Trailer Mind Map

2. In your groups YOU MUST
complete the following by the end
of the lesson:
Name of the show
(Connotations)
• Grange Road
• South Surrey
• Southern Hills
• Daleside
• Uplands
The connotations of these
names are area’s which are
very popular in Leatherhead
where there are many pubs
and Schools.
Protagonists & Antagonists
(Names, appeal to the audience,
Gender)
• Names of characters: Dave,
Tyreke, Chelsea, Shayquan,
Jacquelyn, Ellie-May, Missy,
Hayley, Jordan, Dre, Chantal,
Marshall.
Social Issues
represented (Relevance
to the Zeitgeist, why
they will be shown –
• Teen Pregnancy
• Stabbings
• Affairs
• Fights
• Alcoholism
• Homosexuality
Locations
• In School
• Near School
• Houses
• Park’s
• Community Centre

3. Steve Neale – “Genre’s are instances of repetition
and difference” –
• My Soap Opera is similar to others in the genre as it will
touch on events and themes that other Soap Operas
previously have such as murder, violence and
alcoholism. It will differ by having mainly a younger
cast of characters.
Channel (BBC Two) and Scheduling (8pm –
Weekdays) –
We have chosen to air the soap opera 8pm just
after Eastenders on Mondays, Tuesdays,
Wednesdays and Thursdays. People of an older age
group (16+) would watch TV at this time as its not
too late and it is on just after Eastenders, one of the
most popular Soap Operas
Competition in the Genre?
• Ackley Bridge (Channel 4)
• Eastenders (BBC1)
• Coronation Street(ITV 1)
Target audience (Katz, Maslow, Hartley)
–
The target audience of of both males and
females from all ethnicities and ranging from
the ages 16+.
In the trailer we will have a ‘strong woman’
Rebecca Feasey’s (2007) this will appeal to a
female audience as they will idolize this
strong figure. With respect to Maslow there
will be an emotional scene in the trailer so
that the audience will become emotionally
attached to the characters, therefore taking
on the role as ‘caregivers’. With respect to
Katz’ Uses & Gratifications Theory, the
audience will be able to ‘personally identify’
with characters in the trailer as they will all
have different and distinct qualities.

4. http://www.barb.co.uk/
Channel (BBC Two) and Scheduling (8pm – Weekdays) –
In 2016 Soap Opera’s saw a decline in viewers with Eastenders, down 5%
year by year compared to 2016’s average viewing figures 7.5million.
The age group of 16+ make up 90% of viewers watching Eastenders.
-Sourced from ‘The Future Buzz’