SRI-Rice, Dept. of Global Development, CALS, Cornell University
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1404 - SRI: Introduction to KGVK and Usha Martin University
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Technology
Business
Title: SRI: Introduction to KGVK and Usha Martin University
Presenter: Yezdi P. Karai
Venue: Presented at Cornell University, Ithaca, NY
Date: May 22, 2014
4. The Eco System
TVM Operations
(Intervention Planning,
Mapping and Execution
Through Quality Circles)
KGVK Society
(Transform Beneficiaries to
Producers, Entreprenurs &
Customers)
KGVK Social
Enterprises
Impact Measurement
& Management
(We Measure, Because It
Matters)
Usha Martin University
KGVK Institute of Inclusive
Growth
(Making Education Employable)
KGVK Agro Ltd
(Create Market Linkage –
Make a Civilization)
KGVK Development
Foundation
6. Integrated Rural Development Model
Equitable, Scaleable, Sustainable & Adaptible
PUBLIC : PRIVATE : PEOPLE’S : PARTNERSHIP (P4)
Total Village Management – (TVM)
Transformation from ’Beneficiary’
to
’Producer’, ’Entreprenuer’, ’Customer’
CONTINUOUS IMPROVEMENT : MEASURING IMPACT THROUGH SOCIAL RETURN ON INTERVENTIONS (SROI)
ResourceMobilization&
InfrastructureDevelopment
Health:Nutrition
Sanitation
NaturalResource
Management(NRM)
Education
Women’sEmpowerment
AlternateEnergy
CapacityBuilding&
MarketLinkage
Livelihood&FinancialInclusion
Total Village Management (TVM) is a copyright of KGVK Development Foundation
7. TVM Roll Out Playbook – Main Processes
Implement: Phase 1 –
90 Days
Outcome Surveys*
SROI Audit*
Social Return On Interventions
Planning / Training –
Next Phase*
Quality Circles*
Implement: Phase 2 –
90 Days
Baseline Surveys
Outcome Targets
Intervention Maps
Faculty Training
Panchayat/VDC
Integration
TVM Program Per
Village
Outcome Targets; Intervention
Maps can be revised at the end of
each Phase by the Quality Circle
Team
Continuous Improvement
begins at the end of
Implementation Phase 2
Implement &
Measure
*Repeated at the end of Phase 2
Plan & Train
8. BASELINE SURVEYS OUTCOME TARGETS
INTERVENTION
MAPS
PANCHAYAT/VDC
INTEGRATION
TVM PROGRAM PER
VILLAGE
MAINTASKS
DELIVERABLES/OU
TCOMES
MAINACTIVITIES
21-Village Program – Planning Processes
(Note: Training Process occurs after Outcome Targets – not shown here)
TVM Roll Out Playbook
• Question
Development
• Feedback/Review
• Pilot Surveys
• Review & Amend
• Conduct Field
Surveys
• Results
• Specific Potential
Improvements for
each village; mapped
to each TVM Pillar
• Quality Circle
Teams to validate
acceptance by
Village
• Create SROI
Targets
• Define
Interventions for
Each Village linked
to Village Household
Plans
• Interventions
mapped to TVM 8
Pillars
• Quality Circle
Teams validate
Intervention Maps
• Secure Panchayat
& VDC acceptance
of Intervention Maps
• Communicate
Risk Mgt. items
• Identify Village
Champions & Village
household clusters
• Create Village QC
teams – Feedback
and Focus
• Develop
implementation
calendar for the
Intervention Maps
• Publish the
Calendar
• QC team setup
and introduction
session to the
Intervention Maps
• Prepare
• Collect Data
• Collate Results
• Source TVM Pillar
resource and
competency
requirements
• Multdimensional
mapping
• Link Interventions
to Resources
required & mobilize
• Cost budget for
each TVM Village
• Direct detail
contact with
Panchayat/VDC
• Prepare a Village
Charter for TVM
Implementation
• Prepare Calendar
• Village QC team
to work with TVM
Implementation
team
• Village Specific
Survey Results
• Common Factors
• TVM Pillar
Segmentation
• Well defined
Outcome Targets
validated and
accepted
• Village Clusters
defined
• Intervention
Maps
• Resources / costs
identified;QC teams
have ownership
• Village Charter
signed by Panchayat
/ VDC accepting
Intervention Maps &
Targeted Outcomes
for Phase 1
• Village
Implementation
Calendar
• QC team
readiness
9. IMPLEMENT PHASE 1 –
90 DAYS
OUTCOME SURVEYS SOCIAL AUDIT QUALITY CIRCLES PLANNING/TRAINING
– NEXT PHASE
MAINTASKS
DELIVERABLES/OU
TCOMES
MAINACTIVITIES
21-Village Program – Implementation and Measurement Processes
TVM Roll Out Playbook
• Implement
Intervention Maps
• Follow TVM
Schedule Per Village
• Village QC Teams
– Feedback and Focus
• Rapid Response to
risks; issues and
effectiveness gaps
• Measure
achievement of
Outcome Targets
• Confirm laws of
evidence –
reasonable, relevant,
reliable
• Report SROI
targets achievement
• Induct Social Audit
Team to Phase 1;
establish work
calendar & program
• Introduce to
Panchayat / VDC / QC
Teams
• Communicate
findings
• Train and Prepare
for next phase
implementation
• Update
Intervention Maps
• Village QC teams
take over major
implementation roles
• Panchayat / VDC
briefed on Phase 2
• Develop
implementation
calendar for the
Intervention Maps
• Publish the
Calendar
• QC team setup
and introduction
session to the
Intervention Maps
• Implement, get
feedback; process
visibility & updates to
funding agencies,
donors, Bridges
Beyond Boundaries
• Field Surveys
•
Panchayat/VDC/QC
teams must concur
with findings
• Examine evidence
• Work with TVM
team
• Train, learn and
prepare
• Obtain Feedback
from Panchayat and
VDC on Phase 2
• Prepare Calendar
• Village QC team
to work with TVM
Implementation
team
• Village Specific
Intervention
Outcomes
• Outcome
evidence – data;
audio-visual
• Survey outcome
report supported by
audio-visual
confirmation by
Panchayat/VDC
• Develop Reward
& Recognition Plan
• Social Audit
Report on Target
Outcomes
• SROI report &
Continuous
Improvement targets
• Village Phase 2
Charter signed by
Panchayat and VDC.
• QC teams trained
and prepared to
launch Phase 2
• Village
Implementation
Calendar
• QC team
readiness
10. Natural Resource Management
Water : Agriculture : Forestry
Health
Seasonal Diseases : Malnutrition :
Mother & Child Care
Education
KGVK Schools : Government Schools : Mobile Schools
Infrastructure
Sanitation : Water
Energy Inclusion
Auxiliary
Nurse Midwife (ANM) SRI
DairyLivestock
Capacity BuildingWomens’ Empowerment
Social Capital Group Economic Development Group
11. CHEVRON DIAGRAM 3D
Problem
Identification
A listing of problems across
all 8 pillars of TVM - eligible
for Intervention Planning
Quality Circles conducted by
Village Communities
Resource Mapping
Venn diagrams that
identify organizations,
institutions, groups and
locations that will
influence decision making
Seasonality Mapping
Seasonal analysis of
diseases, crops and village
activities
Social Mapping
Recording of social facilities,
infrastructure to enable
village development
planning
Transect Walk
Understand soil, water and
habitat problems and
opportunities at community
level – build trust,
confidence
1
2
3
4
5
SROI- Five Steps to Intervention Planning In TVM
12. Stabilize
To resolve high social
impact problems
Structure
Build capacity;
infrastructure that
enable capabilites
Transform
To create Livelihood
Improvements and enable
Financial Inclusion
TVM is all about Interventions. Identifying, Planning, Executing and Measuring.
While each village is unique; interventions are common because of the shared history of problems
At KGVK we learn as we implement; Our customers are being trained to identify, plan, execute and measure
SROI – Families of Interventions (Examples only – more detail exists)
Drinking Water
Smokeless Chullah
Seasonal Health
Diseases
Village Level Entreprenurs
Vocation driven jobs
Dairy development
Livestock rearing
Eligible for Financial
Inclusion
Stabilize
Unless Health and domestic
environment is stable;
transformation cannot take place.
Investments are required; outcomes
are non financial
Structure
Volume and Value metrics indicate
capbailities.
Market linkages enable transformation
Transformation
Beneficiaries become producers,
entreprenurs and customers.
Measure increases in income;
acceptability for financial inclusion
Nutrition
Children’s Health
Temporary Sanitation
Women’s Empowerment
NRM Projects – continuous
Village Sanitation
School Infrastructure
Other Village Infrastructure
Vocational training
Market Linkages
Village Healthcare Programs
Rural Connectivity
Energy inclusion programs
SRI/SCI Programs
Non Food Crops
Dairy
Livestock
15. SRI-Rice Farmer Induction
Fast Facts for 2014
• Gained Farmers’ confidence
• Now systemic through a Log Frame
Model
•2014 target will cover 300+ villages
•18,900 Farmers
•Approx 100k individuals benefit
•Increased food security / Marketable
Surplus
•60 para-agronomists + 300 Rural Service
Providers
•Distribute 5,000 kgs of seeds
•Impact Measurement : Independent Audit
•Agri tools usage
•Additionally induct 200 farmers in
neighbouring state of Odisha
A Timeline of Progress On SRI-Rice Interventions
KGVK - In Jharkhand
21. Major Findings
Independent study of the 2014
Project
Re-evaluate the Impact
Measurement & Management
System
Key Research Question
Evidence that either supports or
refutes the hypothesis that SRI
interventions work best when
integrated with social development
interventions
Knowledge Transfer to UMUs
SRI Center
Components that should feed into
the SRI Data Lab, SRI Research Lab
and Training
SRI – Rice : Research Opportunities
Fieldwork : Case Study Development
SRI – Rice : Standalone Intervention v Integrated with Social Development
Baseline Data
collection
SRI Intervention
Inputs
Capacity Building,
Cultivation
Farmer Care
May - September Continuous Process (Oct
2014 – March 2015) December
2014
Detailed Project
Report (DPR )setup
and preparation
underway
Create Multiple Case
Studies – Planting,
Weeding, Harvesting
Data Analysis –
Understanding
success factors;
Lessons Learnt
Establish Linkages between
Watershed Management
and SRI success
Kharif
Season
October - December
Output & Outcome
(Harvest)
Evidence Based
Harvest Data
Collection
Validate Log Frame
Model and Improve
24. Center For Sustainable Agriculture
Center For SRI*
Rice
*SRI – System of Root
Intensification
Center For SRI*
Wheat
Center For SRI*
Vegetables & Non
Food Crops
Center For
Watershed
Management
20182017201720162016201520152014
Phase 1
•Complete SRI –Rice Plan
and launch
•Identify and Start
Research Projects on SRI
–Rice and Watershed
Management
Phase 2
•Plan SRI –Wheat
•Transition Field Experience
to Plan for Center –
Vegetables & Non Food
Crops
•Plan Center for Watershed
Management
Phase 3 Phase 4
•Staged Execution of
Programs at all Centers
•Collaborations and Joint
Ventures
•Host conferences and
events
•Plan Scaling up of
operations in India
•Introduce Certificaton
Programs & Career
Opportunities in
Sustainable Agriculture
25. Value Proposition
To be a total resource for
Knowledge, Solutions
/Services, Training,
Network Linkage
Customer Segments
Serve diverse segments
having similar needs
Partnerships
Multiple partnering
relationships between
academia, corporates,
professionals, funders
SRI is all about Interventions. Identifying, Planning, Executing and Measuring.
Techniques, practices, training, seeds and tools are portable across geographies and national boundaries
Currently significant gaps exist in harmonizing SRI practices world wide – global mapping projects across multiple SRI
attributes would create more knowledge and gains in output and outcomes
UMU is ideally situated in a major rice belt of India. Its unmatched permanent field access to villages where SRI is being
introduced and practiced lends itself to research and perfecting SRI practices
Center of Sustainable Agriculture – SRI-Rice Center
Knowledge Hub
SRI Data Lab
SRI Research Lab
Training
Para Agronomists
Rural Service Providers
SRI Field Work
Network Linkage
Customers - Partners
Technology Partners –
Data Collection (Vera
Solutions); Performance
Reporting (Sales Force
Foundation); SRI Analytics
(IBM SPSS)
Impact Measurement
Partners – Niiti Consulting
Media Partners
Market Linkage Partners
Solutions & Services
SRI Interventions
Standalone /TVM
Biomass/Compost Dev
Soil Lab – Testing Analysis
Seed Analysis, Development
& Procurement
Impact Measurement (SROI)
Tools - R&D/Supply Network
GIS Mapping
Farmers
Corporate Social
Responsibility (CSR)
Programs
NGOs
Development
Institutions
Universities
Research Institutes
Government Programs
Research Partners
(Collaborative Agreements;
Joint Projects)
Field Partners e.g. KGVK
SRI Solution Partners e.g.
NGOs that have unique
solutions & need academia
linkages
Resources
Hard and Soft resources
being committed at Usha
Martin University
Building Infrastructure
(included in Campus
Master Plan)
Field work infrastructure
in place through Field
Partner – KGVK
Front & Back Office
Processes (re-locate some
and scale up +new)
Technology Licenses
People
Scientists
Technicians
Permanent Staff
Rotate – Projects
Center Apprentices
Rural Service
Provider
Certification