1. A STUDY ON A TOURISM
ORGANIZATION
WEST BENGAL TOURISM
DEVELOPMENT CORPORATION
(WBTDC)
Made By: Rajeshwari Wagh
2. Table of Contents
A Study on WBTDC By: Rajeshwari Wagh
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About WBTDC
Organization Structure
Role of WBTDC in Promoting Tourism
Tour Packages offered by WBTDC
Accommodations operated by WBTDC
My Observations and Conclusion
3. About WBTDC
A Study on WBTDC By: Rajeshwari Wagh
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The West Bengal Tourism Development Corporation (WBTDC) is a
state government agency which promotes tourism in West Bengal,
India.
It was incorporated on 29th April 1974 under the Companies act 1956.
The corporation is owned by Government of West Bengal under the
administrative control of Tourism Department and the entire share of
the company is contributed by the State Government .
4. WBTDC Organization Structure
A Study on WBTDC By: Rajeshwari Wagh
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Sly No. Name and Designation Role in WBTDC
1 Sri Goutam Deb
Hon’ble MIC, Department of Tourism
Chairman
2 Sri Indrajit Sen
Hon’ble MOS, Department of Tourism
Vice-Chairman
3 Sri Atria Bhattacharyya, IAS,
Principal Secretary – Department of Tourism
Director
4 Sri Tan may Chakraborty, IAS Managing Director
5 Sri Rajit Kr. Bose, IAS
Director of Tourism – Gob
Director
6 Md. Iqbal
Financial Advisor, Dept. of Tourism, Gob
Director
7 Sri Debasish Das
Principal In-charge, IHM, Go
Director
5. Role of WBTDC
A Study on WBTDC By: Rajeshwari Wagh
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WBTDC is a nodal agency of Tourism Department.
Was incorporated with the objectives to develop and promote
tourism in the state of West Bengal
For this purpose to take over, run and manage hotels, lodges,
guest house, motels , restaurants etc.
To popularize tourist destinations in the state and conduct tour
packages to those places
6. Role of WBTDC
A Study on WBTDC By: Rajeshwari Wagh
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WBTDC is committed to provide its resource and expertise for both
domestic and international tourists visiting West Bengal and to rise to
their expectation in experiencing the art, culture, heritage and nature of
the state .
WBTDC manages lodges and hotels in 26 locations across the state of
West Bengal. One of the most well known resort is Morgan House in
Kalimpong.
Morgan House was built in the typical British architecture of Victorian
rectory .
7. Tour Packages offered by WBTDC
A Study on WBTDC By: Rajeshwari Wagh
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WBTDC promotes many tour packages to attractive tourist spots in
West Bengal.
Tour Packages offered by WBTDC are as follows:
Ganga Sagar Mela for 1 nights, 2 days
Ganga Sagar Mela for 1 nights, 2 days
Jhargram Hatiabari for 1 nights, 2 days
Shakti Trail for 2 nights, 3 days
Sunderban for 1 nights, 2 days
Sunderban for 2 nights, 3 days
8. Tour Packages offered by WBTDC
A Study on WBTDC By: Rajeshwari Wagh
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Sunderban for 1 nights, 2 days
Exotic Sunderban Safari for 2 nights, 3 days
Exotic Sunderban Safari for 2 nights, 3 days
Poush Mela for 2 nights, 3 days
Kolkata city Tour
Kolkata city Tour with Nicco park and Eco park.
9. A Study on WBTDC By: Rajeshwari Wagh
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The Lodges of WBTDC are as follows:
Baharampur Tourist Lodge – Baharampur
Bakhali Tourist Lodge – Bakhali
Batabari Tourist Lodge – Lataguri – Batabari
Bhorer Alo Tourist Lodge – Gajoldoba
Darjelling Tourist Lodge – Darjelling
Hill top Tourist Lodge – Kalimpong
Tourist Accommodations Operated by WBTDC
11. My Observations and Conclusion
A Study on WBTDC By: Rajeshwari Wagh
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While WBTDC has come across a long way in last one decade, it still has long way
to meet the standards set by Tourism Development Corporations of other states.
Tourists these days, look for facilities like On-line booking for Accommodations,
Tour Packages, Photo Gallery and Flexible Itinerary for Tour Packages
Cleanliness, Hygiene and Overall maintenance of Tourists Lodges operated by
WBTDC has huge scope for improvement
Service Quality at the Accommodations e.g. Housekeeping, Room Service, Food
Quality need considerable improvement
12. My Observations and Conclusion
A Study on WBTDC By: Rajeshwari Wagh
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WBTDC can promote week-end tourist spots from Kolkata and other
cities like:
Mayapur
Shankarpur
Deulti
Raichak
Chakla – Berachampa
Taki
Bauli
Tamluk
Bandel – Bansberia
They can also work out packages from Kolkata with Transport facilities
13. My Observations and Conclusion
A Study on WBTDC By: Rajeshwari Wagh 13
WBTDC need to reach to people to promote their packages and
accommodations by:
Regular Campaign (like – OTDC, Rajasthan Tourism, APTDC,
Kerala Tourism)
Opening offices in different cities and towns, and other state capitals
Promoting WBTDC Web Portal through other popular Portals e,g.
MSN, Google, Rediff, IRCTC etc.