Description of Interactive Touch Screen Solution by Prof.Estate as an effective sales and marketing tool for selling off-plan properties. Slides also cover Prof.Estate profile, reasons why we are in this market and how we do what we do.
2. WHO IS PROF.ESTATE
Why we exist?
Our mission is to provide efficient sales solutions, which help
property developers connect with digital age customers.
Global reach
Our 50 employees working out of our offices in Ukraine, UK,
Vietnam, Russia and Kazakhstan are delivering solutions to
developers across the globe.
Deep expertise
Since our foundations we have worked with over 200 developers
providing them various sales solutions, lead generation,
visualization, animation, web development, consulting services.
3. We combine modern technologies into
powerful interactive tools, used by property
developers to engage with their potential
customers and maximise sales results.
WHAT WE DO
4. INTERACTIVE
TOUCH
PANELS
Our interactive touch panels used either on tablets
or on touch-screens in sales offices allow
customers to fully experience the future property,
explore their future apartment and make a booking.
PLAY VIDEO
5. Big screens in your sales
office
USAGE
40’’- 55’’
Desktop
Tablets
Tablets used by your sales
people and brokers
Any big screen television in your
sales office can be turned into a
touch screen giving your sales
team an opportunity to have an
impressive demonstration and
have customers interact with
the project. Higher engagement
leads to better sales results!
With our solution there is no
need for the field agents and
brokers to bring the customer
to the sales office anymore.
Using their tablets they can
make a full demonstration of
the project anywhere in the
world! Even if the buyer is in a
foreign country!
6. WHY USE INTERACTIVE TOUCH PANELS
ENGAGE IMPRESS SALE
Allowing the customer to engage
with the property, explore it freely
creates an emotional bond with the
project, leading to better sales
conversions.
While VR technologies still make
most customers feel
“uncomfortable”, our touch screens
create a very positive experience.
Interactive Touch Panels bring
visualisations to a new level, where
the whole property project is at the
customers’ fingertips, giving them a
sense of control, ownership and
emotional bond.
The tool we provide allows to
captivate a prospective home buyer
at the sales office, giving
opportunity to experience the
property right at the spot and
speed up the property purchase.
7. INTERACTIVE MODEL
OF PROPERTY
Explore the whole development area, the building and
surrounding, view from any angle, rotate and zoom as
you wish, examine every corner of the project, take
your time to feel the space.
This is the best way to present the future project to the
prospective homebuyer, especially if the project does
not exist yet. Let the customers not just see, but also
touch the building.
8. INTERACTIVE FLOOR PLAN
WITH APARTMENTS
Look closer at a detailed floor plan, rotate and zoom to
understand the placement of any apartment on the floor.
Touchpanel solution by Prof.Estate includes the mode,
where the prospective customers are able to have a close
look at any floor of the building from bird view. It is a
convenient way for the visitors of your sales office to
examine and compare all the floorplans of the project.
9. WALK-THROUGH MODE
Get inside any apartment, walk freely into every room.
Take your time. Enjoy the views from the windows from
any particular point of the building.
This is perhaps the best and most captivating mode of
application, and really the most useful for home buyers.
10. HOTSPOTS
Get to the key locations, objects and amenities of
the projects in a single click. Examine the location
carefully.
11. FLY-THROUGH
Flythrough mode for a hands-free
presentation of the project.
Relax and let us guide you through the
most beautiful spots on development
area.
13. INTERACTIVE MAP
Allow the customer to explore the surroundings: the city
map, transportation infrastructure, schools, restaurants,
sport complexes, shopping malls and many more.
14. BENEFITS FOR
DEVELOPERS
More engagement = more sales conversions
By engaging customers ITSS-based property demonstrations
increase the effectiveness of sales presentations by 30%. It is the
easiest and most effective way to get the most out of your sales
potential.
Stand out from the competition
Before making a decisions buyer typically visit 10-15 projects. By
turning a boring presentation into a memorable experience you
prove to your customer your reliability and create an emotional
bond with your project. This will drive the customer’s decision.
Make breathtaking presentations anywhere – even abroad
Bringing the customer to the sales office is extremely hard. With the
tablet and phone versions of ITSS any broker or sales rep can give
an efficient sales pitch anytime, anywhere. Even abroad.
15. BENEFITS FOR
HOMEBUYERS
Entire project at your fingertips
All the data, pictures, videos, interactive model is right there – at the
fingertips. No secrets, no still images. The ability to touch, influence,
rotate massively increases the customer’s engagement with the
property.
No uncomfortable VR glasses
Although VR is the future, for now most customers feel threatened
and uncomfortable in VR equipment's. ITSS brings all the benefits of
computer graphics and VR to a communication platform most
comfortable for today’s customers – touch…
Conquer the biggest fear of the buyers
Buyers have a hard time imagining how the apartment they are
considering will look like in real life. It’s one of the main fears during
the purchase process. ITSS gives the opportunity to explore any
location, any apartment on any floor. It allows to get a real time feel
for the layout, explore the sun exposure, get a feel for the view from
the balcony of any apartment.
16. WHY NOW?
THE CUSTOMER BEHAVIOR
CHANGED FORM “READING”
TO “INTERACTING”
Yesterday’s sales techniques are
loosing efficiency. Today’s buyers don’t
want pictures and booklets. They want
experiences and the ability to interact
with the product they are buying.
IT GIVES YOU MOBILITY AND
OPPORTUNITY TO SELL
ANYWHERE
The key word of our century is
“mobility”. With the ITSS anyone,
anywhere can make a powerful sales
pitch on behalf of your project without
bringing the customer to the sales
office. It’s also a perfect way to
approach foreign buyers.
BE AHEAD OF YOUR
COMPETITORS
As our experience shows, the
customers who once tried the ITSS are
reluctant to go back to booklets and
standard form of sales materials. Lead
the pack – be among the first one and
receive the benefits of a first mover.
17. Features / device
Big screens in
sales office
Android Based Tablets
and Smartphones
iOS Based Devices
(iPads & iPhones)
Interactive model x x x
Interactive Floor plans x x x
Layouts Walkthrough x x x
Hotspots x x x
Fly-through x x x
Interactive map x x x
Video integration x x x
Render gallery x x x
Screenshot feature x x x
FUNCTIONALITY BY DEVICE
18. WHY US?
WE WORKED WITH OVER 200
DEVELOPERS ON 3 CONTINENTS
Since we were founded we have worked with over 200 developers
on 3 continents, providing them with various sales solutions: from
websites, through marketing campaigns, renders, animations,
brand designs to VR solution. This gives us enormous know-how
about what solution are the most efficient.
While still offering reasonable labor costs, Ukraine is well known to be the Silicon Valley of
Europe. Our IT specialists and 3D animators have worked in R&D centers of western
corporations and participated in creation of Hollywood movies. Access to over 100k IT
developers in Ukraine enables us to develop top quality hi-tech products at prices well
below Western European levels.
R&D CENTER IN EASTERN EUROPE = TOP QUALITY AT AFFORDABLE
PRICES
KYIV
20. HOW TO START?
1. ASSIGN RESPONSIBLE MANAGERS FROM BOTH SIDES
Next step for you is to define responsible person who shall provide the necessary materials and
information for our team to develop the best project possible. And we assign a project manager from our
side as well.
At this point it is time to conduct a kickoff meeting to
discuss the technical features of future project.
2. SET UP THE NEXT MEETING TO ACTUALLY DISCUSS THE FUTURE PROJECT
YOUR SIDE
Name:
Email:
OUR SIDE
Name:
Email:
21. TYPICAL PROJECT TIMELINE
PRE-PRODUCTION
Typical pipeline helps to understand work breakdowns with all deliverables in the project. During the
Development Process large deliverables are broken into smaller ones - work packages and numbered to
correspond to activities and tasks.
DESIGN PROGRAMMING
Kick-off meeting;
Build material checklist;
Prepare tech. specification;
Sign the agreement.
Approve the concept
design.
PROTOTYPE DESIGN
Approve the entire
UI Design.
Apply UI into ITSS;
Build the ‘grey stage’ 3D
Model.
BUILD [V.1] -
GREY STAGE
BUILD [V.2] –
BASIC
FUNCTIONALITY
Modelling of details,
plants and surrounding;
Furniture Modelling;
Applying textures.
BUILD [V.3] –
FULL
FUNCTIONALITY
Develop Additional options;
Handover the final build.
22. www.prof.estate
KIEV
+380 (44) 222 52 06
info@prof.estate
BC «Bulgakov»
17/8 Nyzhniy Val str.
Kiev, Ukraine
HO CHI MINH CITY
+7 (499) 322 84 91
38, floor 3, 26 Ly Tu Trong street,
Ben Nghe ward, district 1, HCMC
Ho Chi Minh City, Vietnam
+38 (063) 341-90-35
gudova@prof.estate
CEO
CONTACTS VIKTORIA GUDOVA