17. Questions:
1)Apple’s product launches over the past decade have been monumental . What
makes the company so good at innovation ? Is any one comparable to apple in
this respect ?
18. 2)How important was the iPod to apple’s current
success? Discuss the significance of the iPhone and iPad
launches to apple new product development strategy.
19. 3)What’s next for Apple ? Should it continue to move
away from computers and towards more new handheld
devices?
20. o Introduction to Apple Inc
o Apple’s success strategy
o View on Apple products(ipod,ipad,iphone,macbook)
o SWOT analysis
o Innovation of apple products
o Importance of ipod
o Their features in consequent year 2007 to 2014
o Market study of Apple
o Questions
21. Created by
A . Venkata Ramana ,
SASTRA University
during an Internship under
Prof . Sameer Mathur , IIM lucknow.