This is an SEO strategy for the Uber Eats blog. To create a legitimate online presence for the blog and improve its discoverability with the correct keywords and meta tags.
4. Categories
Trending places:
Blog articles
❖ Best restaurants in
Mumbai
❖ Top Italian
restaurants
trending this week
Cooking Hacks:
Blog articles
❖ 5 Easy Dinners
❖ Cooking Tips &
Tricks
Healthy Eating:
Blog articles
❖ Healthy Snacks on
the go
❖ Ultimate Healthy
breakfast
Smoothies to make
5. Meta tags for the website
Rich snippets - Ratings and reviews
10. Meta tags
Category - Cooking hacks
Rich snippets - Ratings, Carousel of recipes, time taken to make the dish
Description
Description
Page title
Page title
16. Linkback Suggestions
❖ What are the best Indian food blogging websites in 2017?
Indian Cuisine and Food: Which is the best food blog in India?
An answer can be added to these discussions and Anchor Text
to be used to highlight the blog name.
❖ Tie ups with influencers (example Ashish Chanchlani) and
chefs.
❖ Tie ups with food bloggers like Mumbai food Junkie or LBB .
❖ A contest to be kept on social media platforms.
❖ It can also make use of Festivals such as Raksha Bandhan
which is recently coming up and offer a good amount of deals
and discounts.
17.
18. Estimation of traffic the blog articles will receive
Estimate Traffic= 40% of Avg. monthly searches
❖ Best
restaurants in
Mumbai- 400-
4k.
❖ Top italian
restaurants
trending this
week- 400-4k.
❖ 5 Easy Dinners-
400-4k.
❖ Cooking tips
and tricks- 40-
400.
❖ Healthy snacks
on the go- 4k-
40k.
❖ Ultimate
healthy
breakfast
smoothies- 40-
400.
Example: Ubereats tie up with any restaurant on Friendship’s Day and offer discount only via Uber eats and the restaurant will share the link of uber eats on their social media or tie up with famous chefs Ranveer Brar and George Calombaris of Masterchef Australia.
The contest will ask the audience to comment their grandma recipes or hacks and the best one will be featured in the uber hungry blog and the winner will be announced on the blog itself making the audience visit the blog and increase the traffic.