It contains What is TATA , TATA Steel, TATA Tea, TATA Salt and their detaits with the mission and vision of each.

1. PRESTIGE INSTITUTE OF MANAGEMENT
GWALIOR
PRSENTATION
ON
TATA
presented to -
Dr. RPS Kaurav
presented By -
Anshu Dubey (14)
Nandini Bansal (34)
Priyansh Shrivastava (43)

2. WHAT IS TATA ?
Tata Group is an Indian
multinational conglomerate holding
company headquartered
in Mumbai, Maharashtra. Founded in 1868
by Jamshedji Tata.The main companies under the TATA groups are
• TATA Motors
• TATA Indicom
• TATA Tea Limited
• TATA consultancy services (TCS)
• TATA Steel
• TATA AIG Insurance

3. TATA STEEL
Established in 1904, Tata Steel is Asia’s
first andIndia largest private sector steel
company.

4. MISSION AND VISION
Vision:
We aspire to be the global steel industry
benchmark for value creation and corporate
citizenship.
Mission:
Consistent with the vision and values of the
founder Jamsetji Tata, Tata Steel strives to
strengthen India’s industrial base through
effective utilization of staff and materials. The
means envisaged to achieve this are cutting edge
technology and high productivity, consistent
with modern management practices.

5. TOP COMPETITORS OF TATA STEEL
5
RANK COMPANY
1 ThyssenKrupp
2 Essar
3 Posco
4 Rashtriya Ispat Nigam Limited
5 Hyundai Steel
6 United States Steel Corporation
7 Jindal Steel and Power

6. REASONS FOR PICKING TATA
STEEL
• It is Asia’s first and India largest
steel company in private sectors.
• It is India’s 2nd largest and 2nd
most profitable company in private
sector.
• HR practices.

7. World’s second largest
Manufacturer and
Distributer of tea
7
It’s not tea….
It’s a Pride

8. Owned by India’s Tata Group
Tata tea is the largest tea brand in India.
Type – Private.
Founded – Kolkata, India(1964).
Founder(s) – JRD Tata
Headquarters – Bengaluru, India.
(Chairman) – Ratan Tata
Products – Tea, coffee.
Manufactures 70 million kg of tea in India, control: 54 tea estates,
in Assam, Kerala, and west Bengal.
Employees 34,596 (2006).
Tata tea limited

9. Mission and Vision
Mission:
• Achieve market andthought leadership for brandedtea in India.
• Be recognisedas the foremost innovator in tea and tea based
beverage solutions.
• Drive long term profitable growth.co-creat enhancedvalue for all
stakeholders.
• Make Tatatea a great place to work.
Vision:
• Be India’s foremost tea basedbeverage company.

10. MARGIE'STRAVEL
10
M
About the company
• Tata tea ranked the second most trusted beverage
brand in brand equity survey.
• Year todatebrandvalues growby 14%comparedtothe
correspondingperiod of the previousyear.

12. Tea cultivation
Tea plucking

13. Fermenting
Dryer machine

14. Filtering
Tea packaging

15. Benefits of tea
I. Tea contains antioxidants.
II. Tea has less caffeine than coffee.
III. Tea may reduce your risk of heart
attack and stroke.
IV. Tea may help with weight loss.
V. Tea may help protect your bones.
VI. Tea may boost the immune system
VII.Tea may help battle cancer
VIII.Herbal tea may soothe the digestive
system

16. 1.Brooke-bond Lipton
2.Bombay Burmah
3.Assam company
4.Dhunseri Tea
5.Harrisons Malay
5 main TataTea Limited
competitors :

17. TATA Salt
“Desh ka Namak”

18. An
Overview
18
• Industry: FMCG
• Founded in 1983
• Headquarters: Tata chemicals Ltd,
Bombay house, Mumbai.
• Area served: All over India.
• Products: Vacuum Evaporated
salt.

19. FR
• Launched in 1983 by Tata
chemicals as India’s first
packaged, iodized salt brand.
• Today, the biggest packaged salt
brand in India, with a market
share of 24.7%.
History of TATA salt
19

21. Continue….
• About 50 packets of Tata salt are
sold every second across India.
• About 150 million households
use Tata salt each month.

22. Competitors of Tata salt
• Annapurna
• Captain Cook
• i-shakti
• Nirma Shudh
• Aashirvaad
• Surya Salt

23. • Helps you stay hydrated.
• Promotes good vascular health.
• Balances electrolytes and
prevents muscle cramping.
• Supports a healthy nervous
system.
• Improves sleep.
Benefits of
Tata Salt
23