Social Media plan.

1. Social Media Marketing Plan
RAVEN EVANS

2. Contents
 Introduction
 Situation Analysis
 Marketing Objectives
 Target Audience
 Social Media Strategy
 Experience Strategy
 Zones 1,2, and 3.
 Management and Measurement
 Contact Information

3. ApplyingMAJORPressure
 Located in St. Louis MO is a brand that was started back in 2008 but picked back
up in 2013 and officially took off in 2018. This brand has one major person doing
all the work. The fan base isn’t that big yet but its getting there.
ApplyingMajorPressure is basically working hard to make sure that every goal is
accomplished.

4. Situation Analysis
 ApplyingMajorPressure can be a lot of things. I want it to be everything in one.
This blog can be a safe place for everything.

5. Marketing Objectives
 Safe place
 Gain a good target audience
 Increase views
 Increase site visits
 Write more articles
 Promote

6. Target Audience
 ApplyingMajorPressure targets writers and or/those who are into art, face mental
issues, etc.

7. Social Media Strategy
 Giving the objectives and target audiences. My social media strategy focuses on
three of the four zones of social media, Community building, social publishing,
social entertaining.

8. Experience Strategy
 ApplyingMajorPressure’s theme is “Always Apply The Pressure” The social media
theme supports this. This campaign will position ApplyingMajorPressure is a way
for people to broadcast their brand, art, writings, music, fashion, etc. The
campaign is centered on the concept that you must work hard and play later.
ApplyingMajorPressure offers great opportunities and working individuals. The
mobile app will be a great way for people to stay up to date and major
corporations to see how ApplyingMajorPressure operates.

9. Zone 1
 ApplyingMajorPressure should develop and maintain a presence with certain
social media sites that people use often. Most likely Facebook, Twitter, and
Youtube.

10. Zone 2
 Its only one site that majority of the work will come from and that’ll be Wordpress
because that’s where all the content starts. I can make a separate link for live
streams and other popular events.

11. Zone 3
 Lastly, the entertainment will be broadcasted through Periscope and Instagram
live and people will be able to stay up to date with everything.

12. Management and Measurement
 Performance will be measured using a mix of activity and outcome measures.
Website trackings, blog post and comments, Facebook likes, Twitter followers,
YouTube views/videos.

13. Contact
 Raven Evans
 (314)-452-6728
 applyingmajorpressure.wordpress.com
 ravenchantellevans@gmail.com
 Applyingmajorpressure,info@gmail.com