I´ve joined U Sound 2 years ago, by invitation of Ezequiel Espiño (CFO) and Gonzalo Simons (CSO). We were close Friends from University. I had some experience working with startups and tech companies, helping them with financial and tax issues. I´ve discovered a great and passionate team, working hard to provide people an affordable solution for hearing impaired. Last year we presented our project at SXSW conference in Austin, TX and also at SDC in San Francisco, CF.
10. Technology with
purpose
Improving life quality
and breaking barriers
through technology
uSound for Samsung is a
test that detects hearing
loss risk in 5’
11. Download Hearing test Analysis and comparison
of data base
Results
How does the app work
12. uSound for Samsung Campaign - Argentina
Controlled Campaign:
Pilot test: 30,000 hearing tests
Massive Campaign: 500,000
hearing tests performed
14. Downloads
Distribution by risk
No risk 41,78 %
Low 10,58%
Medium 33,84%
High 13,79%
Real time data
Deployment uSound for Samsung
Male Female
M
F
Risk of
hearing loss
No risk of
hearing loss
M
F
Distribution by gender
0
100
50
18/19
20/25
26/40
40/70
71/101
Bajo
Medio
Alto
Sinriesgo
Bajo
Medio
Alto
Sinriesgo
Bajo
Medio
Alto
Sinriesgo
Bajo
Medio
Alto
Sinriesgo
Bajo
Medio
Alto
Sinriesgo
Risk by ages
18. 1 uSound captures sound 2 Adjusts and compensates the hearing level 3 Then transmits audio
according to the user’s needs
uSound Hearing Assistant is the technological base of our integral product which has the capacity to generate
hearing resources through electronic devices.
How it works
Product: Hearing Assistant
19. Product: Hearing Test
uSound Pro is a hearing test tool that allows the healthcare professional to detect hearing loss and perform
more than 6 different tests.
BENEFITS: Portability, Velocity, Online Statistics, Automatic Calibration, Samsung Technology
20. Traditional hearing aids
2,000 to 5,000 USD*
uSound earphones
180 USD
*Average cost of hearing aids
30x
LESS COST
Product: Earphones
21. Value proposition is centered in offering a model focused on a process that is simple and quick for users, maximizing their experience
Disruptive channel
Traditional channel
Schedule a meeting with an
otorhinolaryngologist
Appointment with the
otorhinolaryngologist
Ask for pertinent
medical studies
Schedule a meeting
with a
fonoaudiologist
1° meeting with
fonoaudiologist
Ask for hearing aids
Delivery of the hearing aids
to the user
2° meeting with
fonoaudiologist for fitting
3° meeting with
fonoaudiologist for
adjustments
Product testing
Acquire the earphones by your
healtcare plan
Start using uSound
A new customer journey
26. BE DISRUPTIVE
Be the first success case in
transforming the health
controlled by the user
27. The future has many names:
For the weak, it means the unattainable.
For the fearful, it means the unknown.
For the courageous, it means opportunity.
Victor Hugo
28. The future has many names:
For the weak, it means the unattainable.
For the fearful, it means the unknown.
For the courageous, it means opportunity.
Victor Hugo
Thank you