11. Whether you think you can, or
you think you can’t, you are right.
COMMUNICATE
H
AGENDA
12. Our Beliefs
DRIVERS OF
REASONING
BELIEF SYSTEMS
CUSTOMS
& RITUALS
FAITH &
LANGUAGES
GOALS &
AMBITIONS
“Truth is what one’s peers let one get away with” ~ Richard Rorty
MEANINGS
17. MEANINGS
Belief Systems
“All systems are recycled from the past. The fragrance of a flower is fulfilling only when it smells like its past.”
NEWNESS
HISTORY
EXPERIENCES
KNOWLEDGE
18. MEANINGS
Brain Systems
“It is not the strongest of the species that survives, nor the most intelligent that survives. It is the most that is
most adaptable to change.” ~ Charles Darwin
PLEASURES
MEMORY
EXPERIENCES
KNOWLEDGE
20. CONNECTIONS
“Too much information with too little connections results in communication errors.”
WORDS
PICTURES EARS
EYES
SENSES
IMAGES
SOUNDS
PICTORIAL
MEMORY
VERBAL
MEMORY
PAST
PRIOR MEMORY
WORKING MEMORY
LONG TERM MEMORY
SENSORY SYSTEMS
21. What lies beneath
PAST PRESENT FUTURE
EVENTS
GRIT
CHOICES
&
EXPERIENCE
HOPE
MEMORIES
&
ENVIRONMENT
“Evolution is proof that we come from a long line of winners”
22. Dilemmas we face
Prisoners Dilemmas – Nash Equilibrium
Stanford Prison Experiment
Gratification Experiment
Coffee Cup Experiment – the food effect
Dutch Hunger Winter
PRISONER’S DILEMMA
Both serve
1 year each
A serves 3 yrs, B
goes free
Both serve
2 years each
B serves 3 yrs, A
goes free
B chooses
silence B betrays A
A chooses
silence
A betrays B
27. Bloom’s Taxonomy (revised)
Remember
retrieve pertinent facts from memory or recognize and recall events, objects or patterns
Understand
Construct new meaning using objects and ideas through interpretation, classification,
comparing, explaining or infer new objects or patterns
Apply
Use of constructs to solve problems or arrive at new meanings to complete tasks or
execute processes or implement them
Analyze
Classification of differentiated constructs to organize or solve or attribute it
Evaluate
Arrive at conclusions based on criteria of standardization or judgment of differentiated
constructs and their meanings
Create
Reorganise or create new outcomes for planning or producing for a meaningful purpose
28. Decisions vs memory
Complexity
Interactions
Information vs. memory
Everyday decisions Deciding the future
Too much to handle
Less time and simple data
Information becomes memory
Discarding specifics to generalise
Reinforcing memories for facts
Reduce information into lists
Prioritise based on appeal
More complexity and more time
Priming effect-repetition
Notice only when things change
Explore details to confirm beliefs
Notice flaws in others more
Create stories with data
More information and less time
Finding stories and patterns in data
Stereotyping from prior history
Relate based on fondness
Simplify probabilities
Know thoughts from prior beliefs
Project assumptions
More time, less information
Favour simpler options
Avoid decisions to avoid mistakes
Act only when we’re invested
Immediate data activates focus
Only act when we can impact
Information
33. Defining the path
Direct the Rider
The Rider has their own issues. A Rider
likes to contemplate and analyze
information before deciding on a
direction. When a Rider isn’t sure
exactly which direction to go, they lead
the Elephant in circles. Often, what
looks like resistance is actually lack of
clarity.
Motivate the Elephant
When an individual’s six-ton Elephant is
not in agreement with the direction
their Rider wants to go, the Rider is
going to lose. The Rider may get their
way temporarily, through close
monitoring and exerting self-control,
but in the long term the Elephant will
ALWAYS overpower the Rider. Why?
Self-control is an exhaustible resource.
Often what looks like resistance is
actually exhaustion.
Shape the Path
To direct the Rider and motivate the
Elephant, we need to shape the Path
by focusing the situation, including the
surrounding environment, to make the
change more likely. Being specific
narrows the focus, so the Elephant
and the Rider are more likely to stay
traveling together toward the goal.
Often, what looks like resistance is
actually lack of direction.
35. Individual
Growth
Brand & Indl.
Reputation
Career &
Achievements
Workplace
Culture
Personal
& Social
Recognition
Relationships
& Job Security
Org policies
& VMV
Identity &
Empowerment
DETERMINE THE VALUES
MEASURE FOR OBJECTIVES
UNCOVER YOUR
BENCHMARKS
HYGIENE HAPPINESS
36. Hygiene vs. Motivation
Disengaged
11%
Satisfied &
Not Contributing
9%
Contributing &
Not Satisfied
12%
Almost
Engaged
25%
EngagedEngaged
42%
Include as a short-term objective; Include for long-term culture;
innovation/compliant to push diversity/equality
improve/assign to build higher accountability
instill trust/collaboration to create teamwork as a culture
hierarchy of competence to drive inclusion as a value
improvisation of resources to define resource management
conclude tasks /costs to define job roles during hiring
assign tasks /revenue goals to push KPIs as a prerequisite
37. People
Complexity
Task
Complexity
Social-Tribe
Democratic-Hierarchy Assertive-Market
Influencer-Adhocracy
Organisation is like a family.
Factors: Loyalty & mutual
trust
Strategy: Openness, High trust
Criteria: Teamwork, Human
approach
Hierarchy based organisation.
Factors: Formal rules for
leading
Strategy: Stability and
consistence
Criteria: Dependability on
employee adherence
Market focussed organisation
Factors: Achievement and
goals
Strategy: Competitive spirit
Criteria: Winning the
marketplace
High mentoring approach.
Factors: Innovation,
Development
Strategy: New challenges
Criteria: New products and
services
38. The three guards
VALUES FUEL CULTURE. STRATEGY PUTS IT TO PRACTICE.
STRATEGY
HOW WE DO IT
D O N’T
39. “We do a lot of things right but all those things can be copied by a competitor tomorrow. The only thing
they can’t copy is our culture. Culture provides us a competitive advantage.”
Colleen Barrett, President – Southwest Airlines
“We have had firms study our processes and benchmark us for years, but they are hard-pressed to
duplicate our success. When it comes to a sustainable competitive advantage, our GE culture is one of
the most difficult things for others to copy.”
Jeff Immelt, CEO – General Electric
“We have no patent on anything we do, and anything we do can be copied by anyone else. But you can't
copy the heart and the soul and culture of our company and that distinguishes us from everyone else.”
Howard Schultz, Founder – Starbucks
“We have a culture dedicated to creating a place where talented people want to work. This gives us a
tremendous advantage when it comes to attracting, developing, exciting and retaining exceptional
people.” Ian Davis, Managing Director – McKinsey & Company
About Culture