2. 2
! Launched
in
2006,
the
AppExchange
is
a
sharing
interface
from
Salesforce
that
allows
you
to
browse
and
share
apps
and
services
for
the
Force.com
plaIorm.
!
AppExchange
is
your
complete
marketplace
for
cloud
compuKng
applicaKons
and
consulKng
partners.
To
use
it
you
must
be
a
Salesforce
partner.
! ALer
publish
one
app,
with
the
free
LMA
(License
Management
App),
you
can
automaKcally
receive
no4fica4on
every
4me
your
package
(app)
is
installed
or
uninstalled,
thus
leOng
you
track
users
and
easily
noKfy
them
of
any
upgrades
you
publish.
! Available
types:
Free
or
Paid
(trial
opKon
available).
Overview
AppExchange
3. 3
! AppExchange’s
Apps
run
on
a
Salesforce
plaIorm,
so
they
are
pre-‐integrated
–
Meaning
updates
are
automaKc
and
for
free,
and
immediately
mobile
for
any
device.
! Therefore
the
users
have
a
single
secure
cloud
iden4ty.
! To
sign
up,
go
to
www.salesforce.com/partners
and
click
on
"Join
Now“.
! Cost
to
"join"
the
AppExchange?
This
cost
can
be
broken
down
into
2
components:
!
Cost
of
licensing
Force.com
! The
cost
of
licensing
Force.com
varies
based
on
the
license
you
are
using.
Depending
on
your
poten4al
user
base,
as
well
as
your
product/feature
set,
different
licenses
may
suit
you
be]er.
For
instance,
the
Force.com
Unlimited
EdiKon
costs
$75/user/month.
! Cost
of
lisKng
your
app
on
the
AppExchange
! Is
based
on
annual
security
review
fees.
To
ensure
that
your
listed
apps
conform
to
salesforce.com's
high
standards
for
security,
AppExchange
team
must
review
your
applicaKon
annually
prior
to
renewing
your
lisKng.
! The
costs
are
$2,700
for
the
first
year,
$150
per
year
thereaLer.
! If
your
app
is
free,
there
is
no
cost
for
security
review.
! All
the
Apps
have
to
be
reviewed
by
AppExchange
team,
and
only
then
became
available
in
the
market.
Typically
4-‐6
weeks,
more
or
less,
depending
on
the
queue
at
any
given
Kme.
How
Does
AppExchange
Work?
AppExchange
4. 4
It
all
starts
with
these
six
phases
of
the
lifecycle.
NoKce
the
diagram
begins
with
planning
your
app,
rather
than
building.
This
underscores
the
importance
of
proper
planning
for
your
app
and
your
business
before
starKng
development
work.
Plan
Build
Distribute
Market
Sell
Support
Sign
up
Partner
Portal
Partner
Community
ISVforce
Guide
APP
Academy
@partnerforce
Online
Training
(LMS)
Submit
Cases
Partner
website
How
Does
AppExchange
Work?
Business
Review
(AE)
Technical
Review
(TE)
Join
Now
App
Lifecycle
Diagram
• Developer
Org(s)
• Test
Org(s)
• Packaging
Org
Security
Review
($)
Final
Contract
Review
(AE)
Opera4ons
Review
Trialforce
Management
Org
AppExchange
Marke4ng
Program
(AMP)
($)
ISV
Business
Org
•
Campaigns
•
Leads
•
Analy4cs
•
Licenses
(LMA)
•
Opportuni4es
•
Order
Management
•
Cases
•
Support
Console
•
Other
Apps
Accelerator
Review
Premier
Support
($)
NoKce
at
the
center
of
this
diagram
is
AppExchange,
our
world-‐class
app
marketplace.
It
is
also
the
underlying
technology
for
uploading
your
managed
package,
and
managing
your
AppExchange
LisKng.
Gain
valuable
insights
by
reviewing
other
partner
lisKngs
&
assets.
AppExchange
5. 5
! The
creaKve
power
behind
each
AppExchange
app
is
a
Salesforce
user.
AppExchange
gives
users
a
place
to
create,
publish,
or
install
apps
and
extensions
to
Salesforce.
Briefly,
here
is
how
Force.com
AppExchange
works:
! Create
–
any
Salesforce
user
iniKates
the
process
by
creaKng
a
custom
object,
custom
tab,
or
set
of
dashboards
and
reports
that
improves
their
business.
These
customers
can
share
their
customizaKons
with
other
Salesforce
users
as
an
app
or
extension.
! Publish
–
any
Salesforce
customer
can
register
and
publish
their
apps
on
AppExchange.
They
can
also
create
a
demo
of
the
funcKonality
included
in
the
app
for
customers
to
view
before
installing.
! Install
–
Salesforce
administrators
can
choose
to
install
any
app
published
to
AppExchange.
Installing
a
published
app
from
AppExchange
is
safe
and
simple:
1. Browse
—
View
the
descripKons,
reviews,
and
demos
of
any
app
from
AppExchange.
Choose
an
app
that
fits
your
needs.
2. Test
Drive
—
Review
a
fully-‐funcKonal
demo
of
the
app
as
a
read-‐only
user
and
plan
your
implementaKon.
3. Install
—
Add
the
app
and
all
its
components
to
your
Salesforce
environment.
4. Deploy
—
Immediately
give
your
users
access
to
the
app
or
customize
it
for
a
select
group
of
users.
How
Does
AppExchange
Work?
AppExchange
6. 6
! Anyone
can
browse
and
test
drive
AppExchange
lisKngs
through
Trialforce.
! Salesforce
administrators
and
users
with
the
“Download
AppExchange
Packages”
permission
can
install
AppExchange
apps.
! To
publish
an
app
on
the
AppExchange,
a
user
must
have
both
“Create
AppExchange
Packages”
and
“Upload
AppExchange
Packages”
permissions.
! If
the
App
that
you
choose
is
paid,
the
AppExchange
allows
you
to
pay
on
a
secure
way:
! If
you
want
to
develop
a
Force.com
app
and
sell
it,
you
will
want
to
use
Developer
Edi4on
(free).
! Neither
Free
Edi4on
nor
Enterprise
Edi4on
is
to
be
used
if
you
are
developing
a
custom
applica4on
to
sell
to
others.
! Developer
EdiKon
allows
you
to
create
Managed
Packages
which
is
the
core
Force.com
vehicle
for
distribuKng
applicaKons.
! Beta
apps
can
only
be
installed
into
sandboxes
or
Developer
ediKons.
Who
Can
Use
the
AppExchange?
AppExchange
7. 7
!
AppExchange
is
your
complete
marketplace
for
cloud
compuKng
applicaKons
and
consulKng
partners.
! The
users
have
a
single
secure
cloud
iden4ty.
! If
you’ll
be
publishing
apps
on
the
AppExchange,
install
the
free
License
Management
App
(LMA).
! Any
Salesforce
customer
can
register
and
publish
their
apps
on
AppExchange.
! All
Apps
have
to
be
reviewed
by
AppExchange
team,
and
only
then
became
available
in
the
market.
! If
it’s
free
you
don’t
pay
to
publish
or
to
use.
! To
publish
an
app
on
the
AppExchange,
a
user
must
have
both
“Create
AppExchange
Packages”
and
“Upload
AppExchange
Packages”
permissions.
! It's
important
to
consider
the
importance
of
branding
while
designing
your
app
lisKngs.
Lesson
Learned
AppExchange
8. 8
! Ge^ng
Started
-‐>
haps://appexchange.salesforce.com/ge^ngStarted
! Agreement
Terms
-‐>
haps://appexchange.salesforce.com/useragreementVideos
! Became
a
Partner
-‐>
haps://partners.salesforce.com/
! App
Vendors
-‐>
haps://partners.salesforce.com/s/educa4on/Security_Review
! FAQs
-‐>
haps://developer.salesforce.com/page/Webinar_FAQ:_AppExchange_for_Developers
! Best
Prac4ces
-‐>
hap://www.salesforce.com/us/developer/docs/packagingGuide/index.htm
! LMA
(License
Management
App)
-‐>
hap://www.salesforce.com/us/developer/docs/packagingGuide/index.htm
! Games
-‐>
hap://www.matchapps.cool/
Links
AppExchange