 22% Fungicides, 15% Biopesticides, 5% Others, 3% Total: USD 2.3 Bn Source: TATA Strategic Estimates
  • 19. Knowledge and Strategy Partner 11 The Indian crop protection industry faces numerous challenges. Some of the criticalchallengesarehighlightedbelow: 5 Challenges for Indian Agrochemicals industry Problemofpesticideresidues India's compliant levels are in line with compliance standards globally with only 2% of the 113,744 samples tested from FY09 to FY15 observed to have residues of crop protectionabovetheMaximumresidueslevel. Figure 6 : Challenges for Indian Agrochemical industry Source: TATA Strategic Research
  • 20. Knowledge and Strategy Partner 12 However, one needs to be wary of the fact that there would be certain pockets within the country where injudicious use of crop protection chemicals may be practiced, largely owing to unawareness in crop protection chemical dosage levels amongstfarmers.InIndiatheresidueprobleminfood products ismainlyduetouse of persistent pesticide as well as unscientific use of pesticides i.e. injudicious use of chemical pesticides, non-observance of prescribed waiting period, use of sub- standard pesticides, improper advice and supply of pesticides to the farmers by pesticide dealers, effluents from pesticide manufacturing units, improper disposal of left-over pesticides, treatment of fruits and vegetables with persistent and non- recommendedpesticides.
  • 21. Knowledge and Strategy Partner 13 Despite their significant benefits, if agrochemicals are not used as directed or not handled with due care, loss of yield and /or environmental and health challenges emerge. Therefore, it is essential for the farmers to be well educated aboutthevariousprosandconsoftheproductsthattheyuse. To successfully reap the benefits of crop protection products without compromising the environment and human health, it is essential that farmers and usersofcropprotectionproductsfocusonthefollowingelements: l Scientificuseofagrochemicals l UseofBiopesticides l Seedtreatment l Developmentofgeneticallymodifiedcrops ScientificuseofAgrochemicals Pesticides are substances that act as medicine for agriculture; hence they need to be used after proper selection and advice. If not applied appropriately, it may provide partial results, and could also end up affecting harmful water and soil. Overuse of pesticides could also result in traces of pesticides being consumed by human beings and animals, thus leading to several health hazards. An unscientific useofpesticidescouldthusendupaffectingtheentireecosystem. 6 Addressing Challenges through scientific usage of agrochemicals
  • 22. Knowledge and Strategy Partner 14 Development of resistance in insect-pests against pesticides, pest resurgence, secondary pest out-break and increase in cost of production due to high cost of pesticidesareotherdisadvantagesassociatedwithinjudicioususeofpesticides. Therefore, it is essential that crop protection products be used in a scientific mannerintermsofrightproduct,correctdosageandapplicationmethodology. PesticideSelection l Identificationoftargetpests l Selection of a pesticide that would control the pest with minimum effect on otherorganisms l Pesticide should be approved and registered under Central insecticide board andregistrationcommittee(CIBRC) l Only the required quantity of pesticide should be bought and storage should beavoided l Pesticide should be bought from authentic vendors to avoid purchase of counterfeitproducts DosageandApplicationMethodology l Exactdosageasprescribedshouldbeused l Formulation/dilutionratiosshouldnotbealtered l Pesticideshouldbeappliedexactlyasdescribed l Noexperimentationshouldbedoneonfarmbyend-usersoutofcuriosity Minimizingcontactwithnon-targetspecies l Correctsprayingsystemsshouldonlybeused l Unused pesticide water should not be drained or mixed with fresh water. It shouldbekeptseparatelyandusedassoonaspossible l Proper personal protective equipment (PPE) such as gloves, masks etc. shouldbeusedwhilehandlingpesticides l Anyspillageofpesticidesshouldbecleanedproperlyandimmediately Modern technologies are available to optimize usage of pesticides which include injection syringes, GPS and weed-eye technology. Compared to conventional sprayers, the injection syringes help farmers in selecting different mixtures of
  • 23. Knowledge and Strategy Partner 15 pesticides for different fields. The injection syringes also help farmers in changing concentrationofasinglepesticide.Thishelpsinreductionofpesticideusage. The GPS technology can reduce the pesticide consumption by up to 10% by preventing double treatment, mapping of pest populations and by helping in calculating the amount of pesticide required and time of application. The GPS technology also helps in selective spraying of pesticides. Similarly, the weed-eye technology is a recognition technology which uses infrared light to distinguish betweenthedifferentweedspeciesandaccordinglytargetthedesiredspecies. Along with the government the manufacturers must continuously advise the farming community to make safe and judicious use of pesticides. It should be emphasized that farmers adhere to the set of guidelines recommended by scientists and the experts and should only buy pesticides from well established companiesagainstreceiptsofpurchases. Several other methodologies, which are still at their nascent stage in India, need to beimplementedonawarfootinginordertoproducecropsinasustainablemanner. Selectmethodologieswhichcanbeadoptedarehighlightedbelow: A. Integrated Pest Management: Integrated Pest Management (IPM) is a sustainable approach to pest management using a combination of techniques like Biological control, habitat manipulation, modification of cultural practices, and use of resistant varieties. In this process, Pesticides are used only after ensuring their necessity as per established guidelines, and treatments are made with the goal of removing only the target organism. Pest control materials are selected and applied in a manner that minimizes risks to human health, beneficial and non-target organisms,andtheenvironment Source: TATA Strategic Research Basic Components of Integrated Pest Management 1. Acceptable pest levels 2. Preventive Practices 6. Chemical Controls 5. Biological Controls 4. Mechanicals Controls 3. Monitoring IPM Figure 7: Integrated Pest management
  • 24. Knowledge and Strategy Partner 16 The most effective, long-term way to manage pests is by using a combination of methods that work better together than separately. Approaches for managing pestscanbegroupedinthefollowingcategories. l Biologicalcontrol Biological control is the beneficial action of parasites, pathogens, and predators in managing pests and their damage. Bio-control provided by these living organisms, collectively called natural enemies is important for reducing the numbers of pest insectsandmites l Culturalcontrols Cultural controls are preventive practices that reduce pest establishment, reproduction,dispersal,andsurvival Therearefourmainstrategiesforculturalcontrolofpestinsects: 1. Reduceand/ordisruptpesthabitatinandaroundcrop 2. Adjustcropplantingtodisruptpesthabitatandnutritionrequirements 3. Divertpestpopulationawayfromcrop 4. Reduceyieldlossfrominsectinjury l Mechanicalandphysicalcontrols Mechanical and physical controls kill a pest directly, block pests out, or make the environment unsuitable for it. Traps for rodents are examples of mechanical control. Physical controls include mulches for weed management, steam sterilization of the soil for disease management, or barriers such as screens to keep birdsorinsectsout. l Chemicalcontrol Chemical control involves use of Crop protection chemicals (pesticides) to control a range of insect and vertebrate pests, diseases and weeds. In IPM, pesticides are used only when needed and in combination with other approaches for more effective, long-term control. Pesticides are selected and applied in a way that minimizes their possible harm to people, non-target organisms, and the environment.
  • 25. Application of an Integrated Pest Management program offer following long-term benefits: v Areducedamountofbroad-spectrumpesticideuseintheenvironment v Areducedchanceofpestsdevelopingresistancetowardsaspecificpesticide v Areducedhealthrisktohumans v Areducedhealthrisktopestsandorganismsthatarenotthetarget v Lessharmfultotheenvironment B. Mulching, groundcover, and manual control: Mulching is the process of spreading organic or mineral material to manually control the growth of weeds. Groundcovers are mostly plants that are grown close to the ground below the main crop in order to control weeds. Weeds and insects can also be prevented by manual control, though it is a highly labor-intensive process. Where a mulch layer is sufficiently deep, few weeds will grow. In addition to controlling weeds, mulches also aid the optimum development of the plants that grow in the mulched areas. Otheradvantagesincludethefollowing: l By retarding the amount of soil-water evaporation, mulches conserve moisture, whichisparticularlyimportantduringdroughtyperiodsofthegrowingseason. l Mulches help maintain a uniform soil temperature. They act as insulation to keep the soil warmer during cool spells and cooler during the warm months of the year. By maintaining uniform soil temperatures, they retard freeze-thaw cycles during winter and reduce heaving of perennial plants. Strawberries, for example, should always be mulched in the winter to help them survive the extreme cold temperatures. In the spring, the straw used to cover the plant can be pulled back betweentherowstoserveasanadditionalmulchtofacilitateharvesting. l As mulch materials gradually become mixed with the soil, they increase the water-holdingcapacityoflightsandysoilsandincreasetheaerationofheavyclay soils. l Organic mulches serve as "food" for many microorganisms in the soil. During decomposition of the organic material, soil microorganisms secrete a sticky material that promotes the granulation of the soil. The mulch also maintains Knowledge and Strategy Partner 17
  • 26. Knowledge and Strategy Partner 18 morestabletemperatures,sotheactivityofthemicroorganismscanprevailatan evenrate. UseofBio-pesticides l Bio-pesticides, also called as biological pesticides provide an ecofriendly alternative to the traditional pesticides. These pesticides are based on pathogenic microorganisms specific to a target pest, thereby providing an ecologically sound and effective solution to pest problems. The commonly used bio-pesticides are living organisms, which are pathogenic for the pest of interest like biofungicides (Trichoderma), bioherbicides (Phytopthora), bioinsecticides (Bacillus thuringiensis), Bio nematicide (Paecilomyces Lilacinus), Entomophilic nematodesandBiorationals. l The Bio-pesticides market in India, valued at ~USD 24 Mn in 2015, is expected to grow by 20% over the next five years. The key growth drivers for the increase in demandofbio-pesticidesare: l Increasingdemandforresiduefreecropprotectionproducts l Growthinorganicfoodmarket l Easyregistrationscomparedtoconventionalpesticides l Increasingconcernaboutsafetyandtoxicityoftraditionalpesticides l Thekeybenefitsofthebio-pesticidesare: l Costeffectiveness:Costlierbutreducednumberofapplications l Lowresidualeffectandmostlybiodegradable l Lowpestresurgence l Targetspecificandlessharmfulonbeneficialpests Seedtreatment Seed treatment involves application of biological and chemical agents that control or contain primary soil and seed borne infestation of insects and diseases which pose devastating consequences to crop production, and helps in improving crop
  • 27. safety leading to healthy plants resulting better yields. Seed treatment chemicals can help optimize yields by allowing the seeds to be more accurately placed, reducing the seed dormancy potential and helping seeds germinate more easily in hostileconditions. Seedtreatmentcomplexitycanrangefromabasicdressingtocoatingandpelleting. 1. Seed dressing: This is the most common method of seed treatment. The seed is dressed with either a dry formulation or wet treated with a slurry or liquid formulation.Dressingscanbeappliedatbothfarmandindustries. 2. Seed coating: A special binder is used with a formulation to enhance adherence totheseed.Coatingrequiresadvancedtreatmenttechnology,bytheindustry. 3. Seed pelleting: The most sophisticated Seed Treatment Technology, resulting in changingphysicalshapeofaseedtoenhancepelletibilityandhandling.Pelleting requires specialized application machinery and techniques and is the most expensiveapplication. Seed treatments are an effective way to apply anti-pest products for a number of reasons.Afewofthebenefitsofseedtreatmentsinclude: l Applyingtheproductdirectlyonthetarget,notthesoil,air,ormatureplant l Usingaminimumamountoftoxicant l Minimizingtheexposureofwildlifeandbeneficialorganisms l Reducingtheenvironmentalimpact l Significantlyreduceonandofffarmtransportationandhandlingofchemicals Developmentofgeneticallymodifiedcrops Crop biotechnology broadly includes areas of development of transgenic crops, structural and functional genomics and market-assisted breeding. Sequences from varied sources like bacteria, viruses and eukaryotic systems can be transferred to plantstodeveloptransgeniccropvarieties. A Genetically modified (GM) or transgenic crop is a plant that has a novel combination of genetic material obtained through the use of modern Knowledge and Strategy Partner 19
  • 28. Knowledge and Strategy Partner 20 biotechnology. For example, a GM crop can contain a gene(s) that has been artificially inserted instead of the plant acquiring it through pollination. The resulting plant is said to be "genetically modified" although in reality all crops have been "genetically modified" from their original wild state by domestication, selection,andcontrolledbreedingoverlongperiodsoftime. Presence of the desired gene that controls the trait can be tested for at any stage of growth. The precision and versatility of today's biotechnology enable improvements in food quality and production to take place more rapidly than when usingtraditionalbreeding ModernBio-Technologyoffersthefollowingbenefits- v In some cases, an effective transgenic crop-protection technology can control pestsbetterandmorecheaplythanexistingtechnologies v It can endow crops with tolerance to abiotic stress such as drought, salinity, high andlowtemperaturethusenablingproductioneveninunfavourableconditions v It may help in enhancing the yield and quality with higher photosynthesis, control of maturity and nutritional value thus resulting in increased food securityandreducedmalnutrition v It helps adding value and diversifying the use of crops other than food and feed suchasmedicalandindustrialpurposes.
  • 29. Knowledge and Strategy Partner 21 Thegovernment,farmerandtheindustryneedtoworkintandemtoensurethat pesticides are used scientifically in such a way that Indian agriculture as a wholebenefitswiththeresultantfallincropattacksandincreaseincropyields. RoleofIndustry It is important for the agrochemical companies to innovate products which can improve the effectiveness of pesticide usage as well as reduce the negative impacts on environment. Currently the Indian companies invest 1-2% of their turnover in R&D as compared to 5-10 % spend by the multinational companies. It is therefore essential for the Indian companies to invest in R&D activities. Some of the focus areascanbe: l Developingwaterbasedformulations l Developingmoregreeenagrochemicals l DevelopingTargetspecificchemicalsinsteadofbroadspecificchemicals l Greenerroutesofchemicalsynthesis l Reducethenumberofstepsinvolvedinproductsynthesis l Development of lower dosage molecules leading to lesser volume implementationandreducedquantityofactiveingredientsgoinginatmosphere 7 Way forward
  • 30. Knowledge and Strategy Partner 22 Through Research & Development, the industry should focus on building products that are less toxic and safer and avoid pesticides are extremely toxic. In addition, for a sustainable growth it is imperative for agrochemical manufacturers to adopt green chemistry processes, and develop new products which are nearly 100% green. The companies should also perform a process and environmental impact audit of their existing products. This would help the companies to perform an environmental audit of their current products and processes, evaluate the potential impacts of their products, and take actions to develop greener products andprocesses. The industry should educate farmers regarding the labels published on the packageshighlightingthetoxicityoftheproduct(BrightRed:Extremelytoxic,Bright Yellow: Highly toxic, Bright Blue: Moderately toxic, Bright green: Less toxic or safe). The industry, along with the government, also needs to play an active role in educating farmers about the right pesticides, the dosage levels and MRL requirements.Manufacturersofagrochemicalsalsoneedtoconductstrictauditsto ensurethattheirdistributorsdonotofferspuriousorcounterfeitproducts. RoleofGovernment The Government, by far, has the most important role to play in ensuring that farmers use good agricultural practices, procure genuine pesticides and ensure scientific use of these pesticides. Following steps need to be taken by the GovernmentofIndiatopromotejudicioususeofpesticides: l Educate farmers on usage of crop protection and other inputs: Crop protection usage is essential for food security. However to improve the compliance level on residues, government needs to work with Industry to create awareness on Good agricultural practices (GAP). GAP would ensure right dosage and timing of application, even further reducing the residue levels on food produced in India. Also at the same time, Government needs to take actions against vendor supplying spurious crop protection chemicals. Even though the regulations are in place against these vendors, stronger enforcementcandoalongwayinimprovingusageofsuchchemicals. l Promote healthy mix of organic and non-organic production: Considering concerns on availability of organic inputs for ensuring food security of India, government needs to balance share of organic and non-organic food.
  • 31. Knowledge and Strategy Partner 23 Moreover, the process for organic registration needs to be clearly defined to ensureveracityoforganicproductsandremoveunethicalbranding. l Tackle menace of spurious pesticides: Government should look to curb the menace of spurious pesticides in India by educating farmers about the harmful effects of using spurious pesticides, and also by taking strict actions against thosesellingcounterfeitorspuriousproducts l Promote Digitization: The Government should continue to encourage digitization in Indian Agriculture, Through various portals like M-Kisan, the government should focus on dissemination of information related to weather patterns, crop cycles, crop protection chemicals, their appropriate usages, etc sothatthefarmeriswell-informedaboutgoodagriculturalpractices l Empower farmers: Indian government needs to implement measures to empower the farmers, and help them modernize and procure good quality agrochemicals that are safer and yield good results. To empower and motivate farmers,governmentneedstotakefollowingactions: Ensure swift and complete implementation of its plans to doublem farmers'incomeby2022 Make funding available and provide subsidies to farmers for usingm modern practices like integrated pest management or mulching which reduceoreliminateuseofharmfulpesticide Allow farmers a direct access to end-consumers, and remove them intermediaries in between. This will help farmers sell their produce directly in the market, and would help them fetch appropriate prices for theirproductswithoutanycommissionstobedisbursed. With Government's current campaign on 'Make in India' which has a special focus on the chemical industry and aims to turn the country into a global manufacturing hub, good growth in the agrochemical sector can be achieved if better infrastructureandfavorablepoliciesareprovidedfor. Roleoffarmers Farmers need to keep themselves informed and updated about the agrochemicals thatareavailableinthemarketfortheircrops.Theyshouldalsodevelopacapability
  • 32. Knowledge and Strategy Partner 24 to discern a real pesticide from a fake or spurious one. Farmers need to understand the implications of using cheap and spurious pesticides, and use only those pesticides that are recommended by genuine agrochemicals companies, experts andgovernmentagencies. One of the most important reasons for higher residue levels is over usage of pesticides. Farmers should avoid the temptation of using more pesticides or a higher dosage of pesticides in case of crop failure, as this could result in disastrous consequences. In the event of a crop going out of hand, farmers should seek support from various agricultural institutes and forums made available by the Government of India and agro chemical companies to voice their concerns and get appropriate solutions for their problems pertaining to crop protection. Farmers these days can also use their cell phones and send a message or use various Apps initiated by the Government or various farming related start-ups to get immediate solutions for their queries regarding crop protection. Such avenues should be leveraged. Concerted efforts from all the stakeholders are required to ensure scientific usage of crop protection chemicals and will help our country remain self-sufficient and possibly become a large exporter in agricultural with high quality crop produce and setanexamplefortherestoftheworld.
  • 33. Knowledge and Strategy Partner 25 1. ReportbyNationalBureauofPlantGeneticResourcesPusaCampus,NewDelhi 2. Agropageswebsite 3. CentralInsecticidesBoardandRegistrationcommittee 4. CentreforAgricultureandBioscienceInternational 5. OrganizationforEconomicco-operation&Development(OECD) 6. IndianCouncilofAgriculturalResearch 7. IndianAgriculturalStatisticsResearchInstitute 8. CompanywebsitesandAnnualreports 9. IPMinpractice:PrinciplesandMethodsofIntegratedPestManagement 10.CentreforIndianKnowledgesystemsarticleonSeedtreatment 8 References
  • 34. Knowledge and Strategy Partner 26 Founded in 1991 as a division of Tata Industries Ltd, Tata Strategic Management Group is the largest Indian own management consulting firm. Tata Strategic has undertaken 1000+ engagements, with over 300 clients, across countries andsectors. It has a growing client base outside India with increasing presence outside the Tata Group. A majority of revenues now come from outside the group and more than 20% revenues from clients outside India. 9. About Tata Strategic Drive Implementation & Change l Revenue l Market Share l Profit l Lead Time l Cost l Throughput l Key Milestones l Organization Structure l Work Force Optimization l Talent Management l Culture & HR Transformation l Go to Market l Market Share Gain l Rural Expansions l Alternate Channels l Supply Chain l Delivery l Cost Reduction Organization OperationsSales & Marketingl Competitive Strategy: Entry/Growth l India Entry l M & A Support l Alliances Develop Solutions for Strategic PrioritiesFormulate Strategy TataStrategicoffersacomprehensiverangeofsolutionscoveringDirectionSetting, DrivingStrategicInitiativesandImplementationSupport Our Offerings
  • 35. Knowledge and Strategy Partner 27 ManishPanchal Sr. Practice Head – Chemicals, Energy & Logistics E-mail: manish.panchal@tsmg.com Phone: +91 22 6637 6713 Charu Kapoor Principal – Chemicals E-mail: charu.kapoor@tsmg.com Phone: +91 22 6637 6756 Report co-authored by Amogh Joshi, Associate Consultant (amogh.joshi@tsmg.com) Tata Strategic Contacts
  • 36. Knowledge and Strategy Partner 28 Established in 1927, FICCI is the largest and oldest apex business organisation in India. Its history is closely interwoven with India's struggle for independence, its industrialization, anditsemergenceasoneofthemostrapidlygrowingglobaleconomies. A non-government, not-for-profit organisation, FICCI is the voice of India's business and industry. From influencing policy to encouraging debate, engaging with policy makers and civilsociety,FICCIarticulatestheviewsandconcernsofindustry.Itservesitsmembersfrom the Indian private and public corporate sectors and multinational companies, drawing its strength from diverse regional chambers of commerce and industry across states, reaching outtoover2,50,000companies. FICCI provides a platform for networking and consensus building within and across sectors and is the first port of call for Indian industry, policy makers and the international business community. FICCI Contacts Mr. P. S. Singh Head-Chemicals & Petrochemicals Division FICCI Federation House, 1 Tansen Marg, New Delhi-110001 Tel: +91-11-23316540 (Dir) Email: prabhsharan.singh@ficci.com Ms. Rinky Sharma Assistant Director Chemicals & Petrochemicals FICCI Federation House, 1 Tansen Marg, New Delhi -110001 Tel: +91-11-23487473 (Ext: 473) Email: rinky.sharma@ficci.com 10. About FICCI (Federation of Indian Chamber of Commerce and Industry)
  • 37. Notes
  • 38. Notes