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Task 1 : Marketing plan social media

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ShrutiParulekar1

I have created this ppt as a part of my project at Sparksfoundation.org. Created a social media marketing plan for the programs conducted by them.

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Marketing Plan: Social Media By Shruti Parulekar
Things to discuss Social media presence Social media plan Example post for marketing By Shruti Parulekar
Detail blog on this topic Link in the description By Shruti Parulekar
Why social media presence matters? Platfrom we will discuss about is Instagram 1.16 billion estimated as of Q3 2020 500 million daily active users of Instagram Stories By Shruti Parulekar
Growing your brand awareness Increasing your traffic Connection with audeince Why social media presence matters? By Shruti Parulekar
Where to start Create your brand's profile Present your product or service Seek your target audience By Shruti Parulekar
Social media marketing plan By Shruti Parulekar
Identifying mission of Sparks Foundation Understanding programs conducted by them Target audience By Shruti Parulekar
Social media audit To understand what is the current status of the account By Shruti Parulekar
Frequency of posting : Instagram – Once or twice per day Instagram Stories – Eight to 16 Stories, twice per week Timing to post: 5-6pm weekdays and 8pm on Mondays at 6pm It serves a variety of purposes, making presentations powerful tools for convincing and teaching. What makes you unique Social media plan Logo Brand colors By Shruti Parulekar
Caption Formula that works About the post Paste the link to know more Call to action(CTA)-Click the link in bio to check more Follow @thesparksfoundation.info to stay updated with workshops and program we conduct By Shruti Parulekar
Engagement Reply to every comment within 1 hour of posting.This will improve engagement rate. Following consistent schedule Interacting with followers By Shruti Parulekar
Sample post created
Repurpose the content Facebook Instagram
Choosing photos & creating designs Writing effective captions Uploading content Connecting with followers Choosing testimonials Summarizing By Shruti Parulekar
The best marketing doesn't feel like marketing. Tom Fishburne WHELTON SCHOOL OF MARKETING | SESSION 1
Thank Thank Thank you! you! you! By Shruti Parulekar

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Task 1 : Marketing plan social media