Every day millions of contents are posted online in different forms of posts like blog articles, e-books, whitepapers, slide shows, infographics and videos. People are overloaded with information when it comes to the matter of buying a product or service. Just imagine how much information gets published each day from millions of internet marketers, and how they are struggling to get leads for business. Your content may easily get lost in the jungle of contents and it is even harder to be noticed by your targeted customers. Visual contents are the best way to stand out in the crowd.

1. 8 REASONS
WHY VISUAL CONTENT
IS IMPORTANT FOR ONLINE
MARKETING?

2. WHAT IS VISUAL CONTENT
MARKETING?
It is graphics and images that you see
read and interact with as you consume
media including.

3. PEOPLE REMEMBER

4. MAKES A POST APPEALING
40%of people respond better to visual
info than plain text

5. AWAKENS VISITORS INTEREST
46%
of people say a
website's design is
the number one criterion for
discerning a company's credibility

6. BOOSTS TRAFFIC
12%more than those without
Posts with info graphics grow traffic
an average of

7. INCREASES READER ENGAGEMENT
65%of people are visual
learners

8. BOOSTS SEO

9. EASILY REMEMBERED
50%of the brain is used in visual
processing

10. BOOST BUSINESS CREDIBILITY
60%
Visuals that go viral can boost your branding,
giving you more probability of being
contracted for business by up to 60%
targeted audiences

11. OFFLINE PROMOTION

12. THE IMPORTANCE OF VISUAL
CONTENT

13. 40%of people will respond better to visual information
than plain text

14. VISUAL CONTENT TOOL KIT
Photos Typography Graphs Color Icons Videos
... AND INFOGRAPHICS,OF COURSE

15. VIEWERS SPEND
10X
MORE TIME ON PAGES WITH VIDEO ON THEM
Consumers who watch a product video are
85%
more likely to purchase that product

16. INFO GRAPHICS ARE THE MOST POWERFUL
TOOL
IN YOUR CONTENT MARKETING ARSENAL.
Make sure that your info graphic
captures your target audience and
keeps them coming back
for more.

17. The brain filters out 99%
of all sensory information almost
immediately.
Only unusual or novel information
gets noticed

18. SOURCES
http://www.shehala.com/blog/post/1/8-reasons-why-visual-content-
is-important-for-online-marketing
http://blog.wishpond.com/post/70300587846/10-reasons-visual-
content-will-dominate-2014
http://contentmarketinginstitute.com/visual-content/
http://www.marketo.com/webinars/visual-content-marketing-
capture-and-engage-your-audience/
http://blog.bufferapp.com/a-complete-guide-to-creating-awesome-
visual-content

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