Sakshi Maskara is seeking a position that allows her to utilize her education and experience in digital marketing. She has over 2 years of experience as a PPC Executive for various companies. Her responsibilities included creating, running, and optimizing AdWords campaigns through activities like keyword research, ad testing, and improving quality scores. She is Google AdWords certified and holds an M.Tech in computer science engineering.
1. SAKSHI MASKARA
(Google AdWords Certified Professional)
Current Address:
SANJAY MASKARA
Rukmani Market,
Maskara House,
Modinagar, U.P (201204)
Phone: (+91)9634998693
E-mail: sakshimaskara23@gmail.com https://goo.gl/DPEUjw
_____________________________________________________________________________________
OBJECTIVE
Looking for the best opportunity in your esteemed organization where I would be able to utilize and
enhance my potential while being resourceful, innovative, flexible and Optimum utilization of my
education, to work in an environment which encourages mutual growth, and provides for challenges
which will accrue my existing knowledge.
CERTIFICATION
Google AdWords Certification- Fundamental and Advance.
Professionl Exposure
Organization: Digital Web Solutions Pvt. Ltd.
Client Served: Urban Kitchen, Ksport, Design Tiles, Brand Music, Master Touch, BulleysDarts,
ActfastAirConditioning, Window Cleaning, Beverly Slatter driving Training, Click Photo Booth, Photo
Snap, Hot Bikram Yoga, Get Skilled Today, Rise Above Drone Solution, Apex Floors, Cobblecrete, Rank
Watch, Urban Kitchen, Style Collection Kitchens, Car Removals, Kismat mechanical, Dh Payroll, Dk
Upholstry, AKS Carpet Cleaning, The Fram Store.
Designation : PPC EXECUTIVE
Experience : Oct’ 2015-Dec’2015.
JOB RESPONSIBILITY:
• Ads Creation, Run & Testing
• Analysis & research based on Query reports and current market trends.
• Client Servicing & Interaction
• Competitors Analysis
• Controlling Avg. CPC (Cost/Clicks) of the Campaigns by improving CTR (Click through Rate)
• Creating Campaign & Groups
• Daily Campaign Reporting & Analysis
• Handled advertising campaigns for mobile marketing in Google.
• Improving Impression Share
• Improving Quality Score of the Campaigns by increasing relevancy of the ads with the corresponding
Keywords and landing pages.
• Keyword Research & Analysis
• Creating and handling Call Only Ads.
• New Campaign Research and creation
2. • Site Analysis / Keyword analysis / Competitor analysis
• Targeting the right Customers by choosing the relevant keywords with the services of the company.
• Understanding Client’s Business & Requirements.
• Managing accounts over Adwords.
• Managing accounts over Adverts.
• Creation of campaigns on Adroll.
• Search & Content Network Management.
Organization: MAMSYS CONSULTANCY SERVICES Pvt. Ltd.
Client Information :- Unnati Fortune Group, Lotus Green, Vessido, Pest Control, Grey Skies, Gardens &
Homes, Morphis Valley Resorts.
Designation : PPC EXECUTIVE
Experience : Sep’ 2014-Aug’2015
JOB RESPONSIBILITY:
• Ads Creation, Run & Testing
• Analysis & research based on Query reports and current market trends.
• Client Servicing & Interaction
• Competitors Analysis
• Controlling Avg. CPC (Cost/Clicks) of the Campaigns by improving CTR (Click through Rate)
• Creating Campaign & Groups
• Daily Campaign Reporting & Analysis
• Handled advertising campaigns for mobile marketing in Google.
• Improving Impression Share
• Improving Quality Score of the Campaigns by increasing relevancy of the ads with the corresponding
Keywords and landing pages.
• Keyword Research & Analysis
• Creating and handling Call Only Ads.
• New Campaign Research and creation
• Site Analysis / Keyword analysis / Competitor analysis
• Targeting the right Customers by choosing the relevant keywords with the services of the company.
• Understanding Client’s Business & Requirements.
• Managing accounts over Adwords.
• Search & Content Network Management.
Education:
• Professional Qualifications:
Completed M.tech(Computer and Science Engineering) from HRIT, Duhai, Ghaziabad.
Completed B.Tech (Computer and Science Engineering) with 70% in year 2012 from GBIT, Meerut.
• Academic Qualifications:
Intermediate (+2) from T.R.M Public school, Modinagar, (U.P.) from C.B.S.E. Board with 71% in year
2008.
Matriculation from T.R.M Public school, Modinagar, (U.P.) from C.B.S.E board with 63% in year 2006.
Extra-Curricular Activities
• Certified in ETHICAL HACKING by KYRION.
• Attended workshop on .Net, and Oracle by Ducat InfoTech.
3. • Active member in cultural activities.
• Won THIRD PRIZE in cooking competition.
• Cleared written test of CDAC
Personal Data:
Date of Birth: 23/07/1990
Sex: Female
Nationality: Indian
Marital Status: Single
Hobbies:
Listening music
Craft work
Cooking
Key Skills:
My eagerness to learn new skills.
Work with full dedication and devotion.
Sincere with a high level of Integrity.
Adaptable to changing environment
Team spirit.
I declare here that the above mentioned information is true to my knowledge and belief
Date: 7th july. 2016
Place: Modinagar (Sakshi Maskara)