The document discusses social media usage and opportunities for businesses in Bangladesh. It notes that Facebook has 7.4 million users in Bangladesh, with 6.4 million mobile users, and adds a new user every 20 minutes. LinkedIn has over 800,000 Bangladeshi users and is mostly used professionally. YouTube and Twitter also have significant user bases. The document recommends that businesses use social media to connect with customers, build their brand, market products, manage reputation, boost sales, and engage existing customers. Prioritizing social media allows businesses to be more visible, strengthen their brand, boost sales, share expertise, and receive customer feedback.