2. Summary
I – What this project is about
II - Target audience
III- How do we realize it
III- How does it work
IV – Where is the money?
V – Example
Conclusion
3. I - What’s this project about
1 – Geolocalization inside a territory during an event with
many tourists
2 - Indoor location (search by interest)
3 – Object mapping
QiC is a mobile and web-based mapping tool designed to
help on business marketing in a targeted building and on
a territory geolocalization during mass events ( Olympic
games, concerts…).
Summary:
4. II - Target Audience
QIC is developed in order to support mass events
(Olympic games, concerts, …)
QIC is tailored to be used by people experiencing a lack
of orientation on a new territory for them (tourist in a
new town,…)
QIC can be used as an indoor location tool to support
business marketing ( based on interest) – shopping…
QIC = QR in City
- Tourist (in a new territory during events)
- Eveyone (during shopping or first time attending an event …)
WHOM for:
5. How do we realize it
Steering committee
of an event
QIC
(Mobile application / website )
Development
Datacenter
Business development
Shops / Malls
Information provider
- Users searching for a geo-localization info
during an event (tourists, supporters…)
- Users searching for goods
upon interests/need on a new territory
Customers
QIC = QR in City
6. How does it work
Mobile Search on QIC Website
QIC
Information
from shops/ malls/administrations …
(maps /articles/objects…)
Customers
QIC = QR in City
7. Where is the money ?
QIC
Shop/mall administration Administration of the city
Steering committee of event
Information
and budget
Advertisement
(targeted reader)
fee
QIC realize the project with money from different administrations
and steering committees budgets
Another source of revenue is our targeted advertisement (based on
users info)
The project is totally free for users
QIC = QR in City
