Disney consumer products

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S

Siddharth Suman

A presentation on Disney Consumer Products Case Study.

DISNEY CONSUMER PRODUCTS:
MARKETING NUTRITION TO CHILDREN

OVERVIEW
• HISTORY
• CURRENT SITUATION ANALYSIS
• PROBLEM DEFINITION
• ANALYSIS
• RECOMMENDATIONS
• CONCLUSION

DISNEY LOGOS OVER THE YEARS

• Disney has four major
business segments
Media
Networks
Parks and
Recreation
Studio
Entertainment
Disney
Consumer
Products

Revenue break up of Disney

DISCLAIMER
• This presentation has been
created by Siddharth
Suman,ISM Dhanbad during
a Marketing Internship by
Prof.Sameer Mathur,IIM
Lucknow.

Thank you!

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Disney consumer products

1. DISNEY CONSUMER PRODUCTS: MARKETING NUTRITION TO CHILDREN

2. OVERVIEW • HISTORY • CURRENT SITUATION ANALYSIS • PROBLEM DEFINITION • ANALYSIS • RECOMMENDATIONS • CONCLUSION

3.

4.

5.

6. DISNEY LOGOS OVER THE YEARS

7.

8. • Disney has four major business segments Media Networks Parks and Recreation Studio Entertainment Disney Consumer Products

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22. Revenue break up of Disney

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43. DISCLAIMER • This presentation has been created by Siddharth Suman,ISM Dhanbad during a Marketing Internship by Prof.Sameer Mathur,IIM Lucknow.