State of the Domain Naming System - Anand Vora & Ulrich Reatzlaff - Public Interest Registry

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  • Amitabh Bachchan (Pronounced Ami-tab But-chan) is India’s most famous actor.
  • In five years, .ORG nearly doubled in size.
  • In five years, .ORG nearly doubled in size.
  • We cannot confirm that Q4 2011 new creates were higher outside of the U.S.
  • In five years, .ORG nearly doubled in size.
  • In five years, .ORG nearly doubled in size.
  • In five years, .ORG nearly doubled in size.
  • In five years, .ORG nearly doubled in size.
  • In five years, .ORG nearly doubled in size.
  • State of the Domain Naming System - Anand Vora & Ulrich Reatzlaff - Public Interest Registry

    1. 1. State of theDomain Naming System Ulrich Retzlaff Anand Vora Public Interest Registry
    2. 2. 27 years ago… .com .net .org .gov .edu .mil 2
    3. 3. Today Coming soon... .asia .in .Africa .Health .biz .fr .Bank .Hotel .info 210,000,000+ .uk .Berlin .Irish .Dental .Love Domain Names Registered .jobs .cn .Eco .London .Earth .Money Over 2 Billion .name .kr .Food .Movie .pro .hk Internet.Film Users .Paris .tel .my .Free .Poker .Green .Radio .xxx .vn .Gay .Whatever 3
    4. 4. Today 1billion active 800 million users 140 million users each month, watching active users, 4 billion hours of sending 340 video, and million tweets 72 hours of video are every day uploaded every minute Founded 2004 Founded 2005 Founded 2006 4
    5. 5. Do websites still matter? Question: Rank the following (Website, FB, Twitter, LinkedIn, YouTube) from most trustworthy to least. 81% of respondents chose an organization’s website as the most trustworthy place. 60% of respondents chose Twitter as the least. Facebook, YouTube, and LinkedIn fell in between the two extremes. Caravan Research 2010 5
    6. 6. Ok, but why so many new gTLDs? “The programs goals include enhancing competition and consumer choice, and enabling the benefits of innovation via the introduction of new gTLDs.” 6
    7. 7. Business Innovation since 1985 E-commerce 7
    8. 8. Innovations for Multimedia Streaming 8
    9. 9. Community Innovations Crowd Sourcing 9
    10. 10. MOVIE
    11. 11. .ORG Statistics
    12. 12. Major Global Reach AF AP 1% 11% Roughly 40% of EU registrations come 23% NA from outside of the 63% U.S. LAC 2% 12
    13. 13. Broad Appeal ReligionSmall Businesses Arts and Culture Open Source Associations Community Development Sports and Recreation Charity & Campaigns Corporate Social Responsibility (CSR) Disaster Relief Health and Medical Celebrity CausesGlobal Organizations Open Source 13
    14. 14. Strong Brand Attributes Web users* have told us that .ORG stands for: 1. Informative 2. Well-intentioned 3. Trustworthy 4. Valuable information 5. International use *Based on global survey conducted in 2009, 2010 of 10,000+ Users 14
    15. 15. .ORG is a Growing TLD Domains Under Management (2006-2012) 12,000,000 10,000,000 8,000,000 6,000,000 4,000,000 2,000,000 - 2006 2007 2008 2009 2010 2011 2012 One of the original TLDs, now over 10M DUM, and growing at 7% each year. 15
    16. 16. Highest Renewal Rate Renewal Rate Average 86.0% 75.7% 75.4% (blended) renewal rate of 60.7% 75%, is among the highest of all gTLDs. 1 year 2 years 3+ years Blended 16
    17. 17. Internet Users in India
    18. 18. Internet Users 18
    19. 19. In Asia 19
    20. 20. ASIA INTERNET USE, POPULATION DATA AND FACEBOOK STATISTICS Population Internet Users, Internet Users Penetration Users Facebook ASIA ( 2011 Est.) (Year 2000) 31-Dec-11 (% Population) % Asia 31-Mar-12Afganistan 29,835,392 1,000 1,256,470 4.20% 0.10% 257,440Bangladesh 158,570,535 100,000 5,501,609 3.50% 0.50% 2,520,680Bhutan 708,427 500 98,728 13.90% 0.00% 65,660China * 1,336,718,015 22,500,000 513,100,000 38.40% 50.50% 447,460Hong Kong * 7,122,508 2,283,000 4,894,913 68.70% 0.50% 3,752,160India 1,189,172,906 5,000,000 121,000,000 10.20% 11.90% 45,048,100Indonesia 245,613,043 2,000,000 55,000,000 22.40% 5.40% 43,523,740Japan 126,475,664 47,080,000 101,228,736 80.00% 10.00% 7,684,120Kazakhstan 15,522,373 70,000 5,448,965 35.10% 0.50% 452,200Korea, South 48,754,657 19,040,000 40,329,660 82.70% 4.00% 6,376,160Kyrgystan 5,587,443 51,600 2,194,400 39.30% 0.20% 75,380Myanmar 53,999,804 1,000 110,000 0.20% 0.00% n/aNepal 29,391,883 50,000 2,031,245 6.90% 0.20% 1,396,800Pakistan 187,342,721 133,900 29,128,970 15.50% 2.90% 6,412,960Sri Lanka 21,283,913 121,500 2,503,194 11.80% 0.20% 1,235,080Taiwan 23,071,779 6,260,000 16,147,000 70.00% 1.60% 11,877,620Tajikistan 7,627,200 2,000 794,483 10.40% 0.10% 34,640Vietnam 90,549,390 200,000 30,516,587 33.70% 3.00% 3,173,480 20
    21. 21. Promoting .ORG in India Comprehensive campaign: TV, PR, Digital, & Social Media Our Commitment to Indian Market • Create awareness for .ORG • Reach out to SMBs to promote .ORG • Support our valued partners 21
    22. 22. A WORLD OF POSSIBILITIES.TOGETHER. 22
    23. 23. Thank Youuretzlaff@pir.org avora@pir.org
    24. 24. REPOSITORY
    25. 25. What does this mean?
    26. 26. Look To Broadband As Indicator India1 broadband subscriber per 100 people. Europe & U.S. has30 broadband subscribers per 100 people.Source ITU-2011
    27. 27. Broadband Drives Real Growth An IDB study found that a 10% point increase in broadband penetration in the region could boost gross domestic product by an average 3.2% and raise productivity by 2.6%.Inter-American Development Bank (IDB)- 5-2012

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