IntroductionThe Food MarketWatch contains the latest news, analysis and opinion, covering all the month's major issues including mergers and acquisitions, marketing and regulatory issues. It covers the period from December 15 - January 14 2010.Scope*Geographic coverage: global*Category coverage: foodHighlightsDatamonitor's Food MarketWatch provides monthly insight into the key events in the food industryReasons to Purchase*Gain monthly insight into the key events across the food industry*Learn more about the news, analysis and opinions of your industry

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MarketWatch: Food - February 2010
Published on February 2010
Report Summary
Introduction
The Food MarketWatch contains the latest news, analysis and opinion, covering all the month's major issues including mergers and
acquisitions, marketing and regulatory issues. It covers the period from December 15 - January 14 2010.
Scope
*Geographic coverage: global
*Category coverage: food
Highlights
Datamonitor's Food MarketWatch provides monthly insight into the key events in the food industry
Reasons to Purchase
*Gain monthly insight into the key events across the food industry
*Learn more about the news, analysis and opinions of your industry
Table of Content
DATAMONITOR VIEW 1
CATALYST 1
SUMMARY 1
INDUSTRY UPDATE 2
News in Brief 2
NEW PRODUCTS REVIEW 4
Sweetening the market with new health claims 4
Sugar confectionery: top flavors in new products 7
New food launches by category, September to November 2009: fish products move up 8
Product claims: new food launches, September to November 2009 9
INDUSTRY COMMENT 10
Private label: revival of value-focused promotions 10
NEWS 11
Headlines 11
MarketWatch: Food - February 2010 Page 1/7

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OrganicGirl Produce recalls Berries & Balsamic salad 11
Unilever announces resignation of CFO 11
Heinz Canada recalls baby food 11
FrieslandCampina Dagvers extends distribution of Campina daily fresh dairy 11
Godrej Sara Lee looks to acquire Sara Lee's insecticides business 11
Danone to acquire 100% of Danone Clover joint-venture in South Africa 11
Brinker International signs franchise agreement with Muy Mucho Group 12
NexCen Brands announces expansion of Great American Cookies in Chile 12
Nestle and Mars collaborate to make deliveries to Tesco 12
Lee's Sandwiches opens new store in Santa Ana, California 12
Hain Celestial recalls Healthy Valley No Salt Added Split Pea Soup 12
Glisten announces senior management changes 12
Tesco Q3 group sales increase 13
LongHorn Steakhouse opens new location in North Haven, Connecticut 13
Marks & Spencer to expand operations in India 13
LongHorn Steakhouse opens new location in New York 13
Kona Grill names vice president of marketing and brand innovation 13
Burger King introduces new menu offering 13
Simple Foods recalls Carob Cups, Carob Squares and Carob Rice Cakes 13
Wendy's/Arby's opens new restaurant in Singapore 14
Papa Bello opens new location in Dadeville, Alabama 14
Nestle and Mars collaborate to make deliveries to Tesco 14
Attune Foods acquires Uncle Sam, Erewhon cereal brands 14
A&W Revenue Royalties Income Fund adds 15 restaurants to royalty pool 14
Pizza Inn opens new restaurant in Chihuahua, Mexico 14
Morrisons appoints new non-executive director 14
Chick-fil-A to open new restaurant in Columbus, Ohio 15
Jamba Juice and Centerplate signs franchise agreement 15
Fonterra to acquire remaining 51% stake in Saudi joint venture 15
Baja Fresh opens new restaurant in Las Vegas 15
Yoshinoya opens new location in Ventura County, California 15
Kraft Foods Europe announces new executive appointment 15
Frito-Lay North America introduces two new flavors under TrueNorth brand 16
Popcorn Pavilion Pops to open new store in Bellevue Square, Washington 16
Rumbi Island Grill to open two new locations in California and Utah 16
Kraft Foods receives US clearance to acquire Cadbury 16
Finsbury Food Group likely to reduce workforce at Cardiff site, Wales 16
Unilever appoints new CFO 16
B Riley agrees to become designated advisor for Synergy Brands 16
Kraft Foods appoints two new directors 17
Sainsbury's convenience director resigns 17
Baja Fresh to open four locations across Manhattan 17
Martek Q4 net income widens 17
Nash Finch announces acquisition of distribution center in Georgia 17
Asda withdraws Southern Fried Popcorn Chicken 17
Uniq to sell Netherlands business units to Gilde Equity Management 18
Safeway offers H1N1 and seasonal flu vaccines in all stores 18
NXT Nutritionals launches baking version of Susta Natural Sweetener 18
General Mills Q2 net earnings up 18
Schiff Nutrition International Q2 net income up 18
MarketWatch: Food - February 2010 Page 2/7

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Luby's Q1 net loss widens 18
Darden Restaurants Q2 net earnings slightly up 18
B&G Foods to implement CDC Factory solution 19
Lidl opens three new supermarkets in Ireland 19
Morrisons opens store in Cumbria, England 19
Kraft Foods Russia to expand production and decrease imports in 2010 19
Poblano Grill opens fifth location in Moore, Oklahoma 19
Denny's announces management changes 19
Evonuk Oregon Hazelnuts recalls raw and dry roasted hazelnut kernels 19
ConAgra Foods Q2 net income up 20
Hardee's re-introduces Blueberry Biscuits 20
Johnny Rockets launches Oreo Peppermint Shake 20
Kraft Foods appoints new advertising agency for Lunchables business 20
Quanjude plans to expand restaurant in Wangfujing, Beijing 20
Siena Foods recalls Cacciatore Salami product 20
CHEP to provide pallet pooling services for Del Monte Fresh Produce 21
Cloetta Q1 profit down 21
TreeHouse Foods to acquire Sturm Foods 21
Dunkin' Donuts to open first restaurant in Bridgeport, West Virginia 21
Sartori Foods announces new appointment 21
Heinz acquires remaining shares of Cairo Food 21
CoolBrands International reports net loss in Q1 21
DRH to open new Buffalo Wild Wings location in Michigan 22
Real Mex Restaurants CFO resigns 22
Steak n Shake to acquire Fremont Michigan InsuraCorp 22
CHEP to provide pallet pooling services for Del Monte Fresh Produce 22
Pinnacle Foods completes acquisition of Birds Eye Foods 22
Cal-Maine Foods Q2 net income down 23
Kraft Foods to introduce new line of products in 2010 23
Santa Monica Seafood announces two new promotions 23
ConAgra accuses Dean Foods for trademark infringement 23
DMV-Fonterra Excipients to acquire Domo Pharma business from FrieslandCampina 23
BioExx changes name to BioExx Specialty Proteins 23
Nestle Zimbabwe suspends operations at Harare facility 23
Brinker opens new Maggiano's location in Saudi Arabia 24
HJ Heinz recalls isolated batch of apple and pear puree pouches for toddlers 24
Wessanen to sell Tree of Life to Kehe Food Distributors 24
Skor Food Group turns to loss in fiscal 2009 24
Food Standards Australia New Zealand advises not to consume Bonsoy soy milk 24
Papa Bello Enterprises acquires Pastore's of Rosedale 24
Famous Dave's enters into area development agreement with Savory Investments 25
Nutrition 21 sells direct response and retail businesses to Nature's Products 25
Cal-Maine Foods names new vice president of egg products 25
Chick-fil-A introduces two new menu items 25
Wendy's/Arby's Group ceases operations in Japan 25
Malt-O-Meal Company acquires Farina Mills brand from US Mills 25
Ark Restaurants Q4 net income decreases 25
Nestle to dispose remaining Alcon shares to Novartis 26
Calavo Growers Q4 net income down 26
Zhongpin opens prepared pork products plant in Changge 26
MarketWatch: Food - February 2010 Page 3/7

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China Nutrifruit begins production of new glazed fruit line 26
Nestle opens new R&D center in Santiago, Chile 26
Milk Link to upgrade butter processing capabilities 26
Yuhe International signs purchase agreement with Weifang Dajiang 27
Smithfield completes sale of RMH Foods 27
Smashburger to open new restaurant in Orlando, Florida 27
Pepperidge Farm to introduce new 100-calorie thin rolls 27
Honey Dew Donuts announces new appointment 27
Golden Dragon annual net loss declines 27
Fresh & Easy announces introduction of Dutch Republic 1581 Beer 27
Domino's makes senior management changes 28
Alkemie launches new dairy-free ice cream 28
Marks & Spencer selects Quantum Retail's software solution 28
Seattle's Best Coffee introduces new coffee flavors 28
Lees Foods annual sales up 13% 28
Harry London recalls Harry London Chocolate Pecan Caramel Stars 28
Nestle opens new R&D center in Santiago, Chile 28
McCormick to introduce new menu offerings from New Zealand 29
China Marine completes acquisition of Shishi Xianghe 29
Northern Foods names new group finance director 29
Smashburger to open new restaurants in northern Colorado and southern Wyoming 29
Baskin-Robbins expands in Miami, Florida 29
Arla Foods, Claymore Dairies and North Milk reach agreement 29
Asda announces price cuts 29
SHG announces new menu for 2010 30
Kettle Foods to introduce new potato chips 30
Starbucks to introduce new beverage and food options 30
Bunge announces new appointment 30
Cold Stone Creamery signs franchise agreement with Central Restaurants Group 30
Rocky Mountain Q3 net income down 11% 30
Rudolph recalls products containing undeclared milk 31
Dabur India introduces new Hajmola variant 31
McDonald's announces management changes 31
Parkers Farm recalls various products sold under Parkers label 31
Ryder secures DCC contract from Southeast Milk 31
Fresh Harvest snack bars to be carried by Walgreens 31
Tesco's December sales increase 31
Carolina Soy Products changes name to Whole Harvest Foods 32
McDonald's announces introduction of Mac Snack Wrap in Philadelphia 32
Baskin-Robbins introduces new BRight Choices treats 32
Asda to extend store in Enniskillen, Northern Ireland 32
Caribou Coffee introduces customizable oatmeal as new menu offering 32
Rubio's to open second restaurant in Vista, California 32
G Willi-Food introduces new food products in Israel 32
HP Hood recalls select Heluva Good branded Cold Pack Cheese Food 33
Bunge to acquire additional interests in Moema Group sugarcane mills 33
Canada Bread to build new bakery facility in Ontario 33
COMPANY SPOTLIGHT: NESTLE 34
Nestle to acquire frozen pizza business of Kraft Foods 34
Business Description 34
MarketWatch: Food - February 2010 Page 4/7

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SWOT Analysis 36
Strengths 36
Weaknesses 37
Opportunities 38
Threats 39
APPENDIX 41
Further reading 41
Index 42
About MarketWatches 43
Editors 43
Ask the analyst 43
Datamonitor consulting 43
Disclaimer 43
List of Tables
Table 1: Top claims in new global food launches, September to November 2009, compared to the same period of the year before 9
Table 2: Key Facts 34
Table 3: SWOT Analysis 36
List of Figures
Figure 1: Vibe Energy Gum 5
Figure 2: Winetime Resveratrol Bar 5
Figure 3: Xagave Premium Raw Agave Nectar Sweetener 5
Figure 4: Susta Natural Sweetener - Bowl, Packets 6
Figure 5: Kellogg's Clever Kids Assorted Fruit Flavored Snacks - Letter Bites, Number Bites 6
Figure 6: Swift & Holland Confections Get A Head Custom Chocolate Head 6
Figure 7: Sugar confectionery: top flavors in new products 7
Figure 8: Leading global food launches by category, September to November 2008 and 2009 8
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