1. Janani AgriServe
The End-2-End Agri Value Chain

2. Vision
To provide end to end services to farmers
at the farm gate

3. Strategies
• Harness the strengths of consortia partners to create a Agri Value
Chain
• Create Micro Infrastructure at Village Level for delivery of
products/services
• Aggregation Centers at Mandals
• Operations from Districts
• Transactions through a seamless ICT Network

4. Product Verticals
Information
Services
Agri
Market
Input
Linkages
Supplies
Skill Risk
Develop Manage
ment ment
Agri
Finances

5. Information Services
Informa
tion
Services
Agro
Market Weather Other
Advisories
Land Village Other
Govt
Crop Crop Prices Buyers Input Power
Schemes
Commer
Specific Specific cial

6. Market Linkages
Market
Linkages
Supply
Organic
Trace Chain Ware Quality
Certifi
ability & housing Monitoring cation
Logistics
Soil Water Pest Product

7. Risk Management
Risk
Manage
ment
Weather Quality
Price
Data Testing
N-Spot Future E-Mandi

8. Agri Finances
Agri
Finances
Crop Commodity
Loans Finances

9. Skill Development
Skill
Develop
ment
Agri Agri Agri
Ware Primary
ICT Machinery
Agri Market Finance house Soft
Extension Support & Manage
Appli
Skills
& Proces
cation Equip sing
Services Insurance ment
ments
Crop Sorting
Seed Harvest
Production Grading
Production
Protection ing
Packing

10. Agri Input Supplies
Agri
Inputs
Agri
Machinery
Fertili Pesti Nutri Organic
Seeds &
zers cides ents Inputs Equip
ments

11. Value Chain Network
Information &
Communication
Technology
Platform

12. Kiosk Operations
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13. Mandal Aggregation Centers
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14. Mandal Level Activities
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15. District Operation Center
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16. Agro Advisory Service

17. Proposed Consortia Partnership
IIIT-HYD Banks / FIs
N-Spot
IBM
NCDEX
SRAP
Janani NCMSL
SPOKEN Governments
WEB
Agri Input NCMSL
Services
Suppliers
Corporates
Field Infrastructure

18. Thank You
Can We Join Hands?
S Sundara Rajan, CEO, Janani Group
9030741404 – ceo@jananigroup – www.jananigroup.com
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