1) Promotion Plan Written Assignment This assignment has two parts; 1) Completion of the Promotion Plan Template, 2) Summary rationale for the promotion methods and budget request. Background You have been asked to outline a promotion plan for a new product. You may choose and identify the name of the company, product, brand, model, and other relevant information in your paper. Identified Need Vehicle to transport active family of four to school, work, athletic events, shopping, and other venues. Must be cost-effective to operate, consider environmental impact, be affordable, somewhat stylish, and have good resale value in five years. Target Market Parents of school-age children, where both parents work to earn annual income of more than $90,000. Children are active in school, sport and church activities and family spends most non-working time together. Task Using the template provided, develop a one-year promotion plan that reaches this target market within one state (you may define the state). The overall objective of the plan is to achieve new product sales of $50 million. This will be a high level plan that identifies the key promotion categories and tactics so that an expense budget can be built. It will not identify details of each sales campaign within each promotion tactic. Promotion Plan Template This planning tool is used after the overall marketing objectives have been defined and helps an organization Identify specific tactics that will achieve results. It also allows a planning team to cross check results with promotion costs to ensure that a project is worth doing. Finally, it establishes some measure that will be used to track the success of a given project. Promotion Plan Template To complete the planning grid consider the following series of questions. Not all questions are relevant for each promotion: 1. Objective(s) of the promotion project (not the entire marketing plan but each specific promotion tactic) What will be achieved? How will success be measured? 2. Target Audience How many people will be reached? Where are they (geographic distribution)? Demographic information (age, income, ethnicity, gender, income, etc.) Behavioral information (what will motivate them to act) 3. Tactic and Positioning Which promotion method or media will be used? What is the feeling the promotion should create?  What action is desired from audience? 4. Cost What cost should be budgeted for this promotion tactic? 5. Results What quantitative results are expected from this promotion method? You may use units sold or revenue in dollars. After completing the Promotion template that defines the key promotion activities, provide a 1-2 page summary that explains why these promotion methods are best suited to reach the desired target audience and achieve the stated goals. Envision providing this summary to senior leaders to request the total Promotion budget tallied in the planning tool. Factors related to academic success among nursing student ...

1. 1) Promotion Plan Written Assignment
This assignment has two parts; 1) Completion of the Promotion
Plan Template, 2) Summary rationale for the promotion methods
and budget request.
Background
You have been asked to outline a promotion plan for a new
product. You may choose and identify the name of the company,
product, brand, model, and other relevant information in your
paper.
Identified Need
Vehicle to transport active family of four to school, work,
athletic events, shopping, and other venues. Must be cost-
effective to operate, consider environmental impact, be
affordable, somewhat stylish, and have good resale value in five
years.
Target Market
Parents of school-age children, where both parents work to earn
annual income of more than $90,000. Children are active in
school, sport and church activities and family spends most non-
working time together.
Task
Using the template provided, develop a one-year promotion plan
that reaches this target market within one state (you may define
the state). The overall objective of the plan is to achieve new
product sales of $50 million. This will be a high level plan that
identifies the key promotion categories and tactics so that an
expense budget can be built. It will not identify details of each
sales campaign within each promotion tactic.
Promotion Plan Template
This planning tool is used after the overall marketing objectives
have been defined and helps an organization Identify specific
tactics that will achieve results. It also allows a planning team
to cross check results with promotion costs to ensure that a
project is worth doing. Finally, it establishes some measure that

2. will be used to track the success of a given project.
Promotion Plan Template
To complete the planning grid consider the following series of
questions. Not all questions are relevant for each promotion:
1. Objective(s) of the promotion project (not the entire
marketing plan but each specific promotion tactic)
What will be achieved?
How will success be measured?
2. Target Audience
How many people will be reached?
Where are they (geographic distribution)?
Demographic information (age, income, ethnicity, gender,
income, etc.)
Behavioral information (what will motivate them to act)
3. Tactic and Positioning
Which promotion method or media will be used?
What is the feeling the promotion should create?
What action is desired from audience?
4. Cost
What cost should be budgeted for this promotion tactic?
5. Results
What quantitative results are expected from this promotion
method? You may use units sold or revenue in dollars.
After completing the Promotion template that defines the key
promotion activities, provide a 1-2 page summary that explains
why these promotion methods are best suited to reach the
desired target audience and achieve the stated goals. Envision
providing this summary to senior leaders to request the total
Promotion budget tallied in the planning tool.
Factors related to academic success among nursing students: A
descriptive correlational research study

3. Audrey M. Beauvais a,⁎, Julie G. Stewart a,1, Susan DeNisco
a,2, John E. Beauvais b,3
a Sacred Heart University, 5151 Park Avenue, Fairfield,
CT06825-1000, United States
b Yale University School ofMedicine and Psychology Service
VAConnecticut Healthcare System,950 Campbell Avenue, West
Haven, CT06516, United States
s u m m a r ya r t i c l e i n f o
Article history:
Accepted 7 December 2013
Keywords:
Academic success
Emotional intelligence
Resilience
Psychological empowerment
Attrition
Retention
Nursing students
Nursing education
Background: The current rise in employment is improving
forecasts for the future supply of registered nurses;
however sizeable shortages are still projected. With the
intention of improving academic success in nursing
students, related factors need to be better understood.
Objectives: The purpose of the correlational study was to
describe the relationship between emotional intelli-
gence, psychological empowerment, resilience, spiritual well-
being, and academic success in undergraduate
and graduate nursing students.
Design/setting: Adescriptive correlational design was utilized.
The study was set in a private Catholic university.
Participants: There were 124 participants. There were

4. 59%undergraduate and 41%graduate students.
Methods: Background data, in addition to the Spreitzer
Psychological Empowerment Scale, the Wagnild and
YoungResilience Scale,and the SpiritualWell-Being Scale and
the Mayer–Salovey–Caruso Emotional Intelligence
Test, was collected from students who met study criteria.
Results: In a combined sample,academic success was correlated
with overall spiritualwell-being,empowerment
and resilience. Although academic success was not correlated
with overall emotional intelligence, it was corre-
lated with the emotional intelligence branch four (managing
emotions) score.When undergraduate and gradu-
ate students were considered separately, only one correlation
was found to be significantly related to academic
success in the undergraduate sample, namely, emotional
intelligence branch one (perceiving emotions). When
examining the data from just graduate levelnurses,significant
relationships were found between totalemotional
intelligence with academic success, resilience with academic
success, and psychological empowerment with
academic success.
Conclusion: The significant relationship between psychological
empowerment, resilience, spiritual well-being
and academic success in this study supports the statements in
the literature that these concepts may play an
important role in persistence through the challenges of nursing
education. Research is needed to examine
if strategies to enhance empowerment, resilience, and spiritual
well-being can increase academic success in a
test–retest design.
© 2013 Elsevier Ltd. All rights reserved.
Introduction
The current rise in employment is improving forecasts for the

5. future
supplyofregistered nurses; however sizeable shortages are
stillprojected
for the following decade in the United States as well as in other
countries
such as China (Buerhaus et al., 2009; Leong, 2012). A recent
study by
Buerhaus et al. (2009) predicts that by 2025 the United States
will have
a nursing shortage twice as large as the shortfall in the middle
1960s. In
order to alleviate the shortage, nursing programs will need to
increase
the supply of qualified nurses. Although college enrollments
continue to
grow,the attrition rate from nursing programsnationwide hovers
around
50%(Newton and Moore, 2009). Both nationally and
internationally
(Gillen, 2012; O'Donnell, 2012), attrition rates in nursing
programs are
of concern as they reduce the supply of nurses.
Additionally, the nursing profession should be concerned about
attrition rates for masters and doctoral nursing students as well.
Attri-
tion rates for master's programs range from 10 to 75%(Croxton,
2013)
and rates for doctoral programs range from 40 to 70%(Berman
and
Radda,2012).Given the growing shortage ofnursing faculty and
family
physicians, the above statistics are of concern. Graduate
prepared
nurses will be needed to replace the large number of retiring

6. faculty
in Canada and the United States (Cathro, 2011). In additions,
nurse
Nurse Education Today 34 (2014) 918–923
⁎ Corresponding author: 5151 Park Avenue, Fairfield, CT
06825-1000, United States.
Tel.: + 1 203 371 7718; fax: + 1 203 365 7662.
E-mail addresses: [email protected] (A.M. Beauvais),
[email protected] (J.G. Stewart), [email protected] (S.
DeNisco),
[email protected] (J.E. Beauvais).
1 Tel.: + 1 203 365 7750; fax: + 1 203 365 7662.
2 Tel.: + 1 203 365 7661; fax: + 1 203 365 7662.
3 Tel.: + 1 203 932 5711; fax: + 1 203 937 4951.
0260-6917/$ – see front matter © 2013 Elsevier Ltd. All rights
reserved.
http://dx.doi.org/10.1016/j.nedt.2013.12.005
Contents lists available at ScienceDirect
Nurse Education Today
journal homepage: w w w .elsevier.com/nedt
practitioners are needed to help alleviate the family physician
shortage.
By 2020, the United States is projected to confront a shortage of
91,500
doctors (Arvantes, 2012).

7. In an effort to address the shortages of nurses with
undergraduate
and graduate nursing degrees, nursing programs have been
measuring
student retention, attrition, and graduation rates. Nursing
programs
are not the only ones taking note of such measures.External
credential-
ing organizations such as the Commission on Collegiate Nursing
Educa-
tion mandates the calculation of graduation rates for all nursing
programs (Robertson et al., 2010). The presumption is that
measures
such as graduation rates will help to guide nursing programs in
moni-
toring how successful their curriculums are and to provide
feedback
on improving or maintaining strategies that facilitate student
success
(Robertson et al., 2010).Nurse educators need to examine ways
to pro-
mote student success by improving our current methodologies
and
practices. In order to do so, the factors that influence nursing
academic
success need to be better understood.
Background/Literature
Many university's admission departments dedicate substantial
time
and money for the recruitment and admission of nursing
students
(Shelton, 2012). Furthermore, admission staff are tasked with
the ever
more difficult charge ofdistinguishing applicants who can be

8. successful
(Bauchmoyer et al.,2004; Hopkins,2008).Traditionally,a
student's high
school grade point average (GPA) and standardized test scores
such as
the Scholastic Aptitude Test (SAT) and the American College
Test®
(ACT) have been identified as predictors of academic success
(Noble
and Sawyer, 2004; Sparkman et al., 2012; Timer and Clauson,
2011).
In addition, the literature review indicates that science
knowledge is a
predictor of nursing program success (Byrd et al., 1999; Lewis
and
Lewis, 2000; Phillips et al., 2002; Potolsky et al., 2003; Wong
and
Wong, 1999; Wolkowitz and Kelley, 2010). Hence, the above
data are
frequently utilized to help recruit qualified applicants.
Recruiting qualified applicants is just the beginning step in
fostering
program completion (Shelton,2012). After students are
admitted, they
ought to be afforded resources that will foster their persistence
in the
nursing program as well as promote their academic success
(Shelton,
2012).Retention as well as attrition of nursing students has been
asso-
ciated with demographic, academic, financial, cognitive, and
personali-
ty/behavioral factors (Cameron et al., 2011; Jeffreys, 2012; Pitt
et al.,
2012; Williams, 2010). Historically, many researchers have

9. focused on
intelligence quotient (IQ) when examining what promotes
academic
success (Ahammed et al., 2011). However, more recently
scholars
have begun to contemplate non-cognitive or psychosocial
factors such
as emotional intelligence, psychological empowerment,
resilience, and
spiritual well-being as a way to further academic success
(Ahammed
et al., 2011; Barchard, 2003; Bemak, 2005; Cleary et al., 2008;
Deb,
2012; Kneipp et al., 2009; Sparkman et al., 2012; Suliman,
2010;
Young, 2009).
More specifically, researchers found that managing emotions
was
positively correlated with academic success (Ahammed et al.,
2011;
Mayer et al.,2004).Other scholars have focused on how
classroom tech-
niques can promote psychological empowerment thus promoting
academic success. Although, to date no research studies were
found
that examined the relationship between empowerment and
academic
success.Still other researchers have examined the relationship
between
academic success and resilience has been which demonstrated a
positive correlation between the variables (Deb, 2012). Finally,
scholars have linked spiritual well-being to many areas of
function-
ing (Dunn et al., 2007; Kneipp et al., 2009; Paloutzian and
Ellison,

10. 1982; Taliaferro et al., 2009; VonDras and Schmitt, 2007) and
sup-
port the relationship between spiritual well-being and academic
success.
Despite these studies and opinions, there is a paucity of
research
regarding the relationship of emotional intelligence,
psychological
empowerment, resilience, spiritual well-being and academic
success
in the context of nursing students. Given the potential value of
such
factors in advancing academic success and therefore influencing
out-
comes such as retention,attrition,and graduation rates,research
is war-
ranted as it may provide insight into non-cognitive strategies
that could
be of potential benefit to this population.
Methods
Design and Sample
Adescriptive correlational design was utilized. Aconvenience
sam-
ple of 244 undergraduate and 272 graduate nursing students in a
medium-sized, private, Catholic university in New England
were re-
cruited to participate in the study. The undergraduate group
consisted
of 169 students in a traditional first professional degree
program (60
sophomores, 51 juniors, and 58 seniors) and 75 students in a RN

11. to
BSNprogram.The graduate group consisted of229 students in
Master's
programs (96 in the Family Nurse Practitioner Program, 60 in
the
Clinical Nurse Leader Program, 37 in the Patient Care Service
Adminis-
tration Program, and 36 in the Nursing Education Program) and
43 in
the Doctor ofNursing Practice Program.Allundergraduate and
graduate
nursing students were included in the study with the following
excep-
tions. Freshman nursing students were excluded as they have
not
begun their nursing courses. Students less than 18 years of age
were
excluded as they are unable to provide informed consent given
that
they are considered minors. Apower computation (Cohen, 1992)
was
completed via gPower 3.0.5 (Faul et al., 2009) and revealed that
109
participants were required established on an alpha equal to 0.05,
effect
size moderate (0.3), and power equal to 0.09.
Instruments
The instruments utilized were the Mayer–Salovey–Caruso
Emotional
Intelligence Test (MSCEIT), Spreitzer Psychological
Empowerment Scale,
Wagnild and Young Resilience Scale, the Spiritual Well-Being
Scale
(SWBS), as well as a background data sheet. The MSCEITis an

12. ability-
based appraisal of emotional intelligence that is comprised of
141 items
designed to assess total emotional intelligence along with the
four
branches ofemotional intelligence: perceiving emotions,using
emotions
to assist thought, understanding emotions, and managing
emotions
(Mayer et al., 2002, 2003). Face validity is evident in the tasks
used by
the MSCEIT to evaluate emotional intelligence (Mayer et al.,
2000).
Content validity is exhibited by the MSCEIT's thoughtful
depiction of
the Four Branch Model (Mayer et al., 2000). Discriminant,
incremental,
and convergent validity of the MSCEIThave been verified
(Brackett and
Mayer, 2003). The split-half reliability coefficients for the
entire test is
r = .91 and for the four branches range from r = .80 to .91
(Mayer
et al., 2000).
The Sprietzer's Psychological Empowerment Scale was used to
mea-
sure psychological empowerment. The scale contains 12 seven-
point
rating scale items (3 items per dimension) ranging from 1 (very
strong-
ly disagree) to 7 (very strongly agree) (Spreitzer and Quinn,
2001;
Spreitzer, 2007). The instrument contains the following four
subscales:
meaning,competence,self-determination,and impact.The overall

13. score
for each subscale is divided by 3 to obtain an average score for
that sub-
scale.The total score represents the psychologicalempowerment
at that
moment in time which will not necessarily be the same at a
different
point in time (Spreitzer and Quinn,2001).Asecond order
confirmatory
factor analysis revealed that the four subscales are distinct and
add to a
general sense of empowerment (Spreitzer, 2007). The Cronbach
alpha
reliability for the overall psychological empowerment ranged
from
0.85 to 0.91 (Laschinger et al., 2004).
The Wagnild and Young Resilience Scale was used to measure
resil-
ience.The scale contains 14 seven-point rating scale items
ranging from
1 (strongly disagree) to 7 (strongly agree). The instrument
consists of
919A.M.Beauvais et al. / Nurse Education Today 34 (2014)
918–923
the following five themes of resilience: self-reliance, meaning,
equa-
nimity, perseverance, and existential aloneness (Wagnild and
Young,
1993). Content and construct validity have been verified (Black
and
Ford-Gilboe, 2004; Humphreys, 2003; Monteith and Ford-

14. Gilboe,
2002). The reliability yielded alpha coefficients ranging from
0.85 to
0.94 (Wagnild and Young, 1993).
The SpiritualWell-BeingScale (SWBS) wasused to measure
spiritual
well-being.The scale contains 20 six-point rating scale items
that assess
overallperceived spiritualwell-beingas wellas two subscales
ofspiritu-
ality specifically religious well-being and existentialwell-being
(Ellison,
1983; Paloutzian and Ellison, 1982). The religious well-being
subscale
offers a self-appraisal of the individual's relationship with God.
The ex-
istential well-being subscale offers a self-appraisal of the
individual's
feeling of life-purpose, life-satisfaction, and relationship to
others. The
SWBSitems are non-denominational and can be used with
individuals
from a variety of backgrounds and faiths (Ellison, 1983). Face
validity
is apparent in the item content (Ellison, 1983; Paloutzian and
Ellison,
1982). The reliability yielded alpha coefficients ranging from a
high of
0.99 for the religious well-being subscale and total spiritual
well-being
to a low of 0.73 for the existential well-being subscale (Ellison,
1983;
Paloutzian and Ellison, 1982).
Background data gathered were gender, age, ethnicity, marital

15. sta-
tus, type of nursing program, and self-reported grade point
average.
Procedure
Once Institutional Review Board (IRB) authorization was
acquired,
an IRB approved script inviting students to participate in the
study
was sent electronically to those students who met the criteria
for the
study. Nursing professors not connected to the research were
asked to
tell the students about the study during their nursing classes.
The stu-
dents were informed that the researchers were nursing
professors and
notified that no distinguishing information would be gathered
that
would enable the researchers to associate them with their
responses.
Once the email invitation was received and read, interested
students
accessed the attached web link that lead them to the study
website
where a consent letter was presented. The students were
informed
that they were required to be 18 years of age or older to partake
and to carefully review the information. Only those students
that
provided consent were allowed to proceed forward to complete
the
background data, Spreitzer Psychological Empowerment Scale,
Wagnild and Young Resilience Scale, and Spiritual Well-Being
(SWB) Scale. The above background data and scales were

16. provided
on SurveyMonkey™ . The SSLencryption feature was turned on
and
IP addresses were not gathered in order to ensure a secure
transmis-
sion. SurveyMonkey™ has established environmental and
physical
safety measures in an effort to protect data.
After completing the above, participants were given a web link
to
the MSCEIT as the publisher of that instrument mandates that it
be
given as a separate test on the publisher's server. The final four
digits
of the participants' social security number were used to connect
the
databases.
Statistical Analysis
The SurveyMonkey™ responses were transferred in raw and
sum-
mary format into an Excel spreadsheet that was then
downloaded into
PASW Statistics 18.The MSCEITwas tabulated by Multi-Health
Systems
Inc. (MHS).MHSsupplied a report with raw data and standard
scores in
an Excel document that was then transferred into PASW
Statistics 18.
The MSCEIT raw data resides at MHS with the exception of the
Excel
document that was provided to the researcher. MHS was not
able to
access any data other than the MSCEIT. Descriptive statistics

17. and
Pearson's correlations were calculated utilizing PASW Statistics
18.
Data/Results
Response Rate
Thirty six percent of the students (n = 186) answered the initial
website survey. Nevertheless, the ultimate response rate reduced
to
24%(n = 124) as 44 participants did not go on to take the
MSCEIT
which was housed on the second website and 18 participants
either
did not follow the coding instructions or had the same last four
digit
of their social security number which resulted in information
that
could not be positively paired. The final data set contained 124
nursing
students (response rate of 24%) which was greater than the 109
partic-
ipants needed on power computation.
Characteristics of the Sample
The sample mean age was 30 years old with a range from 18 to
59 years old and a standard deviation of 12.50. Sixty five
percent (80
of the 124 participants) were 18 to 30 years of age. Ninety
seven per-
cent (n = 120) of the participants were women and 3%(n = 4) of
the participants were men. Sixty five percent (n = 80) were
single,
29%(n = 36) were married, 5%(n = 6) were divorced, 1%(n = 1)

18. was widowed, and 1%(n = 1) did not specify. Eighty eight
percent
(n = 109) were Caucasian. Additionally, 1%(n = 1) was
classified as
an Asian,7%(n = 8) as African American/Black,4%(n = 5) as
Hispanic
or Latino,and 1%(n = 1) as Pacific Islander/Hawaiian.These
results are
presented in Table 1.
Fifty nine percent (n = 73) of the participants in the study were
from the undergraduate nursing program. Of this, 4%(n = 5)
were
sophomores, 32%(n = 39) were juniors, 21%(n = 26) were
seniors,
and 2%(n = 3) were undergraduate RN to BSN students.Forty
percent
(n = 50) of the participants in the study were from the graduate
pro-
grams. Of this, 11%(n = 13) were from the family nurse
practitioner
program, 8%(n = 10) were from the patient care services
program,
6%(n = 7) were from the clinical nurse leader program, 5%(n =
6)
were from the education program, and 11%(n = 14) were from
the
doctor ofnursingpractice program.One percent (n = 1) did not
specify
the nursing program. These results are presented in Table 1.
Table 1
Characteristics of the participants (N = 124).
Characteristic Frequency Percent

19. Gender
Female 120 97.0
Male 4 3.0
Marital status
Single 80 65.0
Married 36 29.0
Divorced 6 5.0
Widowed 1 1.0
Not identified 1 1.0
Race
Caucasian 109 88.0
Asian 1 1.0
Hispanic/Latino 5 4.0
Black 8 7.0
Pacific Islander/Hawaiian 1 1.0
Nursing program
Undergraduate sophomores 5 4.0
Undergraduate juniors 39 32.0
Undergraduate seniors 26 21.0
Undergraduate RN to BSN 3 2.0
Graduate: FNP 13 11.0
Graduate: PCS 10 8.0
Graduate: CNL 7 6.0
Graduate: Education 6 5.0
Graduate: DNP 14 11.0
Not identified 1 1.0
920 A.M.Beauvais et al. / Nurse Education Today 34 (2014)
918–923
Academic success was measured by the student's GPA.Higher

20. scores
indicate greater academic success.The mean grade point average
(GPA)
was 3.52.Emotional intelligence was measured by the MSCEIT.
Greater
scores suggest possible increased ability of emotional
intelligence. The
mean score (scaled) for emotional intelligence was 95.75, SD ±
12.61
indicating moderate emotional intelligence. Spiritual well-being
was
measured by the SWBS. Greater scores indicate increased
spiritual
well-being. The mean score for SWBwas 91.08, SD ± 16.94
indicating
moderate SWB. Psychological empowerment was measured by
the
Sprietzer's Psychological Empowerment Scale. Greater scores
suggest
possible increased psychological empowerment. The mean score
for
overall psychological empowerment was 5.24, SD ± 0.84
indicating
the group was in the lowest 40%ofpeople taking the
psychological em-
powerment scale. Resilience was measured by the Wagnild and
Young
Resilience Scale. Greater scores indicate possible increased
resilience.
The mean score for resilience was 83.67, SD ± 8.87 indicating
moder-
ately high resilience.
Emotional Intelligence, Psychological Empowerment,
Resilience, Spiritual
Well-being and Academic Success

21. When looking at the entire sample, overall emotional
intelligence
was not correlated with academic success. The relationship
between
emotional intelligence branch scores and academic success were
com-
puted. Branch four (managing emotions) score had a weak but
statisti-
cally significant correlation with academic success, r(121) =
.276,
p = .002. This result is presented in Table 2. The other branch
scores
were not significantly correlated with academic success. The
relation-
ship between psychological empowerment and academic success
is
weak but statistically significant, r(121) = .194,p = .033.The
relation-
ship between resilience and academic success is weak but
statistically
significant, r(121) = .243,p = .007. Finally, the relationship
between
overall spiritualwell-beingand academic success is weak but
statistical-
ly significant, r(121) = .198,p = .029. These results are
presented in
Table 2. The relationship between the spiritual well-being
subscales
(religious and existential well-being) and academic success
were com-
puted but revealed no statistical relationship.
When looking at just the undergraduate student sample, overall
emotional intelligence was not correlated with academic
success;

22. however, branch one (perceiving emotions) was statistically
related
and demonstrated a small to moderate effect size r(73) = − .232,
p = .048. Academic success was not significantly correlated
with psy-
chological empowerment, resilience, or overall spiritual well-
being in
the undergraduate subgroup.
In contrast, when looking solely at graduate nursing students,
over-
all emotional intelligence was moderately correlated with
academic
success r(47) = .348, p = .017. In addition, branch two
(facilitating
thoughts) and branch four (managing emotions) demonstrated a
mod-
erate and statistically significant correlation with academic
success,
r(47) = .360 p = .013 and r(47) = .317,p = .030 respectively.
Resil-
ience and academic success demonstrated a strong correlational
rela-
tionship, r(47) = .467, p = .001, as did psychological
empowerment
and academic success, r(47) = .438, p = .002. The relationship
between academic success and the spiritual well-being test
(overall, re-
ligious and existential well-being subscales) revealed no
statistically
significant relationship.
Finally, in trying to examine the unique predictors of academic
success, exploratory stepwise regressions were conducted.
Unfortu-

23. nately, in separate undergraduate and graduate student analyses,
regression models did not predict additional levels ofvariance
accounted
for beyond the most highly related bivariate correlations.
Discussion
The current study found that total emotional intelligence was
relat-
ed to academic success in graduate nursing students with
branches two
(facilitating emotions) and four (managing emotions) being
significant-
ly related to academic success with moderate effect sizes.This
supports
the research completed by Brackett et al. (2012) in which
students with
higher emotional intelligence are better equipped to manage the
emo-
tions that accompany their lives thus enabling them to
concentrate,
learn and excel at school.
In undergraduate students, however, total emotional intelligence
was not related to academic success yet branch one was related
to aca-
demic success,with a relatively small effect size.This result is
consistent
with the study completed by Ahammed et al. (2011) in which
the anal-
ysis revealed that academic success (as measured by GPA) was
not cor-
related to overall emotional intelligence (as measured by the
MSCEIT).
Given the fact that this study narrowly defined academic
success as a

24. student's GPA,it did not take into consideration other aspects
ofnursing
performance. Astudent's GPAwill take into account that a
student has
completed cognitive based evaluations such as examination but
will
not necessarily capture the more personal and emotional aspect
of
nursing care.As a result, at the undergraduate level,alternative
or addi-
tional variables to GPAthat may directly contribute to academic
success
ought to be considered when evaluating the relationship
between emo-
tional intelligence and academic success (Ahammed et al.,
2011).
Emotional intelligence branch one (identifying emotions) was
nega-
tively related to academic success in undergraduate students but
emo-
tional intelligence branch 2 (facilitating thoughts) and branch 4
(managing emotions) were related to academic success in
graduate
students. It is unclear if this indicates that student nurses'
emotional in-
telligence develops over time (through their career, education,
and/or
life experiences) or if this reflects a cohort issue. It is
conceivable that
graduate nursing students possess and utilize a qualitatively
different
subset of emotionally intelligent characteristics that promote
academic
success. Individuals with higher emotional intelligence tend to
choose

25. professions that require social interactions like nursing (Mayer
et al.,
2004); and, individuals with elevated emotional intelligence
levels
tend to have motivationalgoals (Mayer et al.,2004).Logically,
therefore,
nurses pursuing a graduate degree may have a vision to improve
them-
selves that could ultimately foster academic success. Moreover,
adult
learners in graduate education deal with many life stressors
such as
work, home and school demands. It is believed that those who
are bet-
ter able to handle such difficulties come to their education
programs
emotionally prepared to learn thus promoting their success.
For undergraduates, the remainder of the data analyses did not
find
meaningful, statistically significant relationships between the
primary
study variables and academic success. For graduate nursing
students
however, the current study found that psychological
empowerment
was related to their academic success. This result supports that
class-
room techniques that promote empowerment such as requiring
stu-
dents to establish outcome goals, to utilize self-reflective
activities,
and to engage in monitoring their progress ought to be
considered
(Cleary et al., 2008). In order to empower nursing students,
faculty

26. may need to facilitate the growth and development of students
who
in turn will become more self-directed and self-defined (Bemak,
2005). Opportunities to talk with faculty should be encouraged
as
Table 2
Correlations Between AcademicSuccess (GPA),Emotional
Intelligence (MSCEIT) Branch 4
(Managing Emotion), Psychological Empowerment (Sprietzer's
Psychological
Empowerment Scale), Resilience (Wagnild and Young
Resilience Scale), and SWB(SWB
scale) Scores (N = 124).
Academic success score
Emotional intelligence (branch 4) 0.276⁎⁎
Psychological empowerment 0.194⁎
Resilience 0.243⁎⁎
Spiritual well-being 0.198⁎
N = 124.
⁎ Correlation is significant at the 0.05 level (two tailed).
⁎⁎ Correlation is significant at the 0.01 level (two-tailed).
921A.M.Beauvais et al. / Nurse Education Today 34 (2014)
918–923
deeper conversations allow students to set the agenda and
discuss their
concerns (Bemak,2005).One strategy to provide such
empowerment is
to establish a Student Faculty Advisory Committee in which

27. students
and faculty meet on a regular basis and address student
concerns and
issues.
The current study found that resilience was strongly related to
aca-
demic success in graduate nursing students. The results of this
study
support Deb's (2012) finding that individuals with high
resilience
show better academic performance and success. However, this
study
had a sample of nursing students rather than adolescents
preparing
for medical/engineering entrance examinations and both studies
had
different measurements of resilience. Based on these results,
faculty
could consider fostering situations that provide the student with
a
sense of competence, with the opportunity to feel successful,
and with
the ability to cope with diverse problems or challenges
(Novotny,
2011). Providing students with a positive environment not only
allows
students to retreat from their adverse situation for a moment in
time,
but also allows students the chance to alter their view of the
world in
a more desirable manner (Novotny,2011).Resilience can be
reinforced
bycultivatingparticular personalitycharacteristics aswellasby
increas-
ing contact with the student (Novotny,2011).One strategy to

28. help pro-
vide the above is by encouraging extracurricular activities that
have
faculty involvement.
The current study did not find that spiritual well-being was
related
to academic success in either the graduate or undergraduate
groups
by themselves,but was significant when the overall sample was
consid-
ered.This result concurs with statements in the literature that
reported
a positive relationship between spiritualwell-beingand various
areas of
functioning (Dunn et al., 2007; Kneipp et al., 2009; Paloutzian
and
Ellison, 1982; Taliaferro et al., 2009; VonDras and Schmitt,
2007) and
augments the limited body of research that has considered the
relation-
ship between spiritual well-being and academic success. These
results
intimate that college professors and counseling centers might
benefit
from being cognizant not only of students' psychological well-
being,
but also their spiritual well-being (Kneipp et al., 2009). College
profes-
sors and counseling centers may wish to partner with campus
ministry
to provide services to students (Kneipp et al., 2009).
Selected Limitations
Due to the convenient nature of the sample and the relatively

29. small
sample size, the participants may not be reflective of all nursing
stu-
dents. Thus, the results should be cautiously generalized. In
addition,
the setting which was a private Catholic university is not
representative
of the setting of all nursing program and may have influenced
the spir-
itual well-being scores.Spiritual support may be offered
differently in a
Catholic university versus a non-religiously affiliated
university. Like-
wise, students who identify with a spiritual connection may be
more
likely to enroll in a religious university. Another limitation is
around
self-reporting which can be susceptible to potential bias. In this
study,
self-report was utilized in the spiritual well-being, resilience,
and psy-
chological empowerment scale as well as with the self-reported
GPA
scores. Lastly, there was a procedural limitation in that
participants
were mandated to access two websites which potentially
negatively
impacted the response rate.
Future Research
Additional research regarding strategies to reduce student
attrition
and to promote student academic success is necessary (Cameron
et al.,
2011). If nursing schools are going to allocate funds to help

30. address
this problem in an efficient and effective manner, they will want
to
make sure their strategies are based in evidence. Far more
should be
done to appreciate the nature of the predicament and to identify
strat-
egies to improve the outcomes (Cameron et al., 2011). Future
research
is needed to examine if strategies to enhance empowerment,
resilience,
and SWBcan increase academic success in a test–retest design.
In addi-
tion,emotional intelligence,psychological
empowerment,SWB,and re-
silience ought to be examined in relationship to other outcomes
measures such as workplace performance and health benefits.
Conclusion
In conclusion, attrition rates remain high despite the fact that
universities are implementing strategies to reduce attrition such
as bet-
ter selection ofhigh quality students,peer mentors,personal
tutors,and
focusing on improving clinical placements (Eick and
Williamson,2012;
Robinson and Niemer, 2010). More needs to be done to promote
nursing students success. Little has been written on addressing
non-
cognitive or psychosocial factors that promote academic
success, other
than suggesting interventions such as referring students for
counseling
and for stress release (Rouse and Rooda,2010).Perhaps focusing

31. on the
positives such as emotional intelligence, empowerment,
resilience, and
spiritualwell-being may hold the key.Having a better
understanding of
the role of emotional intelligence, psychological empowerment,
resil-
ience, and spiritual well-being in student success may be
helpful in
developing curricula and teaching/learning practices that
promote
retention in nursing programs (Taylor and Reyes, 2012).
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Research Article Critique, Part One
Factors Related to Academic Success Among Nursing Students:
A Descriptive Correlational Study
(Beauvais, Stewart, DeNisco, & Beauvais, 2014)
Instructions: A major skill that is learned in this course is how
to critically read and critique nursing research articles. The
purpose for critiquing an article is to critically evaluate the
research process followed by the author(s) of the assigned
article. This is an information-intensive, time-intensive process
that is not learned overnight. To demonstrate your skill at
critiquing an article, you will complete this open-book multiple
choice assignment.
Here's how you should approach completing this week’s
assignment to finish critiquing an article:
1. First, do your assigned reading in Grove, Gray, and Burns
(2015) and complete the reading worksheets early in the week.
This will introduce you to the critique skills you will need for
the week.
2. Skim the entire instructor assigned research article that has
been posted on Blackboard for you so that you will have an idea
of what it is about. Then, for this week, re-read carefully the
first half of the article, starting with the abstract and stopping

41. after the first paragraph of the results or “findings” section.
3. Print this document and find the best answer to each
question below based on your Grove, Gray, and Burns (2015)
assigned reading for the week and what you have read in the
instructor assigned research article.
4. Some of the questions in the critique assignment below will
seem unfamiliar to you. Look up key terms from the question in
your textbook. Some examples of these terms might be:
problem statement, variables, and cross-sectional. You can also
look in Chapter 12 for an example of a critical appraisal (or
critique) of a quantitative research article.
5. Once you have completed this assignment “on paper”, go into
blackboard and enter your answers by the assignment due date
and time listed in the syllabus. Ignore any wording from
Blackboard that indicates that “this is a test” and carefully enter
your answers from this document.
6. You will have two access attempts to record your answers.
This is given to you so that if you encounter technical
difficulties on your first attempt, or you would like a second
attempt to try to improve your grade, you may do so. You will
not be able to see the questions that you missed when you
submit your attempt. Blackboard will record the highest grade
from the two submissions.
If you have questions about this assignment, you can post them
to your group discussion board for help. Please do not post the
exact question from the assignment below and ask the group for
the answer as this would constitute academic dishonesty.
Questions 1 - 4: Research Problem and Purpose. (For help with
these questions, refer to chapters 2, 5, and 12)
1. Which choices below best reflect the problem statement for
the instructor-assigned article?

42. a. In an effort to address the shortages of nurses with
undergraduate and graduate nursing degrees, nursing programs
have been measuring student retention, attrition, and graduation
rates.
b. There is a paucity of research regarding the relationship of
emotional intelligence, psychological empowerment, resilience,
spiritual well-being, and academic success in the context of
nursing students.
c. The total score of the psychological empowerment scale
represents psychological empowerment at that moment in time.
This will not necessarily be the same when measured at a
different point in time.
d. Nurse educators need to examine ways to promote student
success by improving our current methodologies and practices.
2. Which of the choices below best reflects the purpose
statement for the instructor assigned article?
a. Graduate prepared nurses will be needed to replace the large
number of retiring faculty in Canada and the United States. In
addition, nurse practitioners are needed to help alleviate the
family physician shortage.
b. The current rise in employment is improving forecasts for the
future supply of registered nurses; however sizable shortages
are still projected for the following decade in the United States.
c. Many universities and admission departments dedicate
substantial time and money for the recruitment and admission of
nursing students.
d. The purpose of the correlational study was to describe the
relationship between emotional intelligence, psychological
empowerment, resilience, spiritual well-being, and academic
success and undergraduate and graduate nursing students.
3. According to Grove, Gray, and Burns (2015), which of the
following statements are important when considering the
significance and relevance of a study’s problem and purpose?
(Select all that apply.)

43. a. Does it consider ethical principles in its design?
b. Does it predict the non-significant findings anticipated in the
study?
c. Does it influence nursing practice?
d. Does it identify the population to whom they intend to
generalize?
e. Does it promote theory testing or development?
f. Does it identify extraneous variables?
4. When considering the feasibility of a study’s problem and
purpose, Grove, Gray, and Burns (2015) suggest that several
areas should be evaluated, including: researcher expertise,
money commitment, ethical considerations, and availability of
subjects, facilities, and equipment. Which of the following
statements accurately assesses the feasibility of this article?
a. Funding sources for the study were identified in the article.
b. The author’s credentials to design and conduct research are
fully described.
c. 100% of the eligible subjects contacted participated in the
study.
d. Evidence of protection of the subjects’ rights was mentioned
in this article.
Questions 5 - 7: Review of the Literature. (For help with these
questions, refer to chapters 6 & 12.)
5. According to Grove, Gray, and Burns (2015), which one of
the following is NOT a major purpose of the review of literature
(ROL):

44. a. Describing the current knowledge of the practice problem
b. Identifying gaps in the knowledge base of the practice
problem
c. Explaining how the current study contributes to the
knowledge being built
d. To explain the reasons behind the selection of the statistics
used in the study.
6. Select three MAJOR topics covered in the review of
literature (ROL) from the list below:
a. A descriptive correlational design was used. The study was
conducted in a private Catholic University.
b. The current rise in employment is improving forecasts for the
future supply of registered nurses; however sizable shortages
are still projected for the following decade in the United States.
c. The purpose of this study was to describe the relationship
between emotional intelligence, psychological empowerment,
resilience, spiritual well-being, and academic success in
undergraduate and graduate nursing students.
d. In an effort to address the shortages of nurses with
undergraduate and graduate nursing degrees, nursing programs
have been measuring student retention, attrition, and graduation
rates.
e. The nursing profession should be concerned about attrition
rates for masters and doctoral nursing students as well. Attrition
rates for masters programs range from 10 to 75%.
f. There is a paucity of research regarding the relationship of
emotional intelligence, psychological empowerment, resilience,
spiritual well-being, and academic success in the context of
nursing students.
7. Current knowledge in the review of literature (ROL) (all
information included before the “Methods”) is considered to be

45. articles that are within 5 years of the publication date of the
article. This is often assessed by reviewing the citations that
are used in the ROL and counting the number that meet this
criteria. Which number below most closely reflects the number
of current citations in the ROL? (HINT-start with the year 2014
as the year published in the journal.)
a. 10
b. 15
c. 20
d. 25
Questions 8 - 10: Study Framework. (For help with these
questions, refer to chapters 7 & 12)
8. Which of these statements best describes this study’s
research framework?
a. This study has an implicit framework, which is not fully
developed.
b. The conceptual framework supporting the research is
underpinned by social exchange theory and Bandura’s theory of
self-efficacy.
c. The authors developed the study’s conceptual framework
based on Watson’s Theory of Caring to describe the concept of
caring for the self as a nursing student.
9. What are some of the key concepts in this study’s
conceptual framework?
a. This study does not have any clearly defined concepts within
a framework because it has an implicit framework.
b. Nursing student depression is defined as a psychosocial
phenomenon occurring within 12 months of starting in either an
undergraduate or graduate program.
c. The authors clearly identify the concepts of the framework in
a map or model.

46. 10. Which one of the statements below is an example of a
relational statement from the conceptual framework?
a. Feelings of psychological empowerment will have an effect
on student depression levels
b. This study does not have any clearly defined relational
statements because it has an implicit framework.
c. Researchers found that managing emotions was positively
correlated with academic success.
Questions 11 – 15: Research objectives, questions, or
hypotheses and research variables. (For help with these
questions, refer to chapters 5 & 12)
11. The authors state that the research objective, question, or
hypothesis was “describe the relationship between emotional
intelligence, psychological empowerment, resilience, spiritual
well-being, and academic success in undergraduate and graduate
nursing students” on page 918. This is best described as a
a. Research objective
b. Research question
c. Research hypothesis
d. None of the above
12. Which of these would be considered a MAJOR
studyvariable (select all that apply)?
a. emotional intelligence
b. psychological empowerment
c. undergraduate and graduate retention rates
d. costs of student recruitment
e. resilience
f. spiritual-well being
13. What is the conceptual definition (as defined in the review

47. of the literature) of the following study variable: resilience
a. The conceptual definition of resilience is not clearly provided
in the review of the literature.
b. The factors that influence nursing academic success need to
be better understood.
c. After students are admitted, they are to be afforded resources
that will foster their persistence in the nursing program as well
as promote their academic success.
d. Admissions staff are tasked with the ever more difficult
charge of distinguishing applicants who can be successful.
14. What is the operational definition (as defined in the
methods section) of the following study variable: resilience.
a. Recruiting qualified applicants is just the beginning step in
fostering program completion.
b. Mayer-Salovey-Caruso Emotional Intelligence Test
(MSCEIT)
c. The factors that influence nursing academic success need to
be better understood.
d. The Wagnild and Young Resilience Scale (RS).
15. Which demographic variables were assessed by the author
for this study? (Select all that apply.)
a. Age
b. Education level
c. Years of nursing experience
d. Marital status
e. Admission cut-off criteria
f. Race
Questions 16- 19: Research Design (For help with these
questions, refer to chapters 1, 8, & 12)
16. Which phrase best describes the research design of this
study? (Select the three that apply.)
a. Descriptive
b. Correlational

48. c. Nonexperimental
d. Quasi-experimental
e. Experimental
f. Mixed methods
17. Which phrase best describes the time element of the
research design of this study?
a. Cross-sectional design
b. Longitudinal design
c. None of the above
18. Does the study include a treatment or intervention
described in the methods section?
a. The Spiritual Well-Being Scale (SWBS) used in the study
may be considered a treatment or intervention.
b. 516 students were invited to participate in the intervention.
c. A control group of accounting students were also asked to
complete the survey.
d. This study was not designed with a treatment or
intervention.
19. Does the author specifically mention that a pilot study was
done prior to conducting this study? (Hint: look at the words
“prior to this study”.)
a. Yes
b. No
20. The authors indicate on page 920 of the article that the
institutional review board (IRB) authorization was acquired.
This indicates than an IRB gave approval to conduct the

49. research. In addition, anonymity and confidentiality was
protected. Per Grove, Gray, and Burns (2015), which of the
following would NOT be considered essential information for
informed consent? (Select all that apply.)
a. a statement of the research purpose and any long-term goals
of the study
b. a copy of the abstract of the article that will be used in the
publishing journal.
c. an explanation of the procedures to be followed in the study
d. a complete list of references to be used in the study.
©2017 UTA School of Nursing
1
Promotion Plan Template
Objective
Target Audience
Promotion Tactic and Positioning
Cost
Expected Results

50. Total

51. Total should equal marketing budget
Total should equal goals of the promotion plan.
Note: Additional rows may
be added to the table if needed.
Regis University – College of Business – MKT 325: Marketing
Principles