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Media Ethics Basics
Deepa K.C
Assistant Professor
Department of Multimedia
St. Mary’s College Thrissur
OBJECTIVE
1. The meaning of law
2. Freedom of Speech and Expression under Article 19(1)(a)
3. Defamation
4. Ethics
5. Code of Ethics
Media Ethics, Deepa K.C, St. Mary’s College
The meaning of law
 “The law is a system of rules that a society or government develops
in order to deal with crime, business agreements, and social
relationships. It is also a complex mechanism, evolving from
hundreds of years of tradition, culture and values.
 The law can be defined as a set of enforceable rules of conduct
which set down guidelines for relationships between people and
organizations
Media Ethics, Deepa K.C, St. Mary’s College
Laws have certain characteristics that make
them different from rules:
1. Laws are binding on the whole community.
2. Laws can be enforced.
3. Laws are officially recognized.
4. Laws are accessible (or discoverable).
5. Laws relate to public interest.
Medit Ethics, Deepa k.c , St.Mary’s College
Concept of Press Freedom
 Press freedom is globally and ideally guaranteed by Article 19 of the
universal Declaration of Human Rights . It is the liberty to print or
disseminate information, by printing, broadcasting, or through
electronic media, without prior restraints such as licensing
requirements or content review and without subsequent punishment for
what is said as well.
Media Ethics, Deepa K.C, St. Mary’s College
Concept of Press Freedom
 Although, the arguments that explain the need for acknowledging the
positive rights stating that access to the press is restricted, and its
operational cost is immeasurable are powerful but not sufficient
arguments. Legally speaking, nobody is denied the right to establish a
newspaper or television station, and restricted financial resources are
not the same as restricted legal rights
Media Ethics, Deepa K.C, St. Mary’s College
Freedom of Speech and Expression under
Article 19(1)(a)
Article 19(1)(a) covers the right to express oneself by word of mouth,
writing, printing, picture, or in any manner. It includes the freedom of
communication and the right to propagate or publish one’s views. The
communication of ideas may be through any medium—newspaper,
magazine, movie, electronic media or audio-visual media. Freedom of
speech and expression includes the following rights
Media Ethics, Deepa K.C, St. Mary’s College
Right to circulate
 Freedom of expression has always been emphasized as an essential
basis for the democratic functioning of a society.
 The right to free speech and expression includes the right not only
to publish but also to circulate information and opinion. Without
this, the right to free speech and expression would carry little
meaning
Media Ethics, Deepa K.C, St. Mary’s College
Right to criticize
 Right to free speech includes the right to criticize the government,
which is necessary for a healthy democracy. Decisions of the
Supreme Court in later cases made it clear that criticism of the
government was not to be regarded as a ground for restricting the
freedom of speech or expression.
Right to receive information
The right to receive information was upheld by the Supreme
Court in a series of judgments in varied contexts including:
Media Ethics, Deepa K.C, St. Mary’s College
 Right to information from advertisements enabling the citizens to
get vital information about life saving drugs
 Right of sports lovers to watch cricket • Right of voters to know the
antecedents of electoral candidates
Right to expression beyond national boundaries
The right to freedom of speech and expression extends beyond national
boundaries. The question was considered by the Supreme Court in one of
the cases related to impounding of a passport ‘in the interests of the
general public’.
Media Ethics, Deepa K.C, St. Mary’s College
Defamation
 Defamation is the publication of a statement by one person about
another that damages his reputation.
 Example, where someone’s character is discredited or where the
statement causes the person to be shunned by others or exposed to
hatred. It is not enough to show that there has been a mere insult.
Defamatory statements are usually in written or spoken words (and
include material on the internet) but pictures, photographs, gestures
and other acts can also be defamatory.
Media Ethics, Deepa K.C, St. Mary’s College
The law of defamation is also a reasonable restriction under Article (2)
and bestows the right to preservation of honour on every individual.
Defamation occurs when a false and defamatory statement about
another person is published without lawful justification or excuse.
However, truth, fair comment and privilege are the main defences
against defamation. Therefore, we shall examine in details what
constitutes defamation and what are the defences against it
Media Ethics, Deepa K.C, St. Mary’s College
The term "defamation" is an all-encompassing term that covers any
statement that hurts someone's reputation. If the statement is made in
writing and published, the defamation is called "libel." If the hurtful
statement is spoken, the statement is "slander." The government can't
imprison someone for making a defamatory statement since it is not a
crime. Instead, defamation is considered to be a civil wrong, or a tort. A
person that has suffered a defamatory statement may sue the person that
made the statement under defamation law.
Media Ethics, Deepa K.C, St. Mary’s College
A Word about Ethics:
The concept of ethics comes from the Greeks, who divided the
philosophical world into three parts. Aesthetics was the study of the
beautiful and how a person could analyze beauty without relying only on
subjective evaluations. Ethics was the study of what is good, both for the
individual and for society. The Greeks were concerned with the individual
virtues of courage, justice, temperance, and wisdom, as well as with
societal virtues, such as freedom.
Media Ethics, Deepa K.C, St. Mary’s College
Most scholars define ethics as a branch of philosophy which deals
with the study of moral behavior, its underlying moral principles
and rational justification. However, there is a difference between
morality and ethics. The Latin word mores refers to the customs and
conventions that govern the ways people behave while the ethos
from Greek means character.
Media Ethics, Deepa K.C, St. Mary’s College
The following are some definitions:
1. The study of what we ought to do. It has to do with duty. Duty to
self and duty to others.
2. Critical reflection on and self-confrontation with the moral
choices that arise daily.
3. Rules of conduct or principles of morality that point us towards
the right or best way to act in a situation.
4. Ethics are concerned with making rational judgments as well
as sound moral decisions in daily journalistic performance
Media Ethics, Deepa K.C, St. Mary’s College
Why Ethics?
Social Reasons
Everything that a journalist does has ethical implications, to a lesser or
greater extent. This is because everything that a journalist writes or says
or neglects to write or to say in some or other way has an influence on
people. This influence can be good or bad. Because the media have an
enormous influence, it is of vital importance that journalism be practiced
in an accountable and responsible way.
Media Ethics, Deepa K.C, St. Mary’s College
When the media act irresponsibly several things happen:
1. unnecessary harm is done to people;
2. The media looses credibility;
3. It weakens the media’s vital role as watch dogs;
4. The wellbeing of democracy suffers
Media Ethics, Deepa K.C, St. Mary’s College
The All India Newspaper Editors’ Conference (AINEC) is one of the
first bodies to have put in place a code of ethics for the Indian media.
Some of the important points of this code are as follows:
1. Public interest: As the press is a primary instrument in the
creation of public opinion, journalists should regard their calling as
a trust and be eager to serve and guard their public interests. The
carrying on of personal controversies in the press in which no
public interest is involved shall be regarded as derogatory to the
dignity of the profession.
Code of Ethics
Media Ethics, Deepa K.C, St. Mary’s College
2. Fairness: In the discharge of their duties, journalists should
attach due value to fundamental, human and social rights and
shall hold good faith and fair play in news reports and comments
as essential professional obligations.
3. Restraint: Journalists should observe special restraint in reports
and comments while dealing with tensions that might lead
towards civil disorder. They should specifically observe
maximum restraint while publishing reports and comments that
are related to communal tension, incidents, riots, incipient
situations likely to lead to communal disturbances.
Media Ethics, Deepa K.C, St. Mary’s College
4. National unity: Journalists should try to promote the pride and the
unity of the country. They should write positive things about India’s
people, its achievements and its strength in diversity. They should
mostly be circumspect in dealing with movements and ideas that
promote regionalism at the cost of national unity.
5. Caution: Any reportage on ideas of fresh partition and
secessionism should be treated with the great care. Comments that
might give comfort to the proponents of ideas and further their
interests should be avoided.
Medit Ethics, Deepa k.c , St.Mary’s College
6. Accuracy: Journalists should ensure that the information
disseminated is factually accurate. No fact should be distorted or
the essential facts deliberately omitted. No information known to
be false should be published. It is unprofessional to give currency
to rumors or loose talk affecting the private life of individuals.
7. Responsibility: Responsibility shall be assumed for all information
and comments published. If the responsibility is disclaimed, this
will be explicitly stated
Media Ethics, Deepa K.C, St. Mary’s College
8. Confidence: Confidence should always be respected. Professional
secrecy must be preserved.
9. Correction: Any report found to be inaccurate and any comment
on inaccurate reports should be voluntarily rectified. It should be
obligatory to give fair publicity to a correlation of contradiction
when a report published is shown to be false or inaccurate in
material particulars.
10. • Freedom: Freedom in the honest collection and publication of
news and facts and the rights of their comments and criticism.
Media Ethics, Deepa K.C, St. Mary’s College
REFERENCE
Legal system- Cambridge University Press
Media law & Ethics – Manipal University Bangalore
NCERT-JUDICIARY
Aspects of the Constitution of India –Module1 & 2
https://en.wikipedia.org/wiki/Self-censorship
https://en.wikipedia.org/wiki/Press_laws
 https://indiankanoon.org/docfragment/861870/?formInput=defama
tion%20cases
https://en.wikipedia.org/wiki/Embedded_journalism
Media Ethics, Deepa K.C, St. Mary’s College

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Multimedia:Media Ethics Basics

  • 1. Media Ethics Basics Deepa K.C Assistant Professor Department of Multimedia St. Mary’s College Thrissur
  • 2. OBJECTIVE 1. The meaning of law 2. Freedom of Speech and Expression under Article 19(1)(a) 3. Defamation 4. Ethics 5. Code of Ethics Media Ethics, Deepa K.C, St. Mary’s College
  • 3. The meaning of law  “The law is a system of rules that a society or government develops in order to deal with crime, business agreements, and social relationships. It is also a complex mechanism, evolving from hundreds of years of tradition, culture and values.  The law can be defined as a set of enforceable rules of conduct which set down guidelines for relationships between people and organizations Media Ethics, Deepa K.C, St. Mary’s College
  • 4. Laws have certain characteristics that make them different from rules: 1. Laws are binding on the whole community. 2. Laws can be enforced. 3. Laws are officially recognized. 4. Laws are accessible (or discoverable). 5. Laws relate to public interest. Medit Ethics, Deepa k.c , St.Mary’s College
  • 5. Concept of Press Freedom  Press freedom is globally and ideally guaranteed by Article 19 of the universal Declaration of Human Rights . It is the liberty to print or disseminate information, by printing, broadcasting, or through electronic media, without prior restraints such as licensing requirements or content review and without subsequent punishment for what is said as well. Media Ethics, Deepa K.C, St. Mary’s College
  • 6. Concept of Press Freedom  Although, the arguments that explain the need for acknowledging the positive rights stating that access to the press is restricted, and its operational cost is immeasurable are powerful but not sufficient arguments. Legally speaking, nobody is denied the right to establish a newspaper or television station, and restricted financial resources are not the same as restricted legal rights Media Ethics, Deepa K.C, St. Mary’s College
  • 7. Freedom of Speech and Expression under Article 19(1)(a) Article 19(1)(a) covers the right to express oneself by word of mouth, writing, printing, picture, or in any manner. It includes the freedom of communication and the right to propagate or publish one’s views. The communication of ideas may be through any medium—newspaper, magazine, movie, electronic media or audio-visual media. Freedom of speech and expression includes the following rights Media Ethics, Deepa K.C, St. Mary’s College
  • 8. Right to circulate  Freedom of expression has always been emphasized as an essential basis for the democratic functioning of a society.  The right to free speech and expression includes the right not only to publish but also to circulate information and opinion. Without this, the right to free speech and expression would carry little meaning Media Ethics, Deepa K.C, St. Mary’s College
  • 9. Right to criticize  Right to free speech includes the right to criticize the government, which is necessary for a healthy democracy. Decisions of the Supreme Court in later cases made it clear that criticism of the government was not to be regarded as a ground for restricting the freedom of speech or expression. Right to receive information The right to receive information was upheld by the Supreme Court in a series of judgments in varied contexts including: Media Ethics, Deepa K.C, St. Mary’s College
  • 10.  Right to information from advertisements enabling the citizens to get vital information about life saving drugs  Right of sports lovers to watch cricket • Right of voters to know the antecedents of electoral candidates Right to expression beyond national boundaries The right to freedom of speech and expression extends beyond national boundaries. The question was considered by the Supreme Court in one of the cases related to impounding of a passport ‘in the interests of the general public’. Media Ethics, Deepa K.C, St. Mary’s College
  • 11. Defamation  Defamation is the publication of a statement by one person about another that damages his reputation.  Example, where someone’s character is discredited or where the statement causes the person to be shunned by others or exposed to hatred. It is not enough to show that there has been a mere insult. Defamatory statements are usually in written or spoken words (and include material on the internet) but pictures, photographs, gestures and other acts can also be defamatory. Media Ethics, Deepa K.C, St. Mary’s College
  • 12. The law of defamation is also a reasonable restriction under Article (2) and bestows the right to preservation of honour on every individual. Defamation occurs when a false and defamatory statement about another person is published without lawful justification or excuse. However, truth, fair comment and privilege are the main defences against defamation. Therefore, we shall examine in details what constitutes defamation and what are the defences against it Media Ethics, Deepa K.C, St. Mary’s College
  • 13. The term "defamation" is an all-encompassing term that covers any statement that hurts someone's reputation. If the statement is made in writing and published, the defamation is called "libel." If the hurtful statement is spoken, the statement is "slander." The government can't imprison someone for making a defamatory statement since it is not a crime. Instead, defamation is considered to be a civil wrong, or a tort. A person that has suffered a defamatory statement may sue the person that made the statement under defamation law. Media Ethics, Deepa K.C, St. Mary’s College
  • 14. A Word about Ethics: The concept of ethics comes from the Greeks, who divided the philosophical world into three parts. Aesthetics was the study of the beautiful and how a person could analyze beauty without relying only on subjective evaluations. Ethics was the study of what is good, both for the individual and for society. The Greeks were concerned with the individual virtues of courage, justice, temperance, and wisdom, as well as with societal virtues, such as freedom. Media Ethics, Deepa K.C, St. Mary’s College
  • 15. Most scholars define ethics as a branch of philosophy which deals with the study of moral behavior, its underlying moral principles and rational justification. However, there is a difference between morality and ethics. The Latin word mores refers to the customs and conventions that govern the ways people behave while the ethos from Greek means character. Media Ethics, Deepa K.C, St. Mary’s College
  • 16. The following are some definitions: 1. The study of what we ought to do. It has to do with duty. Duty to self and duty to others. 2. Critical reflection on and self-confrontation with the moral choices that arise daily. 3. Rules of conduct or principles of morality that point us towards the right or best way to act in a situation. 4. Ethics are concerned with making rational judgments as well as sound moral decisions in daily journalistic performance Media Ethics, Deepa K.C, St. Mary’s College
  • 17. Why Ethics? Social Reasons Everything that a journalist does has ethical implications, to a lesser or greater extent. This is because everything that a journalist writes or says or neglects to write or to say in some or other way has an influence on people. This influence can be good or bad. Because the media have an enormous influence, it is of vital importance that journalism be practiced in an accountable and responsible way. Media Ethics, Deepa K.C, St. Mary’s College
  • 18. When the media act irresponsibly several things happen: 1. unnecessary harm is done to people; 2. The media looses credibility; 3. It weakens the media’s vital role as watch dogs; 4. The wellbeing of democracy suffers Media Ethics, Deepa K.C, St. Mary’s College
  • 19. The All India Newspaper Editors’ Conference (AINEC) is one of the first bodies to have put in place a code of ethics for the Indian media. Some of the important points of this code are as follows: 1. Public interest: As the press is a primary instrument in the creation of public opinion, journalists should regard their calling as a trust and be eager to serve and guard their public interests. The carrying on of personal controversies in the press in which no public interest is involved shall be regarded as derogatory to the dignity of the profession. Code of Ethics Media Ethics, Deepa K.C, St. Mary’s College
  • 20. 2. Fairness: In the discharge of their duties, journalists should attach due value to fundamental, human and social rights and shall hold good faith and fair play in news reports and comments as essential professional obligations. 3. Restraint: Journalists should observe special restraint in reports and comments while dealing with tensions that might lead towards civil disorder. They should specifically observe maximum restraint while publishing reports and comments that are related to communal tension, incidents, riots, incipient situations likely to lead to communal disturbances. Media Ethics, Deepa K.C, St. Mary’s College
  • 21. 4. National unity: Journalists should try to promote the pride and the unity of the country. They should write positive things about India’s people, its achievements and its strength in diversity. They should mostly be circumspect in dealing with movements and ideas that promote regionalism at the cost of national unity. 5. Caution: Any reportage on ideas of fresh partition and secessionism should be treated with the great care. Comments that might give comfort to the proponents of ideas and further their interests should be avoided. Medit Ethics, Deepa k.c , St.Mary’s College
  • 22. 6. Accuracy: Journalists should ensure that the information disseminated is factually accurate. No fact should be distorted or the essential facts deliberately omitted. No information known to be false should be published. It is unprofessional to give currency to rumors or loose talk affecting the private life of individuals. 7. Responsibility: Responsibility shall be assumed for all information and comments published. If the responsibility is disclaimed, this will be explicitly stated Media Ethics, Deepa K.C, St. Mary’s College
  • 23. 8. Confidence: Confidence should always be respected. Professional secrecy must be preserved. 9. Correction: Any report found to be inaccurate and any comment on inaccurate reports should be voluntarily rectified. It should be obligatory to give fair publicity to a correlation of contradiction when a report published is shown to be false or inaccurate in material particulars. 10. • Freedom: Freedom in the honest collection and publication of news and facts and the rights of their comments and criticism. Media Ethics, Deepa K.C, St. Mary’s College
  • 24. REFERENCE Legal system- Cambridge University Press Media law & Ethics – Manipal University Bangalore NCERT-JUDICIARY Aspects of the Constitution of India –Module1 & 2 https://en.wikipedia.org/wiki/Self-censorship https://en.wikipedia.org/wiki/Press_laws  https://indiankanoon.org/docfragment/861870/?formInput=defama tion%20cases https://en.wikipedia.org/wiki/Embedded_journalism Media Ethics, Deepa K.C, St. Mary’s College