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Importance of Visual Content for Online Marketing

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Every day millions of contents are posted online in different forms of posts like blog articles, e-books, whitepapers, slide shows, infographics and videos. People are overloaded with information when it comes to the matter of buying a product or service. Just imagine how much information gets published each day from millions of internet marketers, and how they are struggling to get leads for business. Your content may easily get lost in the jungle of contents and it is even harder to be noticed by your targeted customers. Visual contents are the best way to stand out in the crowd.

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Importance of Visual Content for Online Marketing

  1. 1. 8 REASONS WHY VISUAL CONTENT IS IMPORTANT FOR ONLINE MARKETING?
  2. 2. WHAT IS VISUAL CONTENT MARKETING? It is graphics and images that you see read and interact with as you consume media including.
  3. 3. PEOPLE REMEMBER
  4. 4. MAKES A POST APPEALING 40%of people respond better to visual info than plain text
  5. 5. AWAKENS VISITORS INTEREST 46% of people say a website's design is the number one criterion for discerning a company's credibility
  6. 6. BOOSTS TRAFFIC 12%more than those without Posts with info graphics grow traffic an average of
  7. 7. INCREASES READER ENGAGEMENT 65%of people are visual learners
  8. 8. BOOSTS SEO
  9. 9. EASILY REMEMBERED 50%of the brain is used in visual processing
  10. 10. BOOST BUSINESS CREDIBILITY 60% Visuals that go viral can boost your branding, giving you more probability of being contracted for business by up to 60% targeted audiences
  11. 11. OFFLINE PROMOTION
  12. 12. THE IMPORTANCE OF VISUAL CONTENT
  13. 13. 40%of people will respond better to visual information than plain text
  14. 14. VISUAL CONTENT TOOL KIT Photos Typography Graphs Color Icons Videos ... AND INFOGRAPHICS,OF COURSE
  15. 15. VIEWERS SPEND 10X MORE TIME ON PAGES WITH VIDEO ON THEM Consumers who watch a product video are 85% more likely to purchase that product
  16. 16. INFO GRAPHICS ARE THE MOST POWERFUL TOOL IN YOUR CONTENT MARKETING ARSENAL. Make sure that your info graphic captures your target audience and keeps them coming back for more.
  17. 17. The brain filters out 99% of all sensory information almost immediately. Only unusual or novel information gets noticed
  18. 18. SOURCES http://www.shehala.com/blog/post/1/8-reasons-why-visual-content- is-important-for-online-marketing http://blog.wishpond.com/post/70300587846/10-reasons-visual- content-will-dominate-2014 http://contentmarketinginstitute.com/visual-content/ http://www.marketo.com/webinars/visual-content-marketing- capture-and-engage-your-audience/ http://blog.bufferapp.com/a-complete-guide-to-creating-awesome- visual-content
  19. 19. 7 Chatterson Street Whitby Ontario Canada L1R 0B1 1-416-686-3111 1-877-644-6020 (Toll free) Skovgade 12 6760 Ribe Denmark +45 2341 1277 410 Mercedes Street Benbrook TX-76126 U.S.A. 1-817-249-9595 House No. 7/B (2nd Floor) Road No. 13 Gulshan-1, Dhaka Bangladesh +880-2-9853846 +880-2-9853847 Shehala IT Limited - info@shehala.com

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