The document discusses intercultural communication and international communication. Intercultural communication occurs when people from different ethnic backgrounds communicate in a shared language other than their native tongue. International communication allows for the exchange of information, ideas, and feelings across cultures through speaking, listening, reading, and writing. As businesses globalize and more people migrate internationally, demands for intercultural communication skills are increasing to avoid misunderstandings caused by cultural barriers.
3. Communication is the exchange of
information, ideas, or feelings with other
person in such a way that the receiver
perceive it in the same way in which
sender wants to give
4. Intercultural communication occurs when
people of diverse ethnic backgrounds
discuss ideas and tasks in a language
other than their native tongue
is a relatively new term in the business
world and is defined as communication
within and between businesses that
involve people from more than one culture
5. Demands for intercultural communication
skills are increasing as more and more
businesses go global or international. They
realize that there are barriers and
limitations when entering a foreign
territory. Without the help of intercultural
communication they can unknowingly
cause confusion and misunderstandings.
6. Pakistani investors invest in Turkey and
Egypt 3 billion rupees. But subsequent to
sometime they suffer that there is collapse
in at hand business afterward they
accomplish make inquiries. The upshot of
research was the grounds at the back the
down fall is they can’t realize local peoples
communication, value, perception.
7. Interethnic communication
Interethnic communication refers to communication between people of the same race but different
ethnic background. For example in China, if a Tibetan communicates with a Han, we have
interethnic communication, as they are from different ethnic groups.
Interracial communication
Interracial communication occurs when the source and the receiver exchanging
messages are from different races which pertains to physical characteristic. For
instance, if an Afro-American interacts with a white American, it’s interracial
communication. Interracial communication may or may not be intercultural
Interregional communication
This term refers to the exchange of messages between members of the dominant culture
within a country
8. In a global economy, success depends on accurately
reading and responding to environmental complexity
and competition on regional level. Moreover, the
diversity of peoples and environments in which
multinational firms (MNCs) operate should increase
the potential number and sources of innovations and
learning
Example of impact of intercultural
communication in business
"Death of a Princess"
9. Due to improvement in transportation
technology
Developments in communication
technology
Changes in mass migration patterns
10. Division of mankind
Conflicts due to different meanings
Misunderstandings as a result of poor
communication
Difference in perceptions of sender and
receiver
Personal feelings of a listener
Lack of similar life happening
11. Do not use double meanings word
listen carefully and, if in doubt, ask for
confirmation of understanding
respect the local communication
formalities and styles
Do have a knowledge about their cultures
perception
12. Ideas
Values
Attitudes
Behaviors
Ethics
These five contents construct the
perception of the mankind of that certain
region.
13. Some factors due to which culture
changes
Relative advantage
Compatibility
Complexity
Observability
14. Centralpart of society
Our economy
Organizations which employees us
15. International communication is the ability
to provide and access information across
cultures through speaking, listening, or
reading and writing
16. Against a background of rapid
technological change, the impact of global
communication on national cultures and
societies has become a dynamic area of
critical enquiry. International
Communication and Globalization offers a
timely overview of the rapidly expanding
area of media and communication studies.
17. Thistime to re-examine the value of
international communication. With the help
international communication we can…
Best suit of exchange multicultural ideas
Diversified horizontally, vertically, integrated in
sense of business globalization
Microsoft, McDonald, Addidas working on the
rule international communication
18. Cross cultural communication skills
Cross culture beliefs
Rules and regulations for international
communication
19. Tolerance
If you communicate on international forum somebody can't deliver word as per required
pronunciation we should have patience
Adoptability to their culture
It’s the rule of communication to adopt a culture where are you,
“when you in Rome do as Romans”
Respect their beliefs and cultures
Should be treat peoples as they expect on global community we have to respect their
belief, values, culture
Show Flexibility
At the time of international communication should keep in mind there may be
miscommunication, we have to face this and show flexible behavior
20. Intercultural
international communication
both have same value. We can’t
underestimate any level of communication.
But with the passage of time our world
changing into “Global Village” day by day
need of international communication
increasing because we interact thousand
peoples on daily basis……