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Qurater Business Edge
Big Data Approaches for Customer Care
Qurater has built
the deepest
intelligence for
discovering and
addressing
customer service
issues.
Industry specific
approaches
What Qurater
provides
#1. Discovery of Customer Service Issues from
Social/Web conversations
Any web site specific to
the industry
100+ INDIA specific
sites mapped
#2. Customer Service Console
Service rep management console Management Dashboard
techniques, technologies & business
rules to engage & respond to
customers in real time
0.00%
10.00%
20.00%
30.00%
40.00%
50.00%
60.00%
airtel
vodafone
3G
Corporate
Dongle
Home
Postpaid
Prepaid
2G
Service
Network
Billing
Setup
Speed
#3. Insights businesses can act on
Airtel service
related issues 2X
more than
Vodafone
2M social conversations analyzed
30+% of complaints
on are 3G related
50+% of the
customer
complaints for are
service related
#4. integration
• CRM integration support
• Database download into specific formats (e.g. excel)
• Raw data feeds
• API support
Technology
Uniqueness
Data Mining
Industry
specific filters
NLP
Service
framework
HOTSPOT
detection
Conversation
Analytics
feedback, queries, complaints mined from
social platforms and any web site
classify conversations based
on filters specific to each
industry
natural language processing to
discover context, insights from
conversations
techniques, technologies & business rules to
engage & respond to customers in real time
derive brand insights
accurately and
instantly by filtering
through the noise
real time discovery of
customer service
issues or sales
demand before they
become
un-manageable
Approach & Capability
Uniqueness
Source Agnostic Data Discovery,
Mining & Structure Extraction
Cloud scale – Massive Volumes Of
Data
State of the art NLP / Machine
Learning to derive industry specific
dimensions
Customizable analytics with industry
leading visualization techniques
Technologies for increased efficiency and responsiveness
Qurater Business Edge
Big Data Approaches for Customer Care
Founding Team
Rakshit Daga
Founder & CEO
Sumit Mishra
Founder & Chief Qurater
Prashanth Adiraju
Co-Founder &
Chief Product Officer
Each founding member brings 15+ years experience defining, developing & selling technology
products
Qurater overview june 2014 for telcos

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Qurater overview june 2014 for telcos