1. Ronny Tua Siregar
26th May 1982
Jl. Selat Sunda Raya Blok E 10/11 Duren Sawit
East Jakarta 13440, Indonesia
0817706377
ronnytua@gmail.com
Profile
- Client oriented.
- Open minded to a new environment and challenge.
- Team developer.
Professional Experiences
Februari 2014 - Now OOH Buying Manager Posterscope Indonesia
Main Responsibilities:
- Handle OOH buying and planning process.
- Dealwith national and multinational clients.
- Project management handling.
Key Achievement:
- Achieve IDR 6 bio company revenue in first year.
- Develop OOH campaign tools and measurement.
- Increasing alcohol industry client’s awareness through OOH medium.
Februari 2013 – January 2014 OOH Sales Manager Aurora Indoasia
Main Responsibilities:
- Develop new site acquisition.
- Yearly target achievement.
- Maintain OOH buying process from site acquisition to implementation.
Key Achievement:
- Increase company’s revenue by 180%.
- Boost site acquisition process from average 14 days to 7 days.
- Handle 3 from top 5 cigarette industry client.
Februari 2012 – January 2013 Marketing Manager CV. Devis Jaya
Main Responsibilities:
- Develop sales program for OOH (out of home) or outdoor media product.
- Maintain and develop marketing system called ‘ProVis’ (Professional Advertising System).
- Ascertain sales order’s process until the client’s satisfaction successfully delivered.
Key Achievement:
- Handle over 1,000 outdoor media spot’s marketing activity, from sales order to client services.
- Increase company’s sales omzet to 20% in first semester.
- Develop new sales incentives to reach company’s sales target.
2. January 2011 – Now Account Manager PT. Dharma Franco Setia
Main Responsibilities:
- Handling clients for ‘GEDUNG’ Magazine, a free and community-based media with architecture
and construction theme.
- Provide a wide range of communication service; corporate design (Wijaya Karya,Waskita Karya),
website development (HK Realtindo), outdoor advertising product (Bank BTN, Bank Panin),
Corporate Identity (Niro Granite, Dusaspun), etc.
- Being partner for many business communities in terms of company’s BTL strategies,such as IAI
(Ikatan Arsitek Indonesia), HDII (Himpunan Desainer Interior Indonesia), and build good
relationship with professionals in architecture,design and constructions filed. Being media
placement adviser.
Key Achievement:
- Conduct new business for company: social-media marketing for our clients.
- Implement new BTL strategy: e-marketing as promotional tools.
- Establish ‘GEDUNG’ Magazine as a new style of community communication-media.
October 2007 – December 2010 Bus. Development Manager Aktivink Print and Ink Specialist
Main Responsibilities:
- Providing wide range of office printing products from machines to its supplies. Computer and
networking hardware solution.
- Being distributor for bulk ink from China, main supplier for ‘Refilled and remanufactured toner’
business in Jakarta.
- Maintain relationship with local and foreign supplier.
Key Achievement:
- Establish new business: computer and networking specialist.
- Increase company’s profit up to 40%.
- Invent new communities for printing industries in South Jakarta.
March 2007 – September 2007 Sales Supervisor PT. Salemba Emban Patria
Main Responsibilities:
- A publishing company for student textbook, provide economics books for educational purpose with
local and translated writer.
- Sell imported books (McGraw Hill, Pearson,Wiley) to ‘Level A’ universities like Prasetya Mulya,
PPM,Swiss German University, University with post graduate programs, etc.
- Maintain relationship with local principal (McGraw Hill, Pearson,Wiley) in order to ascertain the
availability of book supplies and its stock.
Key Achievement:
- Create new book-distribution channel through Indonesia.
- Establish new market in East Indonesia.
- Provide less-common books for clients.
3. Educational Background
Period and Institution Remarks
2009 – now: University of Gadjah Mada,Jakarta Master of Business Administration
1999-2004: University of Padjadjaran, Bandung Germany Literature with GPA 2,99
Personal Interest
- Automotive hobbies, specially motorcycle engine and performance.
- Book reading; communication, personal history, popular psychology, religious and culture topics.
- Computer and technology.