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Randolf Kim Diokno How To Improve Your Email Marketing Strategy using Mailchimp

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Build your Email Marketing Campaign

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Randolf Kim Diokno How To Improve Your Email Marketing Strategy using Mailchimp

  1. 1. 1
  2. 2. Do you know what Email Marketing is all about? www.thevpexpress.wordpress.com 2
  3. 3. EMAIL MARKETING is a format for marketing campaigns in which 3www.thevpexpress.wordpress.com
  4. 4. EMAIL MARKETING standalone advertisements are sent to a targeted list of recipients. 4www.thevpexpress.wordpress.com
  5. 5. How Email Marketing can Boost Your Business? 5www.thevpexpress.wordpress.com
  6. 6. With Email Marketing, You can find and keep new customers. 6www.thevpexpress.wordpress.com
  7. 7. And convince potential buyers to purchase your products or services. 7www.thevpexpress.wordpress.com
  8. 8. However, email marketing can consume a lot of time. 8www.thevpexpress.wordpress.com
  9. 9. But if you will use an automated email marketing tool, 9www.thevpexpress.wordpress.com
  10. 10. It can make email marketing campaign much easier and faster. 10www.thevpexpress.wordpress.com
  11. 11. One of the best Automated Email Marketing Tool I discover is.. 11www.thevpexpress.wordpress.com
  12. 12. 12www.thevpexpress.wordpress.com
  13. 13. is an ultimate marketing software 13www.thevpexpress.wordpress.com
  14. 14. that will change the way you market your product 14www.thevpexpress.wordpress.com
  15. 15. which gives you a number of easy options 15www.thevpexpress.wordpress.com
  16. 16. for designing, sending and saving templates of your emails. 16www.thevpexpress.wordpress.com
  17. 17. It allows you to create newsletters and share on social networks. 17www.thevpexpress.wordpress.com
  18. 18. 18 Let’s Start! www.thevpexpress.wordpress.com
  19. 19. 19 Open your Browser www.thevpexpress.wordpress.com
  20. 20. 20 Type mailchimp.com and Press Enter www.thevpexpress.wordpress.com
  21. 21. 21 Welcome to Mailchimp! www.thevpexpress.wordpress.com
  22. 22. CREATE YOUR FREE ACCOUNT 22www.thevpexpress.wordpress.com
  23. 23. 23 Click Sign Up Free www.thevpexpress.wordpress.com
  24. 24. 24 Enter your Email Address www.thevpexpress.wordpress.com
  25. 25. 25 Enter your User Name www.thevpexpress.wordpress.com
  26. 26. 26 And Your Password www.thevpexpress.wordpress.com
  27. 27. 27 Make sure that you follow the password conditions below www.thevpexpress.wordpress.com
  28. 28. 28 Then, click Get Started www.thevpexpress.wordpress.com
  29. 29. 29 You will be advised to check your email www.thevpexpress.wordpress.com
  30. 30. 30 Open a new tab www.thevpexpress.wordpress.com
  31. 31. 31 Type your email account website www.thevpexpress.wordpress.com
  32. 32. 32 Click the email received from Mailchimp www.thevpexpress.wordpress.com
  33. 33. 33 Click Activate Account www.thevpexpress.wordpress.com
  34. 34. 34 New tab will open to confirm Sign Up www.thevpexpress.wordpress.com
  35. 35. 35 Click the box I’m not a robot www.thevpexpress.wordpress.com
  36. 36. 36 Follow the instructions and click Verify www.thevpexpress.wordpress.com
  37. 37. 37 Click Confirm Sign Up www.thevpexpress.wordpress.com
  38. 38. 38 Your Account is now activated! www.thevpexpress.wordpress.com
  39. 39. 39 Enter your name here www.thevpexpress.wordpress.com
  40. 40. 40 Click Continue www.thevpexpress.wordpress.com
  41. 41. 41 Enter Your Business Name and Website www.thevpexpress.wordpress.com
  42. 42. 42 Click Continue www.thevpexpress.wordpress.com
  43. 43. 43 Enter Your Address www.thevpexpress.wordpress.com
  44. 44. 44 Click Continue www.thevpexpress.wordpress.com
  45. 45. 45 Click Yes if you have physical products www.thevpexpress.wordpress.com
  46. 46. 46 Click Continue www.thevpexpress.wordpress.com
  47. 47. 47 Click the “+” icon to connect your social media profile www.thevpexpress.wordpress.com
  48. 48. 48 When You add Facebook, A pop up window will appear www.thevpexpress.wordpress.com
  49. 49. 49 Click Continue to connect in your Facebook Account www.thevpexpress.wordpress.com
  50. 50. 50 Click Let’s Go www.thevpexpress.wordpress.com
  51. 51. WELCOME TO YOUR DASHBOARD 51www.thevpexpress.wordpress.com
  52. 52. 52www.thevpexpress.wordpress.com
  53. 53. CREATING A LIST 53www.thevpexpress.wordpress.com
  54. 54. LIST This is your contacts called subscribers 54www.thevpexpress.wordpress.com
  55. 55. It is the foundation of your Email Marketing Campaign 55www.thevpexpress.wordpress.com
  56. 56. 56 Click “Lists” in the Top Menu www.thevpexpress.wordpress.com
  57. 57. 57 Click Create List www.thevpexpress.wordpress.com
  58. 58. 58 Fill in the list of details www.thevpexpress.wordpress.com
  59. 59. 59 Once done, click Save www.thevpexpress.wordpress.com
  60. 60. If you have a list of subscribers, Import the list 60www.thevpexpress.wordpress.com
  61. 61. 61 Click Import Subscribers www.thevpexpress.wordpress.com
  62. 62. 62 Select from the Options www.thevpexpress.wordpress.com
  63. 63. 63 Then, click Next www.thevpexpress.wordpress.com
  64. 64. If you do not have any subscribers yet.. 64www.thevpexpress.wordpress.com
  65. 65. MAILCHIMP will help you generate a Sign Up form to build your list 65www.thevpexpress.wordpress.com
  66. 66. 66 Click Sign Up Forms www.thevpexpress.wordpress.com
  67. 67. 67 Select the Form www.thevpexpress.wordpress.com
  68. 68. These are the Types of Forms you can Create 68www.thevpexpress.wordpress.com
  69. 69. that allows you to embed and add 69www.thevpexpress.wordpress.com
  70. 70. to your Website and Facebook Page. 70www.thevpexpress.wordpress.com
  71. 71. Select the right form appropriate for your Business. 71www.thevpexpress.wordpress.com
  72. 72. 72 You can Build, Design and Translate each form www.thevpexpress.wordpress.com
  73. 73. Now that you already created your List.. 73www.thevpexpress.wordpress.com
  74. 74. Let’s now proceed to construct an Email Template 74www.thevpexpress.wordpress.com
  75. 75. CREATING A TEMPLATE 75www.thevpexpress.wordpress.com
  76. 76. A Template is a designed email 76www.thevpexpress.wordpress.com
  77. 77. that can be reused for your marketing campaigns. 77www.thevpexpress.wordpress.com
  78. 78. 78 Click “Templates” www.thevpexpress.wordpress.com
  79. 79. 79 Click Create Template www.thevpexpress.wordpress.com
  80. 80. 80 Click “Select” on your desired Template Lay-out www.thevpexpress.wordpress.com
  81. 81. 81 Now, design your Email Template www.thevpexpress.wordpress.com
  82. 82. You can customize your email by adding Content 82www.thevpexpress.wordpress.com
  83. 83. 83 Select a Content from the list www.thevpexpress.wordpress.com
  84. 84. 84 Drag it to the Work Area www.thevpexpress.wordpress.com
  85. 85. 85 Once Done, Click Preview and Test www.thevpexpress.wordpress.com
  86. 86. 86 Click Here to view how the recipient see your email www.thevpexpress.wordpress.com
  87. 87. 87 Enter your email address www.thevpexpress.wordpress.com
  88. 88. 88 Click Send Test www.thevpexpress.wordpress.com
  89. 89. 89 Open your Email Account to view the Template test www.thevpexpress.wordpress.com
  90. 90. 90 Once Done, Click Save and Exit www.thevpexpress.wordpress.com
  91. 91. 91 The template is now saved www.thevpexpress.wordpress.com
  92. 92. CREATING A CAMPAIGN 92www.thevpexpress.wordpress.com
  93. 93. 93 Click “Campaigns” www.thevpexpress.wordpress.com
  94. 94. 94 Click the Dropdown Menu in Create Campaign Icon www.thevpexpress.wordpress.com
  95. 95. 95 Select Regular Campaign www.thevpexpress.wordpress.com
  96. 96. Regular Campaign is the most common type of campaign 96www.thevpexpress.wordpress.com
  97. 97. Which you can design and customize your content 97www.thevpexpress.wordpress.com
  98. 98. and choose to send immediately or schedule your campaign sending 98www.thevpexpress.wordpress.com
  99. 99. 99 Select from who do you want to send your campaign www.thevpexpress.wordpress.com
  100. 100. 100 Click Next www.thevpexpress.wordpress.com
  101. 101. 101 Fill in the Campaign Information www.thevpexpress.wordpress.com
  102. 102. 102 Tick the boxes of your desired tracking options www.thevpexpress.wordpress.com
  103. 103. 103 You can also post your campaign in Social Media www.thevpexpress.wordpress.com
  104. 104. 104 Click Next www.thevpexpress.wordpress.com
  105. 105. 105 Create a new Template or Use the Template You Saved www.thevpexpress.wordpress.com
  106. 106. 106 Click Saved Templates www.thevpexpress.wordpress.com
  107. 107. 107 Select the template you want www.thevpexpress.wordpress.com
  108. 108. 108 You may edit your template again www.thevpexpress.wordpress.com
  109. 109. 109 Once done, proceed to Next step www.thevpexpress.wordpress.com
  110. 110. 110 To schedule the email delivery, Click “Schedule” www.thevpexpress.wordpress.com
  111. 111. 111 Enter your desired date and time of delivery www.thevpexpress.wordpress.com
  112. 112. 112 Click Schedule Campaign www.thevpexpress.wordpress.com
  113. 113. 113 To send the campaign immediately, Click “Send” www.thevpexpress.wordpress.com
  114. 114. 114 Click Send Now www.thevpexpress.wordpress.com
  115. 115. 115 Your email is now sent to your list www.thevpexpress.wordpress.com
  116. 116. REPORTS 116www.thevpexpress.wordpress.com
  117. 117. 117 Click Reports www.thevpexpress.wordpress.com
  118. 118. 118 In the Reports Section, You can track the status www.thevpexpress.wordpress.com
  119. 119. 119 and the performance of your campaigns. www.thevpexpress.wordpress.com
  120. 120. 120 It analyze clicks, opens, subscribers' social activity, ecommerce data and more. www.thevpexpress.wordpress.com
  121. 121. CONGRATULATIONS! 121www.thevpexpress.wordpress.com
  122. 122. www.thevpexpress.wordpress.com 122

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