Image Guidelines: Clothing
- 2. © 2015 Flipkart. All rights reserved.
Learning Objectives
After completing this tutorial you will able to,
• Explain the image guidelines to list products under clothing
- 3. © 2015 Flipkart. All rights reserved.
Minimum Image Requirements
Vertical Group Minimum number of
images required
Mandatory angles
required
Suggested angles
Tops 3 Front
Back
Side
Neck
Fabric
Bottoms (for ethnic bottoms
like leggings, churidar, salwar
and patiala minimum 1 image
is required)
3 Front
Back
Side
Pockets
Fabric
Suits & sets (except saris and
unstitched *fabrics which
require minimum 1 image.)
3 Front
Back
Side
Neck
Borders
Fabric
Accessories 1 Front Back
Side
Fabric
Inner wear (except lingerie set
which requires minimum of 3
images.)
2
(back image for panties is not
allowed)
Front
Back
Side
Fabric
*: 1 image required only for unstitched fabrics. For semi-stitched fabrics 3 images are required.
- 4. © 2015 Flipkart. All rights reserved.
Image Requirements for Mannequin/Products Shots
These angles are to be complied with only when you are using a mannequin or shooting just the product.
Front Back Front Back
Fabric/Logo
Fabric/Logo
- 5. © 2015 Flipkart. All rights reserved.
Why Side/Back/Close up Angles are Required?
• Back/side angles show design or unique features not visible in front.
• Close up angles give customers a better understanding of the
fabric.
• More angles enable customers to imagine the look he/she will finally get on wearing the garment.
Back design is not visible
through a front angle.
Side slits not visible
through a front angle.
- 6. © 2015 Flipkart. All rights reserved.
Suggested Cropping for Tops
• Cropping should be done at torso/knee for tops which measure less than knee length
• For products at or above knee length, complete image is essential
Cropping is not
done at the torso
- 7. © 2015 Flipkart. All rights reserved.
Common Mistake 1
Two representations for same product
• Image with more than one representation/model for Same SKU is not allowed
- 8. © 2015 Flipkart. All rights reserved.
Common Mistake 2
Sitting Position
• Sitting positions are not allowed
- 10. © 2015 Flipkart. All rights reserved.
Common Mistake 3
Footwear
• Models must wear footwear
- 11. © 2015 Flipkart. All rights reserved.
Common Mistake 5 : Product not in Sales Package
• Do not include images of products which are not part of the sales package
Panty is not part of
the sales package.
Bag is not part of the
sales package.
- 12. © 2015 Flipkart. All rights reserved.
Tops/T-shirts : Main images
Primary Image Secondary Image 1 Secondary Image 2
- 13. © 2015 Flipkart. All rights reserved.
Tops/T-shirt : Additional images
Fabric and brand details
- 14. © 2015 Flipkart. All rights reserved.
Bottoms : Main Images
Primary Image Secondary Image 1 Secondary Image 2
- 15. © 2015 Flipkart. All rights reserved.
Pockets : Acceptable images
Side Pocket Image Back Pocket Image
- 16. © 2015 Flipkart. All rights reserved.
Suits & sets : Mandatory
Primary Image Secondary Image 1 Secondary Image 2
- 17. © 2015 Flipkart. All rights reserved.
Suits & sets : Additional Images
Border Neck Fabric
- 19. © 2015 Flipkart. All rights reserved.
Innerwear : Not Allowed Images
• Do not display image of shapewear with another product. For example, this image should be cropped
from bustline
Do not display image of
shapewear with another
product. For example, this
image should be cropped
from bustline
Back image of panties is not
allowed
- 20. © 2015 Flipkart. All rights reserved.
Accessories : Mandatory
Primary Image Front
- 21. © 2015 Flipkart. All rights reserved.
Summary
Congratulations! You have completed the tutorial ‘Image
Guidelines : Clothing’. Now you will be able to:
• Explain the image guidelines to list products under clothing
- 22. © 2015 Flipkart. All rights reserved.
Questions?
Contact Seller Support for any issues/queriesListing your Products