Social media checklist for restaurant startups
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Social media strategies and procedure checklist for restaurant marketing. Communique Digital, social media agency in Dubai has pioneered in holistic social media implementation across all categories of restaurants in Dubai.
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Social media checklist for restaurant startups
- 1. SOCIAL MEDIA CHECKLIST FOR RESTAURANT STARTUPS Zero Marketing Cost Awareness A COMMUNIQUEDIGITAL.COM INITIATIVE Restaurant target audience is very localized and so, as the marketing strategy for the digital medium. Let us know if you need more help in establishing your restaurant or Food Brand in UAE. Call : +971 04 338 2636 For more info, visit www.communiquedigital.com https://www.communiquedigital.com/blog http://communique-advertising.com STEP 1 SELECT THE SOCIAL MEDIA HANDLE Select Social Media handles on target audience use basis for any particular city. For Example, Dubai, get listed on Facebook, Instagram, Snapchat, Google Map, Google Plus, Twitter (Optional), Pinterest (Optional), YouTube (Optional) STEP 2 SELECT THE REVIEW SITES Select online review sites on target audience use basis for any particular city. For Example, Dubai, get listed on Zomato, FourSquare, Facebook Review, TripAdvisor (Optional), Yelp (Optional) STEP 3 SELECT THE FOOD ORDERING SITES Select online food ordering sites on target audience use basis for any particular city. For Example, Dubai, get listed on Talabat, Zomato, RoundMenu, UberEats, Deliveroo. Also, get listed on Discount Deal Site like Cobone, Groupon, Etisalat Marketplace. STEP 5 CREATE CALL TO ACTION Create Call To Action across all Social Media handles. CTA like Call, Message, Order, Avail Discount, Download Voucher are to be used on case to case basis. Increase Social Media reach by purchasing sponsored AD feature. STEP 4 PREPARE SOCIAL MEDIA PLAN Content planning is crucial and it depends on the Social Media strategy for the restaurant. All offers, festivities, new product launch has to be brainstormed and scheduled in a plan before generating contents. STEP 6 MONITOR PERFORMANCE Check for all the analytics available like Facebook Insights, Instagram Insights, Twitter Analytics and other Social Media Listening tools like Tableau, Ad Hoc Analysis for keeping a tab on performance .