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Qurater for Sales Leads

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Qurater for Sales Leads

  1. 1. We translate web conversations to actionable sales leads, customer issues and brand insights – allowing businesses to act in real time.
  2. 2. Data Mining Industry specific filters NLP Service framework HOTSPOT detection Conversation Analytics feedback, queries, complaints mined from social platforms and any web site classify conversations based on filters specific to each industry natural language processing to discover context, insights from conversations techniques, technologies & business rules to engage & respond to customers in real time derive brand insights accurately and instantly by filtering through the noise real time discovery of customer service issues or sales demand before they become un-manageable Capability
  3. 3. Uniqueness Source Agnostic Data Discovery, Mining & Structure Extraction Cloud scale – Massive Volumes Of Data State of the art NLP / Machine Learning to derive industry specific dimensions Customizable analytics with industry leading visualization techniques Technologies for increased efficiency and responsiveness
  4. 4. Complaints Feedback Query INDUSTRY SPECIFIC FILTERS SERVICE TICKETS SALES LEADS PRODUCT INSIGHTS CONVERSATION ANALYTICS RESPONS E SYSTEM Conversation Categorization Actions & Insights NLP Techniques Social Media and Geo Specific web sites Approach
  5. 5. SOCIAL PLATFORMS (fb, tw, g+) PRODUCT REVIEW SITES (CNET.com) Mine Conversations for purchase intent (apply industry specific filters) CRM SOLUTION INTEGRATION Integrate into existing CRM solutions DIRECT MESSAGE PERSONALIZED OFFERS Contact users with promo offers- traffic to your site Mine for purchase intent USER PROFILES (SOCIAL) Profile of users that have demonstrated purchase intent Sales Lead Generation
  6. 6. Insights for Smartphone Brands – India Market ~1M social conversations analyzed* 0 500 1000 1500 2000 2500 3000 3500 Micromax XOLO Karbonn Nokia htc Samsung LG sony apple gionee lenovo xiaomi CUSTOMER SERVICE ISSUES 0 5000 10000 15000 20000 25000 30000 35000 40000 45000 50000 Micromax Nokia XOLO Samsung htc Karbonn LG apple sony gionee lenovo xiaomi QUERIES/FEEDBACK 0 2000 4000 6000 8000 10000 12000 Micromax XOLO Samsung Nokia Karbonn htc apple LG gionee lenovo sony xiaomi SALES LEADS * Data crawl over 2-3 days and varies by brand Galaxy core Galaxy core lte Galaxy gear Galaxy grand Galaxy grand 2 Galaxy mega 58 Galaxy note 3 Galaxy s iii Galaxy s3 neo Galaxy s4 Galaxy s4 i9500 Galaxy s5 Galaxy star Galaxy trend Galaxy trend s7392 Galaxy Grand 2 25% Galaxy S4 12%
  7. 7. 24 5 4531 27 9 1. Battery 2. Screen 3. Network 4. Service Center 5. Software 6. Other Service Complaints Volume Complaints Categorization 2 12 9 18 4 15 A500 B700 Q600 Q800 Product Categorization 0 50 100 150 Channel Categorization 0 20 40 KA AP TN MH JK DL MUM GOA KL UP AP MI NG PlaceCategorization 15 48 120 90 Feedback Query Complaints News/Mktg Conversation Categorization 0 5 10 15 20 25 30 0 100 200 300 400 500 600 1-Apr 2-Apr 3-Apr 4-Apr 5-Apr 6-Apr 7-Apr 8-Apr 9-Apr 10-Apr 11-Apr 12-Apr 13-Apr 14-Apr 15-Apr 16-Apr 17-Apr Volume Response Volume SLA Violations Response Time Customer Service
  8. 8. Customer Service Console Service rep management console Management Dashboard
  9. 9. Key Insights for Large VC Firm (Startup) Firm lags mentions Google & 500 Startups – 80% of the volume Share of Voice Google 500 startups Microsoft Sue Robinson Mellisa Finicchio Greg Martin Dave Mcclure Sean Percival Marvin Liao Ravi Narayan Rahul Sood Google Intellectual Ventures Ionic Security Axis Capital Ardent Capital Facebook Microsoft Google Knight Foundation #google #ux #startuo #startup #bitcoin #500strong #canadian #startup #microsoft Co. design Tech Crunch Fast Company The next web Tech Crunch 500 Startups Tech Crunch Nicolas Petit Startup Canada People Relationships Comparison Company#Influence Internet of things more strongly related to Google ventures
  10. 10. -1.00 0.00 1.00 2.00 3.00 4.00 5.00 San Fransisco Yuri Miner Silicon Valley MOG Accel Austin TheNextWeb Facebook Microsoft Ventures VenturesAfrica Startup Incubator crowdfunding 500 Startups 500Startups CapitalFactory AFRICA startup accelerator seed funding INDIA and AFRICA driving 3X more interest vs. Si Valley incubators Google Ventures 12X more interest compared to Microsoft Ventures 1 2 3 4 5 36% 15% 37% Wearable tech drove most of the news activity over the last month 2. 1. Funding Rajan Anandan Startup-Advice Larry Myler 3. 4. Social Monitoring Data SOV Mentions Buzzing hashtags influence sentiment Key Insights for Large Ventures Firm (Startup)
  11. 11. What are the top of mind issues in Bangalore? 36.76% 26.36% 12.17% 7.72% 5.63% 3.55% 1.97%1.34%0.87%0.87%0.83%0.75%0.59%0.51%0.04%0.04% INFRASTRUCTURE CORRUPTION EDUCATION TRAFFIC BEAUTIFICATION ECONOMY GOVERNANCE WOMEN WELFARE POLICE COMMUNAL HOSPITAL WATER WASTE MANAGEMENT EMPLOYMENT POLLUTION CLIMATE CHANGE #1 - Infrastructure #2 - Corruption #3 - Education 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% EDUCATION CORRUPTION INFRASTRUCTURE How are the political parties associating with Bangalore issues? Social Media Analysis – India Elections
  12. 12. Qurater Business Edge Leading edge technologies for increased efficiency and responsiveness
  13. 13. Leadership Rakshit Daga Founder & CEO Sumit Mishra Founder & Chief Qurater Prashanth Adiraju Co-Founder & Chief Product Officer
  14. 14. Competitive Analysis Customer Service Use- Case Sales Lead Use-Case Brand Insights Comprehensiv e Data Mining Industry Specific Signals ✖ ✖ ✓ Limited to Social Platforms ✖ ✓ ✖ ✖ Limited to Social Platforms ✖ ✓ ✖ ✓ Limited to Social Platforms ✓ ✓ ✓ ✓ Source Agnostic ✓ Qurater Advantage / Uniqueness Industry specific approach Unique Offering Custom analytics & better visualization Social + any web site Source Agnostic 3 focused industries with the deepest intelligence

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